{"id":26903,"date":"2021-03-11T15:07:49","date_gmt":"2021-03-11T20:07:49","guid":{"rendered":"http:\/\/www.bu.edu\/com\/?post_type=bu-career-path&#038;p=26903"},"modified":"2021-11-02T16:08:53","modified_gmt":"2021-11-02T20:08:53","slug":"brand-strategist","status":"publish","type":"bu-career-path","link":"https:\/\/www.bu.edu\/com\/career-path\/brand-strategist\/","title":{"rendered":"Brand Strategist"},"content":{"rendered":"\n<p>A Brand Strategist helps shape the reputation and identity of a company or organization over time, often through the smart use of social media, advertising, and public relations. <\/p>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile is-style-background-teal\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" width=\"1024\" height=\"819\" src=\"\/com\/files\/2021\/04\/brooks-profile-alt-1024x819.jpg\" alt=\"\" class=\"wp-image-27945\" srcset=\"https:\/\/www.bu.edu\/com\/files\/2021\/04\/brooks-profile-alt-1024x819.jpg 1024w, https:\/\/www.bu.edu\/com\/files\/2021\/04\/brooks-profile-alt-636x509.jpg 636w, https:\/\/www.bu.edu\/com\/files\/2021\/04\/brooks-profile-alt-768x614.jpg 768w, https:\/\/www.bu.edu\/com\/files\/2021\/04\/brooks-profile-alt-1536x1229.jpg 1536w, https:\/\/www.bu.edu\/com\/files\/2021\/04\/brooks-profile-alt-2048x1638.jpg 2048w, https:\/\/www.bu.edu\/com\/files\/2021\/04\/brooks-profile-alt-1250x1000.jpg 1250w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-normal-font-size\"><strong>Chelsey Leader Brooks<\/strong> (&#8217;10)<br>Brand Strategist, Twitter<\/p>\n\n\n\n<p>&#8220;As a brand strangest on the Twitter Next team, I dream up innovative ways for brands to connect with what\u2019s happening on Twitter. Our goal is to help brands leverage our platform in new and worth talking about ways, making every day at work different, exciting and incredibly fun.&#8221;<\/p>\n\n\n\n<div class=\"wp-block-buttons\">\n<div class=\"wp-block-button is-style-button-white\"><a class=\"wp-block-button__link\" href=\"https:\/\/www.linkedin.com\/in\/chelseybrooks\/\">chelseY on linkedin<\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n<\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\"\/>\n\n\n\n<h3>Explore more:<\/h3>\n\n\n\n\n<div class=\"block-featured-content block-featured-content-bu-student-group layout-right-thumbnail\">\n\t\t\t<div class=\"block-featured-content__image\">\n\t\t\t\t\t\t\t<img width=\"758\" height=\"460\" src=\"\/com\/files\/2021\/03\/ad-students-talking-banner-758x460.jpg\" class=\"attachment-bucom_card_large size-bucom_card_large\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"block-featured-content__content\">\n\t\t<span class=\"block-featured-content__category\">Student Groups<\/span>\n\n\t\t<h2 class=\"block-featured-content__title\">AdLab<\/h2>\n\n\t\t\n\t\t\t\t\t<div class=\"block-featured-content__excerpt\">\n\t\t\t\t<p>AdLab is the country\u2019s largest student-run agency, operating out of Boston University&#8217;s College of Communication.<\/p>\n\t\t\t<\/div>\n\t\t\n\t\t<a class=\"block-featured-content__button button\" href=\"https:\/\/www.bu.edu\/com\/student-group\/adlab\/\">\n\t\t\tLearn More\t\t\t<span class=\"u-visually-hidden\">\n\t\t\t\t About \t\t\t\tAdLab\t\t\t<\/span>\n\t\t<\/a>\n\t<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>A Brand Strategist helps shape the reputation and identity of a company or organization over time, often through the smart&hellip;<\/p>\n","protected":false},"featured_media":0,"template":"","interest":[1433,1440,1444],"discipline-type":[1429,1439],"_links":{"self":[{"href":"https:\/\/www.bu.edu\/com\/wp-json\/wp\/v2\/bu-career-path\/26903"}],"collection":[{"href":"https:\/\/www.bu.edu\/com\/wp-json\/wp\/v2\/bu-career-path"}],"about":[{"href":"https:\/\/www.bu.edu\/com\/wp-json\/wp\/v2\/types\/bu-career-path"}],"wp:attachment":[{"href":"https:\/\/www.bu.edu\/com\/wp-json\/wp\/v2\/media?parent=26903"}],"wp:term":[{"taxonomy":"interest","embeddable":true,"href":"https:\/\/www.bu.edu\/com\/wp-json\/wp\/v2\/interest?post=26903"},{"taxonomy":"discipline-type","embeddable":true,"href":"https:\/\/www.bu.edu\/com\/wp-json\/wp\/v2\/discipline-type?post=26903"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}