By Mei Coble<\/p>\n
As winter approaches, PRLab is preparing for the bustle of their annual overnight PR hackathon-style event, PRoBono, happening this<\/span> Friday, November 5 at 5:45 PM to the following Saturday at 10 AM<\/b> at Boston University\u2019s <\/span>College of Communication (640 Commonwealth Ave)<\/span>. This year, PRoBono is back in person and you won\u2019t want to miss this opportunity to collaborate with your peers, improve your resume, and volunteer to do good for nonprofits in the local Boston area.\u00a0<\/span><\/p>\n What is PRoBono?\u00a0<\/b><\/p>\n PRoBono is PRLab\u2019s annual overnight PR hackathon-style event, where students of all colleges and majors can volunteer to create valuable public relations work for deserving local nonprofits.\u00a0<\/span><\/b><\/p>\n PRoBono was founded 9 years ago, by a former PRLab President of Operations, Julia Lytle, who saw a unique opportunity to engage her peers, and enhance her public relations skills, all while doing good for the local community. In the Fall of 2013, PRLab held its first PRoBono night with only 30 student participants and 5 clients.\u00a0<\/span><\/p>\n Since then, PRoBono has been held annually every Fall, hosting 5-6 clients and seeing anywhere from 30-130 student volunteers come together. This year, PRLab will be hosting its 10th iteration of PRoBono, organized by the PRLab Executive Board and led by\u00a0 Director of Events, Julia Monz.\u00a0<\/span><\/b><\/p>\n PRoBono was founded with the intent to give back. Traditionally held towards the end of the year, PRLab offers the opportunity for students to volunteer their services to deserving nonprofits and gain valuable skills and experiences for a career in the communications field. It\u2019s truly a win-win.\u00a0<\/span><\/b><\/p>\n Over the years, PRoBono has been recognized by PRWeek, the PR Club, and more, for the amazing efforts and contributions that students have made over the years.\u00a0<\/span><\/p>\n What can I expect from participating in PRoBono?\u00a0<\/b><\/b><\/p>\n Students will be broken down into a total of 5 teams, one per client, which will likely consist of 20-30 people. We try our best to pair you with your friends to make sure it’s a comfortable and fun experience.\u00a0<\/span><\/b><\/p>\n Beginning.<\/b> Check in at 5:45 PM on Friday evening, followed by a welcome address and dinner. Then, we\u2019ll kick off the night with our keynote speaker before breaking into teams. There, you\u2019ll split off into different rooms and meet your clients. You\u2019ll spend some time learning about your clients needs, materials, and guidelines before they leave for the night.\u00a0<\/span><\/p>\n Middle.<\/b> In your teams, you\u2019ll do some client work and we\u2019ll have some games\/activities organized to break up the night. The games will be optional and will run throughout the whole night. You can also take a break for a mid-night snack, coffee or water run. We\u2019ll make sure to keep you motivated, energized, and happy all night long.\u00a0<\/span><\/p>\n End.<\/b> At around 7 AM, we\u2019ll have breakfast. Clients will come back around 9 AM where you\u2019ll regroup into your teams, pass off your materials, and present the work to your client. That wraps it up and we hope you\u2019ll take the rest of Saturday to sleep.\u00a0<\/span><\/b><\/p>\n If you\u2019re looking to gain more experience, PRoBono is a great opportunity to get a crash course in public relations. It\u2019s also a huge networking event where students will have the chance to collaborate and network all throughout the night. PRoBono is also a great way to improve your hard\/soft skills for your resume and to create tangible deliverables that you can include in your portfolio. Not to mention, you\u2019ll be able to brag about all the work you accomplished in an interview.<\/span><\/p>\n How do I prepare for PRoBono?\u00a0<\/b><\/p>\n How do I stay updated on PRoBono?\u00a0<\/b><\/p>\n Make sure you check the email that you signed up with leading up to the event and follow our Instagram\u00a0 <\/span>@prlab_bu<\/span><\/a> to stay up to date on the latest PRoBono news.\u00a0<\/span><\/p>\n Where can you sign up?\u00a0<\/b><\/p>\n\n
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