By\u00a0Amelia Olsen,\u00a0Intern at PRLab<\/p>\n
As Instagram becomes an increasingly popular tool for almost all businesses, new tactics are arising from many sources. Here is a list of five effective strategies to get the most views, followers, and likes:<\/p>\n
1. Aesthetics are key<\/strong><\/span>\u2014 this may seem obvious, but make sure your pictures are dynamic and interesting to look at. The goal is to make your follower stop scrolling through their feed to look at your picture, so you have to initially grab their attention.<\/p>\n 2. #Hashtag<\/strong><\/span>\u2014 hashtags are a good way to get engaged in the Instagram community. Users who are interested in a certain product or topic may search the hashtag, so make sure your hashtag isn’t too specific or complex. Be careful not to over do it, because too many tags and appear messy<\/p>\n 3. Be present, not annoying<\/strong><\/span>\u2014 You want your followers to remember you for your frequent, entertaining posts, not be annoyed every time you spam their feed! Moderation is key.<\/p>\n 4. Follow your friends<\/strong><\/span>\u2014 Following similar or local companies will give you a friendly appearance and build a virtual community. Also, following some of your biggest supporters will show your appreciation.<\/p>\n 5. Engage<\/strong><\/span>\u2014 Ask open ended questions in your captions, and comment back to your followers when they reply. This will start a conversation, and make your account seem friendly and approachable.<\/p>\n Happy posting!<\/p>\n Sources: <\/em><\/p>\n forbes.com<\/a>,\u00a0prdaily.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":" By\u00a0Amelia Olsen,\u00a0Intern at PRLab As Instagram becomes an increasingly popular tool for almost all businesses, new tactics are arising from many sources. Here is a list of five effective strategies to get the most views, followers, and likes: 1. Aesthetics are key\u2014 this may seem obvious, but make sure your pictures are dynamic and interesting […]<\/p>\n","protected":false},"author":7539,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.bu.edu\/prlab\/wp-json\/wp\/v2\/posts\/2520"}],"collection":[{"href":"https:\/\/www.bu.edu\/prlab\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bu.edu\/prlab\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bu.edu\/prlab\/wp-json\/wp\/v2\/users\/7539"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bu.edu\/prlab\/wp-json\/wp\/v2\/comments?post=2520"}],"version-history":[{"count":4,"href":"https:\/\/www.bu.edu\/prlab\/wp-json\/wp\/v2\/posts\/2520\/revisions"}],"predecessor-version":[{"id":2537,"href":"https:\/\/www.bu.edu\/prlab\/wp-json\/wp\/v2\/posts\/2520\/revisions\/2537"}],"wp:attachment":[{"href":"https:\/\/www.bu.edu\/prlab\/wp-json\/wp\/v2\/media?parent=2520"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bu.edu\/prlab\/wp-json\/wp\/v2\/categories?post=2520"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bu.edu\/prlab\/wp-json\/wp\/v2\/tags?post=2520"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}