Marketing Resources at Pardee Library
Pardee Library has many resources to help you develop your marketing plan, such as market research reports from Mintel, consumer product usage data from University Reporter, advertising expenditure data from Ad$pender and articles from industry publications. These resources and many others are listed on the Marketing research guide available on the Pardee Library page.
For a complete list of our research guides, please consult the Pardee Library Research Guides page. If you need assistance with your research, please contact the Pardee Library Reference Desk.