{"id":95340,"date":"2022-10-10T22:48:00","date_gmt":"2022-10-11T03:48:00","guid":{"rendered":"http:\/\/www.bu.edu\/cfa\/?post_type=bu-article&#038;p=95340"},"modified":"2022-12-13T14:18:49","modified_gmt":"2022-12-13T19:18:49","slug":"frank-ginsberg-challenges-and-growth","status":"publish","type":"bu-article","link":"https:\/\/www.bu.edu\/cfa\/magazine\/articles\/2022\/frank-ginsberg-challenges-and-growth\/","title":{"rendered":"On Challenges &#038; Growth"},"content":{"rendered":"\t<div class=\"wp-block-editorial-leadin magazine-block-editorial-leadin is-style-side-by-side has-media has-wider has-flip has-box has-media-focus-center-middle\">\n\t\t<div class=\"container-lockup\">\n\n\t\t\t<div class=\"wp-block-leadin-media\">\n\t\t\t\t\n\t\t\t\t<img width=\"1200\" height=\"675\" src=\"\/cfa\/files\/2022\/11\/FrankGinsberg_Commencement.jpg\" class=\"\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.bu.edu\/cfa\/files\/2022\/11\/FrankGinsberg_Commencement.jpg 1200w, https:\/\/www.bu.edu\/cfa\/files\/2022\/11\/FrankGinsberg_Commencement-636x358.jpg 636w, https:\/\/www.bu.edu\/cfa\/files\/2022\/11\/FrankGinsberg_Commencement-1024x576.jpg 1024w, https:\/\/www.bu.edu\/cfa\/files\/2022\/11\/FrankGinsberg_Commencement-768x432.jpg 768w, https:\/\/www.bu.edu\/cfa\/files\/2022\/11\/FrankGinsberg_Commencement-992x558.jpg 992w, https:\/\/www.bu.edu\/cfa\/files\/2022\/11\/FrankGinsberg_Commencement-854x480.jpg 854w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\n\n\t\t\t\n\t\t\t\t<div class=\"container-words-outer\">\n\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"container-words-inner\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"wp-prepress-tag\">CFA Alumni<\/span>\n\t\t\t\t\t\t\t\t<h1 class=\"head\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tSound Bites\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h1>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"deck\">Ad legend and CFA alum Frank Ginsberg (\u201965) shared with 2022 graduates his recipe for a fulfilling career<\/h4>\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t<\/div>\n\n\t\t\n\t<\/div>\n\n\t\n<div class=\"wp-prepress-component-metabar magazine-prepress-layout-metabar\">\n\t<div class=\"wp-prepress-component-metabar-wrapper\">\n\t\t\t\t\t<div class=\"wp-prepress-component-metabar-date\">October 10, 2022<\/div>\n\t\t\n\t\t\t\t<div class=\"wp-prepress-component-metabar-credits\">\n\t\t\t\t\t<\/div>\n\t\t<div class=\"wp-prepress-component-metabar-share js-bu-prepress-share-tools\">\n\t\t\t<span class=\"icon-twitter\"><span>Twitter<\/span><\/span>\n\t\t\t<span class=\"icon-facebook\"><span>Facebook<\/span><\/span>\n\t\t\t<span class=\"icon-action\"><\/span>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\t\n\n\n<div class=\"wp-block-bu-pullquote magazine-block-bu-pullquote alignwide is-style-pop has-quaternary-theme\"><div class=\"wp-block-bu-pullquote-inner\"><blockquote><div class=\"container-lockup\"><div class=\"container-icon-outer\"><div class=\"container-icon-inner\"><\/div><\/div><div class=\"container-text\"><hr\/><div class=\"quote-sizing\">&#8220;When you challenge yourself, you grow. And when you grow, you are moving forward.&#8221;<\/div><footer class=\"caption\"><br\/>Frank Ginsberg<\/footer><hr\/><\/div><\/div><\/blockquote><\/div><\/div>\n\n\n\n<p>At the 2022 CFA Convocation, ad legend Frank Ginsberg (\u201965) told graduates about his recipe for a fulfilling career. Ginsberg is founder, chair, and CEO of AFG&amp; (formerly known as Avrett Free Ginsberg), a global full-service advertising agency based in New York City. His style and vision have helped build brands like Purina Cat Chow, U.S. Trust, the <em>Financial Times<\/em>, Thomson Reuters, Enterprise Rent-A-Car, Bacardi Rums, and Van Cleef &amp; Arpels.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"1016\" src=\"\/cfa\/files\/2022\/11\/Young-and-Ginsberg-1024x1016.jpg\" alt=\"\" class=\"wp-image-95345\" srcset=\"https:\/\/www.bu.edu\/cfa\/files\/2022\/11\/Young-and-Ginsberg-1024x1016.jpg 1024w, https:\/\/www.bu.edu\/cfa\/files\/2022\/11\/Young-and-Ginsberg-636x631.jpg 636w, https:\/\/www.bu.edu\/cfa\/files\/2022\/11\/Young-and-Ginsberg-150x150.jpg 150w, https:\/\/www.bu.edu\/cfa\/files\/2022\/11\/Young-and-Ginsberg-768x762.jpg 768w, https:\/\/www.bu.edu\/cfa\/files\/2022\/11\/Young-and-Ginsberg-1008x1000.jpg 1008w, https:\/\/www.bu.edu\/cfa\/files\/2022\/11\/Young-and-Ginsberg.jpg 1170w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption>Dean Harvey Young and Frank Ginsberg at CFA\u2019s 2022 Convocation celebration<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"responsive-video responsive-youtube\"><iframe loading=\"lazy\" title=\"Highlights from BU College of Fine Arts Convocation 2022\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/LEF5PNBhiCA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<\/div><figcaption>Watch: Highlights from CFA&#8217;s 2022 Convocation<\/figcaption><\/figure>\n\n\n\n<div style=\"height:44px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\t<section class=\"wp-block-editorial-collection-billboard magazine-block-editorial-collection-billboard\">\n\n\t\t<h3 class=\"collection-billboard-intro-title\">This Series<\/h3>\n\t\t<article class=\"collection-billboard-article\">\n\n\t\t\t\t\t\t\t<div class=\"collection-billboard-media\">\n\n\t\t\t\t\t\t\t\t\t\t\t<figure class=\"collection-navigation-image\">\n\t\t\t\t\t\t\t<img width=\"1024\" height=\"768\" src=\"\/cfa\/files\/2021\/10\/2AT6G06-crop-1024x768.jpg\" class=\"attachment-large size-large wp-post-image\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.bu.edu\/cfa\/files\/2021\/10\/2AT6G06-crop-1024x768.jpg 1024w, https:\/\/www.bu.edu\/cfa\/files\/2021\/10\/2AT6G06-crop-636x477.jpg 636w, https:\/\/www.bu.edu\/cfa\/files\/2021\/10\/2AT6G06-crop-768x576.jpg 768w, https:\/\/www.bu.edu\/cfa\/files\/2021\/10\/2AT6G06-crop-1536x1152.jpg 1536w, https:\/\/www.bu.edu\/cfa\/files\/2021\/10\/2AT6G06-crop-2048x1536.jpg 2048w, https:\/\/www.bu.edu\/cfa\/files\/2021\/10\/2AT6G06-crop-1333x1000.jpg 1333w, https:\/\/www.bu.edu\/cfa\/files\/2021\/10\/2AT6G06-crop-1600x1200.jpg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\n\t\t\t\t\t<h3 class=\"collection-billboard-media-title\">\n\t\t\t\t\t\t<a\n\t\t\t\t\t\t\thref=\"https:\/\/www.bu.edu\/cfa\/magazine\/articles\/2021\/emily-deschanel-on-butvs-variety-hour\/\"\n\t\t\t\t\t\t\tclass=\"collection-billboard-media-title-link\"\n\t\t\t\t\t\t>Emily Deschanel on BUTV10&#8217;s <em>Variety Hour<\/em><\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"collection-billboard-content\">\n\t\t\t\t<h4 class=\"collection-billboard-small-title\">Also in<\/h4>\n\n\t\t\t\t<h3 class=\"collection-billboard-title\">\n\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.bu.edu\/cfa\/magazine\/collections\/sound-bites\/\"\n\t\t\t\t\t\tclass=\"collection-billboard-title-link\"\n\t\t\t\t\t>Sound Bites<\/a>\n\t\t\t\t<\/h3>\n\n\t\t\t\t\t\t\t\t\t<ul class=\"collection-billboard-list\">\n\t\t\t\t\t\t\t\t\t\t\t<li class=\"collection-billboard-list-item\">\n\t\t\t\t\t\t\t<article class=\"collection-billboard-list-item-article\">\n\t\t\t\t\t\t\t\t<p class=\"collection-billboard-list-item-article-date\">December 31, 2025<\/p>\n\t\t\t\t\t\t\t\t<h4 class=\"collection-billboard-list-item-article-title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\t\thref=\"https:\/\/www.bu.edu\/cfa\/magazine\/articles\/2025\/inspiring-a-generation-emily-deschanel\/\"\n\t\t\t\t\t\t\t\t\t\tclass=\"collection-card-article-title-link\"\n\t\t\t\t\t\t\t\t\t>Inspiring a Generation<\/a>\n\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t<li class=\"collection-billboard-list-item\">\n\t\t\t\t\t\t\t<article class=\"collection-billboard-list-item-article\">\n\t\t\t\t\t\t\t\t<p class=\"collection-billboard-list-item-article-date\">June 19, 2025<\/p>\n\t\t\t\t\t\t\t\t<h4 class=\"collection-billboard-list-item-article-title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\t\thref=\"https:\/\/www.bu.edu\/cfa\/magazine\/articles\/2025\/reflections-on-loss-and-triumph\/\"\n\t\t\t\t\t\t\t\t\t\tclass=\"collection-card-article-title-link\"\n\t\t\t\t\t\t\t\t\t>Reflections on Loss and Triumph<\/a>\n\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t<li class=\"collection-billboard-list-item\">\n\t\t\t\t\t\t\t<article class=\"collection-billboard-list-item-article\">\n\t\t\t\t\t\t\t\t<p class=\"collection-billboard-list-item-article-date\">January 14, 2024<\/p>\n\t\t\t\t\t\t\t\t<h4 class=\"collection-billboard-list-item-article-title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\t\thref=\"https:\/\/www.bu.edu\/cfa\/magazine\/articles\/2024\/on-the-solidarity-and-strength-of-artists\/\"\n\t\t\t\t\t\t\t\t\t\tclass=\"collection-card-article-title-link\"\n\t\t\t\t\t\t\t\t\t>On the Solidarity and Strength of Artists<\/a>\n\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\n\t\t\t\t<p>\n\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.bu.edu\/cfa\/magazine\/collections\/sound-bites\/\"\n\t\t\t\t\t\tclass=\"collection-billboard-link\"\n\t\t\t\t\t>Series home<\/a>\n\t\t\t\t<\/p>\n\n\t\t\t<\/div>\n\n\t\t<\/article>\n\n\t<\/section>\n\t","protected":false},"excerpt":{"rendered":"<p>At the 2022 CFA Convocation, ad legend Frank Ginsberg (\u201965) told graduates about his recipe for a fulfilling career. Ginsberg is founder, chair, and CEO of AFG&amp; (formerly known as Avrett Free Ginsberg), a global full-service advertising agency based in New York City. His style and vision have helped build brands like Purina Cat Chow, [&hellip;]<\/p>\n","protected":false},"author":14125,"featured_media":95341,"comment_status":"closed","ping_status":"closed","template":"","meta":{"bu_prepress_billboard":"","_bu_prepress_primary_term":"","_bu_prepress_primary_term_manual":""},"tags":[],"bu-publication":[191],"magazine-article-category":[372,379],"magazine-topic":[367],"news-article-category":[],"news-topic":[],"bu_edition":[394],"media_type":[],"_links":{"self":[{"href":"https:\/\/www.bu.edu\/cfa\/wp-json\/wp\/v2\/bu-article\/95340"}],"collection":[{"href":"https:\/\/www.bu.edu\/cfa\/wp-json\/wp\/v2\/bu-article"}],"about":[{"href":"https:\/\/www.bu.edu\/cfa\/wp-json\/wp\/v2\/types\/bu-article"}],"author":[{"embeddable":true,"href":"https:\/\/www.bu.edu\/cfa\/wp-json\/wp\/v2\/users\/14125"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bu.edu\/cfa\/wp-json\/wp\/v2\/comments?post=95340"}],"version-history":[{"count":7,"href":"https:\/\/www.bu.edu\/cfa\/wp-json\/wp\/v2\/bu-article\/95340\/revisions"}],"predecessor-version":[{"id":96277,"href":"https:\/\/www.bu.edu\/cfa\/wp-json\/wp\/v2\/bu-article\/95340\/revisions\/96277"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bu.edu\/cfa\/wp-json\/wp\/v2\/media\/95341"}],"wp:attachment":[{"href":"https:\/\/www.bu.edu\/cfa\/wp-json\/wp\/v2\/media?parent=95340"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bu.edu\/cfa\/wp-json\/wp\/v2\/tags?post=95340"},{"taxonomy":"bu-publication","embeddable":true,"href":"https:\/\/www.bu.edu\/cfa\/wp-json\/wp\/v2\/bu-publication?post=95340"},{"taxonomy":"magazine-article-category","embeddable":true,"href":"https:\/\/www.bu.edu\/cfa\/wp-json\/wp\/v2\/magazine-article-category?post=95340"},{"taxonomy":"magazine-topic","embeddable":true,"href":"https:\/\/www.bu.edu\/cfa\/wp-json\/wp\/v2\/magazine-topic?post=95340"},{"taxonomy":"news-article-category","embeddable":true,"href":"https:\/\/www.bu.edu\/cfa\/wp-json\/wp\/v2\/news-article-category?post=95340"},{"taxonomy":"news-topic","embeddable":true,"href":"https:\/\/www.bu.edu\/cfa\/wp-json\/wp\/v2\/news-topic?post=95340"},{"taxonomy":"bu_edition","embeddable":true,"href":"https:\/\/www.bu.edu\/cfa\/wp-json\/wp\/v2\/bu_edition?post=95340"},{"taxonomy":"media_type","embeddable":true,"href":"https:\/\/www.bu.edu\/cfa\/wp-json\/wp\/v2\/media_type?post=95340"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}