{"id":33626,"date":"2022-06-28T13:52:15","date_gmt":"2022-06-28T17:52:15","guid":{"rendered":"http:\/\/www.bu.edu\/com\/?post_type=bu-article&p=33626"},"modified":"2022-07-22T16:20:33","modified_gmt":"2022-07-22T20:20:33","slug":"com-cleans-up-at-student-hatch-ad-awards","status":"publish","type":"bu-article","link":"https:\/\/www.bu.edu\/com\/articles\/com-cleans-up-at-student-hatch-ad-awards\/","title":{"rendered":"COM cleans up at student Hatch ad awards"},"content":{"rendered":"\n

COM advertising students brought home 20 of 26 student awards, including the top four honors, presented during this week\u2019s Hatch Awards<\/a>, a premier competition for New England creatives.<\/p>\n\n\n\n

\"Advertisement
An advertisement from the “Feel Good at the End” campaign for Enlightened created by COM students Vanya Kohlweg and Caroline Richardson.<\/figcaption><\/figure><\/div>\n\n\n\n

In all, students from the portfolio classes taught by Doug Gould<\/a>, Pegeen Ryan<\/a> and other COM faculty won four gold bowls, seven silver and six bronze, as well as three merit awards.<\/p>\n\n\n\n

\u201cWe are always proud of the work our students create, but especially proud in such a challenging year,\u201d Gould said. \u201cIt’s remarkable to see such a high level of execution in such great volume.\u201d<\/p>\n\n\n\n

\u201cOnce again, our portfolio students\u2019 creative talents were recognized with their big win at Hatch this year,\u201d added Ryan. \u201cWe are thrilled for them, and know they will continue to go on to do more great work in the future.\u201d<\/p>\n\n\n\n

The Hatch Awards ceremony is one of the country\u2019s premiere regional creative award shows, regularly featuring winning work that goes on to prevail at national and international shows including One Show and Cannes. Judges hailed from many of the top creative agencies in New York, Los Angeles and Chicago.<\/p>\n\n\n\n

COM winners:<\/h3>\n\n\n\n

GOLD<\/h4>\n\n\n\n

FEEL GOOD AT THE END <\/h5>\n\n\n\n
  • Client: Enlightened Ice Cream<\/li>
  • Copywriter: Vanya Kohlweg<\/li>
  • Art Director: Caroline Richardson<\/li><\/ul>\n\n\n\n
    HONEY GREEN<\/h5>\n\n\n\n
    • Client: Honey x Good On You<\/li>
    • Art Director: Cameran Schwartz<\/li>
    • Copywriter: Jaya Gupta<\/li><\/ul>\n\n\n\n
      MFA. CONNECT WITH ART.<\/h5>\n\n\n\n
      • Client: MFA<\/li>
      • Art Director: Sophia Malcoyanni<\/li>
      • Copywriter: Evan Kielmeyer<\/li><\/ul>\n\n\n\n
        THE WORLD CUP OF NETFLIX<\/h5>\n\n\n\n
        • Client: Netflix<\/li>
        • Copywriter: Kieran Murray<\/li>
        • Art Director: Sophia Malcoyanni<\/li>
        • Strategy: Priya Singh<\/li><\/ul>\n\n\n\n
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