{"id":17704,"date":"2015-09-15T09:09:33","date_gmt":"2015-09-15T13:09:33","guid":{"rendered":"http:\/\/www.bu.edu\/systems\/?p=17704"},"modified":"2021-09-07T11:18:40","modified_gmt":"2021-09-07T15:18:40","slug":"alan-alda-center-teaches-scientists-to-connect","status":"publish","type":"post","link":"https:\/\/www.bu.edu\/cise\/alan-alda-center-teaches-scientists-to-connect\/","title":{"rendered":"Alan Alda Center Teaches Scientists to Connect"},"content":{"rendered":"<h2>Researchers learn tools to help communicate<\/h2>\n<p><span>By Barbara Moran<\/span><\/p>\n<figure id=\"attachment_17706\" aria-describedby=\"caption-attachment-17706\" style=\"width: 460px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" src=\"\/cise\/files\/2015\/09\/t_butoday_15-9155-ALANACT-089-450x300.jpg\" alt=\"Nathan Philips, a CAS professor of earth and environment (second from left), participates in an improv exercise called \u201cmirror,\u201d designed to teach scientists how to interpret the needs of others. Photos by Jackie Ricciardi\" width=\"450\" height=\"300\" class=\"size-medium wp-image-17706\" \/><figcaption id=\"caption-attachment-17706\" class=\"wp-caption-text\">Nathan Philips, a CAS professor of earth and environment (second from left), participates in an improv exercise called \u201cmirror,\u201d designed to teach scientists how to interpret the needs of others. Photos by Jackie Ricciardi<\/figcaption><\/figure>\n<p>Anyone who peeked into a ninth floor room at the Photonics Center last Friday would have seen a curious sight: 14 staid scientists, standing in pairs, silently mirroring each other\u2019s movements, like well-dressed practitioners of rudimentary tai chi. Gloria Waters, BU vice president and associate provost for research, crossed and uncrossed her arms slowly above her head, as <a href=\"http:\/\/people.bu.edu\/tkp\/\">Tyler Perrachione<\/a>, a Sargent College assistant professor of speech, language, and hearing sciences, followed her motions, brow furrowed in concentration. Other distinguished scientists\u2014including <a href=\"https:\/\/www.bu.edu\/neidl\/profile\/ronald-b-corley\/\" target=\"_blank\" rel=\"noopener noreferrer\">Ronald Corley<\/a>, director of the <a href=\"http:\/\/www.bu.edu\/neidl\/\">National Emerging Infectious Diseases Laboratories<\/a> (NEIDL) and a School of Medicine professor and chair of microbiology, <a href=\"http:\/\/www.bu.edu\/psych\/faculty\/hasselmo\/\">Michael Hasselmo<\/a>, a College of Arts &amp; Sciences professor of psychological and brain sciences, and <a href=\"https:\/\/www.bumc.bu.edu\/microbiology\/people\/faculty\/elke-muhlberger-phd\/\" target=\"_blank\" rel=\"noopener noreferrer\">Elke M\u00fchlberger<\/a>, a MED associate professor of microbiology and NEIDL researcher\u2014waved arms, balanced on one leg, and twirled in circles, as their partners tried to duplicate their moves.<\/p>\n<p>The improv exercise, called \u201cmirror,\u201d designed to teach scientists how to understand and interpret the needs of others, was part of a daylong science communication workshop presented by the <a href=\"http:\/\/www.centerforcommunicatingscience.org\/\">Alan Alda Center for Communicating Science<\/a>. The Alda Center, established by actor Alan Alda in 2009 at Stony Brook University, trains scientists and health professionals to communicate more effectively with the public, policy makers, and the media. The workshop, cosponsored by Waters and BU Marketing &amp; Communications, invited 40 scientists from the Charles River and the Medical Campus to learn how to communicate research to a sometimes uninterested\u2014or even hostile\u2014public with clarity, passion, empathy, and enthusiasm.<\/p>\n<p>\u201cIt\u2019s really important for scientists to be able to communicate with laypeople, especially given the current funding climate. It\u2019s incumbent upon us to explain why our work is important,\u201d said Waters during a break between the \u201czip-zap-zop\u201d and \u201ctime traveler\u201d improv exercises. \u201cThese exercises are really interesting,\u201d she added. \u201cWe researchers are used to teaching in a really didactic way. It\u2019s surprising to learn skills this way.\u201d<\/p>\n<p>\u201cI really need this,\u201d said <a href=\"http:\/\/people.bu.edu\/isw\/\">Ian Sue Wing<\/a>, a CAS professor of earth and environment. \u201cI have a hard time making my work seem interesting to regular people.\u201d When prompted that his work\u2014which focuses on CO2 emissions and their relationship to global warming\u2014may actually be quite interesting to the general public, he sighed and said, \u201cI\u2019m not so sure.\u201d<\/p>\n<p>The workshop, which included group discussions and pitch sessions as well as improv, began with presentations showing scientists how the public perceives their work. A sobering moment came when attendees watched a short video of man-on-the-street interviews. When asked questions like: \u201cWhat is physics?\u201d \u201cWhat is basic research?\u201d or \u201cWhat is nanotechnology?\u201d many people in the video could not answer. When the interviewer asked one young woman, \u201cWhere is DNA located?\u201d she answered, \u201cIn your hair?\u201d<\/p>\n<p>The scientists\u2019 reactions ran from surprise to dismay.<\/p>\n<p>\u201cThose poor people,\u201d said one scientist.<\/p>\n<p>\u201cPoor <em>us<\/em>,\u201d added another.<\/p>\n<p>\u201cIt was very disappointing,\u201d piped a scientist from the back of the room. \u201cIt points to the challenges we face.\u201d<\/p>\n<p>Next, virologist <a href=\"https:\/\/www.bu.edu\/neidl\/profile\/john-h-connor\/\" target=\"_blank\" rel=\"noopener noreferrer\">John Connor<\/a> attempted to explain his work on Ebola to a group of four nonscientists. After his listeners tried, unsuccessfully, to decipher a dense abstract from one of his papers, Connor, a MED associate professor of microbiology and a NEIDL researcher, stepped in and talked directly to the puzzled laypeople: \u201cHave any of you heard of Ebola virus?\u201d he began. \u201cHow many of you want to get Ebola? Me neither. That\u2019s part of what my research is about.\u201d<\/p>\n<p>When Connor finished, one of the four nonexperts, Scott Par\u00e9, BU deputy director of public safety and deputy police chief, accurately summed up the scientist\u2019s work: \u201cSo, some people can fight Ebola off, some people can\u2019t. How can you tell who\u2019s who? That\u2019s what you want to know, right?\u201d Right, nodded Conner.<\/p>\n<p>The scientists next split into groups, where facilitators led them through a series of improv exercises, a key part of the workshop. In addition to the mirror exercise, the scientists played catch with imaginary Ping-Pong balls, and explained smartphones and X-rays to visitors from 1700. As the sometimes straightlaced scientists opened up and expressed themselves, they also learned valuable lessons about the importance of storytelling and about tactics for connecting with an audience.<\/p>\n<p>\u201cI see improv as an exercise in authenticity\u2014taking something off as opposed to putting something on,\u201d said Alda Center improv instructor and trained actor Louisa Johnson, who led one of the groups. \u201cA lot of scientists think they need to stand up, put on their expert science suit, and be formal, but it doesn\u2019t work. Even they don\u2019t like it.\u201d Through the exercises, Johnson urged the scientists to talk to an audience the way they speak to their friends and kids, and to use the whole \u201cconversational toolkit\u201d they use in daily life: eye contact, interaction, humor, storytelling, and empathy.<\/p>\n<p>While some of the scientists thought the improv sessions were \u201ca little too touchy-feely,\u201d others found them valuable. \u201cI thought they were great,\u201d said <a href=\"http:\/\/people.bu.edu\/timothyg\/Home.html\">Tim Gardner<\/a>, a CAS assistant professor of biology and a College of Engineering assistant professor of biomedical engineering. \u201cThey gave me an experiential memory of an important lesson\u2014how to connect with an audience and change tactics in real time.\u201d Gardner said he\u2019s given some of his best scientific lectures after forgetting his PowerPoint presentation and winging it on a whiteboard. While he\u2019s not ready to ditch his slides altogether\u2014\u201cImprov has its limits,\u201d he says\u2014he\u2019d like to find a way to work more flexibility, spontaneity, and interaction into his presentations.<\/p>\n<p>The exercises also led to deeper conversations among the scientists about the importance of connecting with the public, their worries about seeming inauthentic, their concern that communication skills are not rewarded in academia, and their frustration at being shouted down by vitriolic, ill-informed bloggers. Many of the scientists requested more workshops and ongoing media training.<\/p>\n<p>\u201cI grew up in a time when everyone understood the importance of science and scientists,\u201d said Corley. \u201cBut we went through a couple of decades where we didn\u2019t feel the need to communicate with the public, and now we\u2019ve lost them. We need to find new ways to engage them and make our message heard.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Researchers learn tools to help communicate By Barbara Moran Anyone who peeked into a ninth floor room at the Photonics Center last Friday would have seen a curious sight: 14 staid scientists, standing in pairs, silently mirroring each other\u2019s movements, like well-dressed practitioners of rudimentary tai chi. Gloria Waters, BU vice president and associate provost [&hellip;]<\/p>\n","protected":false},"author":1500,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[26],"tags":[],"_links":{"self":[{"href":"https:\/\/www.bu.edu\/cise\/wp-json\/wp\/v2\/posts\/17704"}],"collection":[{"href":"https:\/\/www.bu.edu\/cise\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bu.edu\/cise\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bu.edu\/cise\/wp-json\/wp\/v2\/users\/1500"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bu.edu\/cise\/wp-json\/wp\/v2\/comments?post=17704"}],"version-history":[{"count":4,"href":"https:\/\/www.bu.edu\/cise\/wp-json\/wp\/v2\/posts\/17704\/revisions"}],"predecessor-version":[{"id":33969,"href":"https:\/\/www.bu.edu\/cise\/wp-json\/wp\/v2\/posts\/17704\/revisions\/33969"}],"wp:attachment":[{"href":"https:\/\/www.bu.edu\/cise\/wp-json\/wp\/v2\/media?parent=17704"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bu.edu\/cise\/wp-json\/wp\/v2\/categories?post=17704"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bu.edu\/cise\/wp-json\/wp\/v2\/tags?post=17704"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}