Helping Cosmetics Become More Inclusive

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In 2007, Mehrbano Sethi (CAS’00) launched Luscious Cosmetics, partially because she wanted to follow her passion and partially because she wanted to make makeup more accessible. She was frustrated by the limited shades available to women of various skin colors and acted on it. Flashforward to today, where her affordable makeup, which is designed to be inclusive to all skin tones, is sold in over 10 countries. Read more about her business journey at BU Today.