{"id":22632,"date":"2025-05-21T09:33:13","date_gmt":"2025-05-21T13:33:13","guid":{"rendered":"https:\/\/www.bu.edu\/artsadmin\/?p=22632"},"modified":"2025-05-21T09:33:31","modified_gmt":"2025-05-21T13:33:31","slug":"marketing-associate","status":"publish","type":"post","link":"https:\/\/www.bu.edu\/artsadmin\/2025\/05\/21\/marketing-associate\/","title":{"rendered":"Job: Marketing Associate"},"content":{"rendered":"<p><img loading=\"lazy\" src=\"\/artsadmin\/files\/2025\/05\/Untitled-design-77.png\" alt=\"\" width=\"2000\" height=\"1200\" class=\"alignnone size-full wp-image-22636\" srcset=\"https:\/\/www.bu.edu\/artsadmin\/files\/2025\/05\/Untitled-design-77.png 2000w, https:\/\/www.bu.edu\/artsadmin\/files\/2025\/05\/Untitled-design-77-636x382.png 636w, https:\/\/www.bu.edu\/artsadmin\/files\/2025\/05\/Untitled-design-77-1024x614.png 1024w, https:\/\/www.bu.edu\/artsadmin\/files\/2025\/05\/Untitled-design-77-768x461.png 768w, https:\/\/www.bu.edu\/artsadmin\/files\/2025\/05\/Untitled-design-77-1536x922.png 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><\/p>\n<p>The Umbrella Arts Center is looking for a Marketing Associate.<!--more--><\/p>\n<p><strong>ABOUT THE ORGANIZATION<\/strong><\/p>\n<p>The Umbrella Arts Center is located at 40 Stow Street in downtown Concord. Our mission is to enrich lives and build a vibrant and inclusive community through the arts. We inspire creativity, learning, and personal growth through education, performing and visual arts, cultural events, and community collaborations. Each year we engage, excite, and educate people of all ages \u2013 from toddlers to seniors \u2013 in the arts. Our performing arts and events draw thousands to our 344-seat main stage theater and 100-seat black box theater. We present several exhibitions per year including curated, juried, and non-juried exhibitions and works by local, regional, and national artists. And our community of 50+ studio artists adds tremendous vitality and inspiration. For more information, please visit www.TheUmbrellaArts.org.<\/p>\n<p><strong>ABOUT THE POSITION<\/strong><\/p>\n<p>Vibrant regional arts center seeks a team player to join a dynamic, fast-paced team and build a career in nonprofit marketing and arts administration. The Marketing Associate (MA) is an integral member of a Communications\/Operations team and will play a crucial role in promoting The Umbrella Arts Center&#8217;s programs, events, and initiatives.<\/p>\n<p>This position requires a detail-oriented team player with strong skills in content creation and social media management, as well as a deep passion for the arts. The MA is responsible for developing and executing day-to-day marketing operations in accordance with best practices and helps to build awareness and a strong community around The Umbrella.<\/p>\n<p><strong>RESPONSIBLITIES<\/strong><\/p>\n<p><span style=\"text-decoration: underline;\">Content Creation:<\/span><br \/>\n\u25cf Create and edit video and graphic content for social media, website, and digital advertising using Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro) and\/or Canva while adhering to brand and partner guidelines.<br \/>\n\u25cf Contribute to the design and development of digital and print marketing materials, including program brochures, signage, event flyers, and playbills.<br \/>\n\u25cf Develop and review marketing and PR copy to appeal to diverse audience(s), adhere to brand guidelines, and maintain corporate voice and conventions.<br \/>\n<span style=\"text-decoration: underline;\">Digital Engagement:<\/span><br \/>\n\u25cf Post and monitor content on The Umbrella\u2019s website, social media (Facebook, Instagram, with the potential addition of BlueSky, TikTok), and regional community event<br \/>\ncalendars, following the marketing plan and schedule.<br \/>\n\u25cf Draft, design, and report on outcomes of regular email campaigns and maintain email lists (on a platform similar to Prospect2, MailChimp, Constant Contact).<br \/>\n<span style=\"text-decoration: underline;\">Research &amp; Logistical Support:<\/span><br \/>\n\u25cf Assist the Marketing Manager in researching vendors, partners, and new audience engagement opportunities, including group sales.<br \/>\n\u25cf Track and report on key marketing metrics to assess campaign performance.<br \/>\n\u25cf Archive logins, source files, and templates (e.g., Gallery Signs, Stanchion Signs, Playbill swaps) to ensure accessibility for marketing updates.<br \/>\n\u25cf Provide support for marketing campaigns, including ordering, managing, and coordinating the distribution of print signage, flyers, and other promotional materials<br \/>\nwithin the Arts Center and throughout the region.<br \/>\n\u25cf Document processes and archive press releases, photos, and coverage.<\/p>\n<p><strong>QUALIFICATIONS<\/strong><\/p>\n<p>\u25cf Strong organizational skills with the ability to manage multiple tasks while maintaining attention to detail.<br \/>\n\u25cf Proficiency in social media platforms and experience creating engaging content.<br \/>\n\u25cf Comfortable navigating and using computer and web applications, including Microsoft Office Suite, Google Suite, and web content management systems (such as Drupal,<br \/>\nWordPress).<br \/>\n\u25cf Strong communication skills, especially writing with a strong grasp of conventions of grammar and style.<br \/>\n\u25cf Graphic design, illustration, and layout experience. Adobe Creative Suite proficiency is strongly preferred.<br \/>\n\u25cf Ability to lift and transport promotional signage to multiple locations as needed is preferred.<\/p>\n<p><strong>COMPENSATIONS &amp; BENEFITS<\/strong><\/p>\n<p>\u25cf Salary: $43,000-$47,000 annually.<br \/>\n\u25cf Full-time, in-person position, Monday &#8211; Friday, with occasional evening\/weekend hours for events.<br \/>\n\u25cf Comprehensive benefits package.<br \/>\n\u25cf Complimentary access to The Umbrella\u2019s concerts, professional theater productions, gallery exhibitions, and Open Studios.<br \/>\n\u25cf Deep discounts on arts education classes, including dance, pottery, woodworking, and more.<br \/>\n\u25cf Convenient location near the MBTA Fitchburg Line Concord stop and easily accessible from Route 2, with ample free parking<\/p>\n<p><strong>TO APPLY<\/strong><\/p>\n<p>To apply, please email a cover letter and resume (as a single PDF) to Melissa Greven, Data &amp; Administration Manager, at melissa@theumbrellaarts.org with \u201cMarketing Associate\u201d in the subject line. Applications are accepted on a rolling basis with a priority deadline of June 15, 2025. The Umbrella is dedicated to building a diverse, equitable, inclusive, and accessible community. Applicants from underrepresented backgrounds are strongly encouraged to apply.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Umbrella Arts Center is looking for a Marketing Associate.<\/p>\n","protected":false},"author":10690,"featured_media":22633,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[29,17],"tags":[125,312,58,1550],"_links":{"self":[{"href":"https:\/\/www.bu.edu\/artsadmin\/wp-json\/wp\/v2\/posts\/22632"}],"collection":[{"href":"https:\/\/www.bu.edu\/artsadmin\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bu.edu\/artsadmin\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bu.edu\/artsadmin\/wp-json\/wp\/v2\/users\/10690"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bu.edu\/artsadmin\/wp-json\/wp\/v2\/comments?post=22632"}],"version-history":[{"count":4,"href":"https:\/\/www.bu.edu\/artsadmin\/wp-json\/wp\/v2\/posts\/22632\/revisions"}],"predecessor-version":[{"id":22638,"href":"https:\/\/www.bu.edu\/artsadmin\/wp-json\/wp\/v2\/posts\/22632\/revisions\/22638"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bu.edu\/artsadmin\/wp-json\/wp\/v2\/media\/22633"}],"wp:attachment":[{"href":"https:\/\/www.bu.edu\/artsadmin\/wp-json\/wp\/v2\/media?parent=22632"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bu.edu\/artsadmin\/wp-json\/wp\/v2\/categories?post=22632"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bu.edu\/artsadmin\/wp-json\/wp\/v2\/tags?post=22632"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}