{"id":10358,"date":"2018-07-12T12:58:28","date_gmt":"2018-07-12T16:58:28","guid":{"rendered":"https:\/\/www.bu.edu\/cgs\/?page_id=10358"},"modified":"2026-07-17T09:34:31","modified_gmt":"2026-07-17T13:34:31","slug":"com-advertising","status":"publish","type":"page","link":"https:\/\/www.bu.edu\/cgs\/resources\/academic-advising\/academics\/pathways\/com-advertising\/","title":{"rendered":"COM: Advertising"},"content":{"rendered":"<h3>Sample Pathway<\/h3>\n<p>Below is an example of a four-year plan of a CGS student <span>pursuing a<\/span> <a href=\"https:\/\/www.bu.edu\/academics\/com\/programs\/advertising\/advertising-bs\/\">Bachelor of Science in Advertising<\/a> at the College of Communication (COM). Students will work with their CGS academic advisors and the College of Communication to plan their own pathway to a communication degree.<\/p>\n<table width=\"100%\">\n<tbody>\n<tr>\n<td style=\"text-align: center;\"><strong>\u00a0<\/strong><\/td>\n<td style=\"text-align: center;\"><strong>Term 1<\/strong><\/td>\n<td style=\"text-align: center;\"><strong>Term 2<\/strong><\/td>\n<\/tr>\n<tr>\n<td style=\"background-color: #f0f0f0;\"><strong>First Year<\/strong><\/td>\n<td style=\"background-color: #f0f0f0;\"><a href=\"http:\/\/www.bu.edu\/academics\/cgs\/courses\/cgs-rh-103\"><\/a><a href=\"http:\/\/www.bu.edu\/academics\/cgs\/courses\/cgs-hu-103\" style=\"font-family: inherit; font-size: inherit;\">CGS HU 103<\/a><br \/>\n<a href=\"http:\/\/www.bu.edu\/academics\/cgs\/courses\/cgs-rh-103\">CGS RH 103<\/a><a href=\"http:\/\/www.bu.edu\/academics\/cgs\/courses\/cgs-ss-103\"><\/a><a href=\"https:\/\/www.bu.edu\/cgs\/academics\/cgs-courses-january-program\/\"><br \/>\n<\/a><a href=\"http:\/\/www.bu.edu\/academics\/cgs\/courses\/cgs-hu-103\"><\/a><a href=\"http:\/\/www.bu.edu\/academics\/cgs\/courses\/cgs-ss-103\">CGS SS 103<\/a><br \/>\n<a href=\"http:\/\/www.bu.edu\/academics\/com\/courses\/com-co-101\/\">COM CO 101<\/a><\/td>\n<td style=\"background-color: #f0f0f0;\"><em>(London or New England summer semester)<\/em><br \/>\n<a href=\"https:\/\/www.bu.edu\/academics\/cgs\/courses\/cgs-hu-104e\/\">CGS HU 104<\/a><br \/>\n<a href=\"https:\/\/www.bu.edu\/academics\/cgs\/courses\/cgs-rh-104e\/\">CGS RH 104<\/a><br \/>\n<a href=\"https:\/\/www.bu.edu\/academics\/cgs\/courses\/cgs-ss-104e\/\">CGS SS 104<\/a><\/td>\n<\/tr>\n<tr>\n<td><strong>Sophomore Year<\/strong><\/td>\n<td><a href=\"http:\/\/www.bu.edu\/academics\/cgs\/courses\/cgs-ns-201\"><\/a><a href=\"https:\/\/www.bu.edu\/academics\/cgs\/courses\/cgs-ns-201\/\">CGS NS 201<\/a><br \/>\n<a href=\"https:\/\/www.bu.edu\/academics\/cgs\/courses\/cgs-hu-201\/\">CGS HU 201<\/a> or <a href=\"https:\/\/www.bu.edu\/academics\/cgs\/courses\/cgs-ss-201\/\">CGS SS 201<\/a><br \/>\n<a href=\"http:\/\/www.bu.edu\/academics\/com\/courses\/com-co-201\/\">COM CO 201<\/a><br \/>\n<a href=\"http:\/\/www.bu.edu\/academics\/com\/courses\/com-cm-217\/\">COM CM 217<\/a><\/td>\n<td><a href=\"https:\/\/www.bu.edu\/cgs\/academics\/cgs-courses-january-program\/\"><\/a><a href=\"https:\/\/www.bu.edu\/academics\/cgs\/courses\/cgs-ns-202\/\">CGS NS 202<\/a><br \/>\n<a href=\"https:\/\/www.bu.edu\/academics\/cgs\/courses\/cgs-hu-202\/\">CGS HU 202<\/a> or <a href=\"https:\/\/www.bu.edu\/academics\/cgs\/courses\/cgs-ss-202\/\">CGS SS 202<\/a><br \/>\n<a href=\"http:\/\/www.bu.edu\/academics\/com\/courses\/com-cm-331\/\">COM CM 331<\/a><br \/>\n<a href=\"http:\/\/www.bu.edu\/academics\/com\/courses\/com-cm-180\/\">COM CM 180<\/a><\/td>\n<\/tr>\n<tr>\n<td style=\"background-color: #f0f0f0;\"><strong>Junior Year<\/strong><\/td>\n<td style=\"background-color: #f0f0f0;\"><a href=\"https:\/\/www.bu.edu\/academics\/com\/courses\/com-cm-321\/\">COM CM 321<\/a><br \/>\n<a href=\"https:\/\/www.bu.edu\/academics\/com\/programs\/advertising\/advertising-bs\/\">COM CM Advertising Core<\/a><br \/>\n<a href=\"https:\/\/www.bu.edu\/academics\/com\/programs\/advertising\/advertising-bs\/\">COM CM Advertising<\/a><br \/>\nElective*<br \/>\n<a href=\"http:\/\/www.bu.edu\/academics\/com\/courses\/com-co-575\/\">COM CO 575<\/a><\/td>\n<td style=\"background-color: #f0f0f0;\"><a href=\"https:\/\/www.bu.edu\/academics\/com\/programs\/advertising\/advertising-bs\/\">COM CM Advertising Core<\/a><br \/>\n<a href=\"https:\/\/www.bu.edu\/academics\/com\/programs\/advertising\/advertising-bs\/\">COM CM Advertising<\/a><br \/>\n<a href=\"https:\/\/www.bu.edu\/academics\/com\/programs\/advertising\/advertising-bs\/\">COM CM Advertising<\/a><br \/>\nElective*<\/td>\n<\/tr>\n<tr>\n<td><strong>Senior Year<\/strong><\/td>\n<td><a href=\"https:\/\/www.bu.edu\/academics\/com\/programs\/advertising\/advertising-bs\/\">COM CM Advertising<\/a><br \/>\nElective*<br \/>\nElective*<br \/>\nElective*<\/td>\n<td>Elective*<br \/>\nElective*<br \/>\nElective*<br \/>\nElective*<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>*Choose your electives carefully to fulfill any remaining<span>\u00a0<\/span><a href=\"https:\/\/www.bu.edu\/cgs\/resources-for-current-students\/academic-advising\/pathways\/cgs-and-the-bu-hub\/\">BU Hub requirements<\/a>. <span>External courses are not eligible for Hub general education credit.<\/span><\/p>\n<p>To learn more about how required courses in your Advertising major will help you fulfill Hub requirements, please see\u00a0<span>the <a href=\"https:\/\/www.bu.edu\/com\/for-current-students\/undergraduate-advising\/curriculum-guides-minors\/\">COM Curriculum Guide<\/a>. You will find a list of all of the courses that carry Hub units on the University\u2019s <a href=\"http:\/\/www.bu.edu\/hub\/\">BU Hub website<\/a>. (<\/span><a href=\"http:\/\/www.bu.edu\/academics\/cgs\/courses\/cgs-rh-103\/\">CGS RH 103<\/a>\u00a0and\u00a0<a href=\"https:\/\/www.bu.edu\/academics\/cgs\/courses\/cgs-rh-104\/\">CGS RH 104<\/a> substitute for CAS WR 151\/152\/153 and CAS WR 120 on the COM Curriculum Guide.)<\/p>\n<p><span><div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Academic Advising<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\"><\/span><\/p>\n<p class=\"x_MsoNormal\" data-olk-copy-source=\"MessageBody\"><span>COM Undergraduate Affairs Academic Advisors will be available to meet in-person or via Zoom, and you can make an advising appointment via\u00a0<\/span><a href=\"https:\/\/mybustudent.bu.edu\/psp\/BUPRD\/EMPLOYEE\/SA\/s\/WEBLIB_H_SERVER.ISCRIPT1.FieldFormula.IScript_Server\/arm\/ui\/appointments\/calendar?startDate=%222025-07-20T04%3A00%3A00.000Z%22&amp;endDate=%222025-07-27T03%3A59%3A59.999Z%22&amp;showAll=false&amp;initPortalUrl=\/arm\/ui\/appointments&amp;pslnkid=H_CX_AR_ADVISOR_APPTS_MAIN\">MyBU Student<\/a><span>. COM Undergraduate Affairs is located in the College of Communication, 640 Commonwealth Avenue, Room 123. You can reach the office by phone at 617-353-3471 Monday to Friday from 9 to 5. For quick questions, email\u00a0<\/span><a href=\"mailto:comugrad@bu.edu\">comugrad@bu.edu<\/a> <span>or any advisor with whom you are comfortable speaking.<\/span><\/p>\n<p class=\"x_MsoNormal\">Please review the\u00a0<u><a data-auth=\"NotApplicable\" href=\"http:\/\/www.bu.edu\/academics\/com\/programs\" title=\"http:\/\/www.bu.edu\/academics\/com\/programs\" data-linkindex=\"4\">COM Bulletin<\/a><\/u>\u00a0for information on your major before making an appointment with an advisor.<\/p>\n<p><\/div>\n<\/div>\n<\/p>\n<p><span><div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">CGS Requirements<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\"><\/span><\/p>\n<p>Upon completion of the CGS program, students must have earned credit towards the following 10 courses:<\/p>\n<ul>\n<li>Humanities: 3 courses\n<ul>\n<li>Choose two from CGS HU 103, CGS HU 201, or CGS HU 202<\/li>\n<li>CGS HU 104*<\/li>\n<\/ul>\n<\/li>\n<li>Natural Sciences: 2 courses\n<ul>\n<li>CGS NS 201 and CGS NS 202<\/li>\n<\/ul>\n<\/li>\n<li>Rhetoric: 2 courses\n<ul>\n<li>CGS RH 103 and CGS RH 104*<\/li>\n<\/ul>\n<\/li>\n<li>Social Sciences: 3 courses\n<ul>\n<li>Choose two from CGS SS 103, CGS SS 201, or CGS SS 202<\/li>\n<li>CGS SS 104*<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>*Required course taken during the Summer term.<\/p>\n<p><\/div>\n<\/div>\n<\/p>\n<p><span><div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Major Requirements<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\"><\/span><\/p>\n<p><u><a href=\"http:\/\/www.bu.edu\/academics\/com\/courses\/com-co-101\/\">COM CO 101<\/a><\/u> is required for all COM majors. A zero-credit professional experience (<a href=\"http:\/\/www.bu.edu\/academics\/com\/courses\/com-co-575\/\">COM CO 575<\/a>) is also required, and will be taken upon continuing to COM in junior or senior year.<\/p>\n<ul>\n<li>All COM courses must be taken in residence at Boston University<\/li>\n<li>A student must earn a minimum grade of \u2018C\u2019 or higher in\u00a0<u><a href=\"http:\/\/www.bu.edu\/academics\/com\/courses\/com-co-101\/\">COM CO 101<\/a><\/u>\u00a0to be eligible for continuation to COM.<\/li>\n<li>In addition to COM CO101, the Advertising major requires 11 total courses, including 4 departmental core classes, 3 Advertising Core requirements, and sixteen credits of program electives within the Advertising Program.<\/li>\n<li><u><a href=\"http:\/\/www.bu.edu\/academics\/com\/courses\/com-co-201\/\">COM CO 201<\/a><\/u>\u00a0is one of the core classes and must be taken before the first Advertising writing course (<a href=\"http:\/\/www.bu.edu\/academics\/com\/courses\/com-cm-331\/\">COM CM 331<\/a>)<\/li>\n<li><u><a href=\"http:\/\/www.bu.edu\/academics\/com\/courses\/com-co-101\/\">COM CO 101<\/a><\/u>\u00a0must be taken before the start of junior year, with the minimum grade received, in order to continue to COM, and may only be retaken once.<\/li>\n<\/ul>\n<p>For more information about the major, please see the\u00a0<u><a href=\"http:\/\/www.bu.edu\/academics\/com\/programs\/advertising\/advertising-bs\/\">COM Bulletin<\/a><\/u><a href=\"http:\/\/www.bu.edu\/academics\/com\/programs\/advertising\/advertising-bs\/\"><\/a>\u00a0<span>and the\u00a0<\/span><a href=\"http:\/\/www.bu.edu\/com\/for-current-students\/undergraduate-advising\/curriculum-guides-minors\/\">COM Curriculum Guides<\/a><span>.<\/span><\/p>\n<p><\/div>\n<\/div>\n<\/p>\n<p><span><div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Continuation Requirements<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\"><\/span><\/p>\n<ul>\n<li>Completion of <a href=\"https:\/\/www.bu.edu\/cgs\/resources-for-current-students\/academic-advising\/academics\/cgs-curriculum\/\">CGS liberal arts requirements<\/a><\/li>\n<li>Cumulative GPA greater than or equal to 2.00<\/li>\n<li>Completion of the required elective\u00a0<u><a href=\"http:\/\/www.bu.edu\/academics\/com\/courses\/com-co-101\/\">COM CO 101<\/a><\/u>\u00a0with a minimum \u2018C\u2019 grade\n<ul>\n<li><em>Note: If students do not receive the \u2018C\u2019 grade or higher the first time around, they can retake COM CO 101 once, but would have to receive a \u2018C\u2019 at that time in order to continue to COM.\u00a0<\/em><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><\/div>\n<\/div>\n<\/p>\n<p><span><div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Graduation Requirements<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\"><\/span><\/p>\n<ul>\n<li><span><a href=\"https:\/\/www.bu.edu\/cgs\/resources-for-current-students\/academic-advising\/pathways\/cgs-and-the-bu-hub\/\">BU Hub requirements<\/a><\/span><\/li>\n<li>COM requirements:\n<ul>\n<li>Boston University students must complete at least 128 academic credits, with all COM courses being taken at Boston University. Students must maintain at least a 2.0 minimum overall GPA and a 2.0 minimum COM GPA to graduate, including COM CO101 and COM CO 201.<\/li>\n<\/ul>\n<\/li>\n<li><a href=\"http:\/\/www.bu.edu\/academics\/com\/programs\/advertising\/advertising-bs\/\">Advertising major requirements<\/a><\/li>\n<\/ul>\n<p><\/div>\n<\/div>\n<\/p>\n<p><span><div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Internships<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\"><\/span><\/p>\n<p>Internship credit is awarded only for COM juniors or seniors in good academic standing who have taken COM CM 217 and COM CM 331. Students are encouraged to participate in work experiences at any time. The Professional Experience course (COM CO 575) can only be taken as a COM student, but any student at the University can participate in Ad Club, AdLab (with proper course pre-requisites), butv10, WTBU, and any other extra-curricular or co-curricular experience without being in COM. The COM Undergraduate Affairs Office can assist in directing students to the appropriate office.<\/p>\n<p><\/div>\n<\/div>\n<\/p>\n<p><span><div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Study Abroad<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\"><\/span><\/p>\n<p>Please carefully read the <a href=\"https:\/\/www.bu.edu\/com\/for-current-students\/undergraduate-advising\/forms-downloads\/\"><strong>COM Study Abroad Fact Sheets<\/strong><\/a> for details on requirements.<\/p>\n<p>Students planning to continue to COM and planning to study abroad in the fall of their junior year must make an appointment with a COM academic counselor in the spring of their sophomore year to seek an electronic signature on their BU Study Abroad Advisor Support of Participation Form or any external (Non-BU) study abroad paperwork. To make an appointment, call 617-353-3471.<\/p>\n<p><\/div>\n<\/div>\n<\/p>\n<p><strong><span>This is a sample pathway to be used in consultation with your CGS Academic Advisor.<\/span><\/strong><\/p>\n<p><strong><span>It is subject to change according to course availability and individual circumstances.<\/span><\/strong><\/p>\n<p><em>Last revised: 3\/16\/2026<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sample Pathway Below is an example of a four-year plan of a CGS student pursuing a Bachelor of Science in Advertising at the College of Communication (COM). Students will work with their CGS academic advisors and the College of Communication to plan their own pathway to a communication degree. \u00a0 Term 1 Term 2 First [&hellip;]<\/p>\n","protected":false},"author":2311,"featured_media":0,"parent":5328,"menu_order":42,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"_links":{"self":[{"href":"https:\/\/www.bu.edu\/cgs\/wp-json\/wp\/v2\/pages\/10358"}],"collection":[{"href":"https:\/\/www.bu.edu\/cgs\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.bu.edu\/cgs\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.bu.edu\/cgs\/wp-json\/wp\/v2\/users\/2311"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bu.edu\/cgs\/wp-json\/wp\/v2\/comments?post=10358"}],"version-history":[{"count":50,"href":"https:\/\/www.bu.edu\/cgs\/wp-json\/wp\/v2\/pages\/10358\/revisions"}],"predecessor-version":[{"id":51505,"href":"https:\/\/www.bu.edu\/cgs\/wp-json\/wp\/v2\/pages\/10358\/revisions\/51505"}],"up":[{"embeddable":true,"href":"https:\/\/www.bu.edu\/cgs\/wp-json\/wp\/v2\/pages\/5328"}],"wp:attachment":[{"href":"https:\/\/www.bu.edu\/cgs\/wp-json\/wp\/v2\/media?parent=10358"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}