{"id":19631,"date":"2023-07-20T15:51:27","date_gmt":"2023-07-20T19:51:27","guid":{"rendered":"https:\/\/www.bu.edu\/alumni\/?page_id=19631"},"modified":"2023-07-20T17:01:09","modified_gmt":"2023-07-20T21:01:09","slug":"link","status":"publish","type":"page","link":"https:\/\/www.bu.edu\/alumni\/digital-marketing-request\/link\/","title":{"rendered":"Vanity links &#038; QR codes"},"content":{"rendered":"<p>Please submit your request at least <strong>10 business days<\/strong> before your deadline. If you&#8217;re interested in creating a page from scratch, please fill out our <a href=\"https:\/\/www.bu.edu\/alumni\/digital-marketing-request\/website\/\">Website Form<\/a> instead. <\/p>\n<h4>Our services<\/h4>\n<ul>\n<li><strong>Vanity &#038; redirect link:<\/strong> A vanity link, also known as a custom link or redirect link, is a web URL that is specifically customized to be short, memorable, and more user-friendly. These links are often used to redirect users from one web address to another, typically a longer and less user-friendly URL. We are able to make a vanity URL that begins with &#8220;bu.edu&#8221; or one that begins with &#8220;bu.edu\/alumni.&#8221; Both work the same way, but the first one comes with a one-time fee of $100 and has the benefit of being shorter. Before making this request, please ensure that the link you want to use as your vanity URL is not currently in use.\n<li><strong>QR Code:<\/strong> QR codes offer a multitude of benefits for engaging with alumni or directing them to specific websites. Whether you&#8217;re hosting an event and wish to emphasize a giving site or planning to distribute printed postcards, QR codes provide a trackable link that is visually appealing and interactive. With a simple scan, alumni can effortlessly access targeted content or exclusive offers, fostering a seamless connection between offline and online experiences.\n<\/ul>\n<script type=\"text\/javascript\">var gform;gform||(document.addEventListener(\"gform_main_scripts_loaded\",function(){gform.scriptsLoaded=!0}),window.addEventListener(\"DOMContentLoaded\",function(){gform.domLoaded=!0}),gform={domLoaded:!1,scriptsLoaded:!1,initializeOnLoaded:function(o){gform.domLoaded&&gform.scriptsLoaded?o():!gform.domLoaded&&gform.scriptsLoaded?window.addEventListener(\"DOMContentLoaded\",o):document.addEventListener(\"gform_main_scripts_loaded\",o)},hooks:{action:{},filter:{}},addAction:function(o,n,r,t){gform.addHook(\"action\",o,n,r,t)},addFilter:function(o,n,r,t){gform.addHook(\"filter\",o,n,r,t)},doAction:function(o){gform.doHook(\"action\",o,arguments)},applyFilters:function(o){return gform.doHook(\"filter\",o,arguments)},removeAction:function(o,n){gform.removeHook(\"action\",o,n)},removeFilter:function(o,n,r){gform.removeHook(\"filter\",o,n,r)},addHook:function(o,n,r,t,i){null==gform.hooks[o][n]&&(gform.hooks[o][n]=[]);var e=gform.hooks[o][n];null==i&&(i=n+\"_\"+e.length),gform.hooks[o][n].push({tag:i,callable:r,priority:t=null==t?10:t})},doHook:function(n,o,r){var t;if(r=Array.prototype.slice.call(r,1),null!=gform.hooks[n][o]&&((o=gform.hooks[n][o]).sort(function(o,n){return o.priority-n.priority}),o.forEach(function(o){\"function\"!=typeof(t=o.callable)&&(t=window[t]),\"action\"==n?t.apply(null,r):r[0]=t.apply(null,r)})),\"filter\"==n)return r[0]},removeHook:function(o,n,t,i){var r;null!=gform.hooks[o][n]&&(r=(r=gform.hooks[o][n]).filter(function(o,n,r){return!!(null!=i&&i!=o.tag||null!=t&&t!=o.priority)}),gform.hooks[o][n]=r)}});<\/script>\n                <div class='gf_browser_gecko gform_wrapper gform_legacy_markup_wrapper gform-theme--no-framework' 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id='gform_next_button_76_155' class='gform_next_button gform-theme-button button' value='Next'  onclick='jQuery(\"#gform_target_page_number_76\").val(\"2\");  jQuery(\"#gform_76\").trigger(\"submit\",[true]); ' onkeypress='if( event.keyCode == 13 ){ jQuery(\"#gform_target_page_number_76\").val(\"2\");  jQuery(\"#gform_76\").trigger(\"submit\",[true]); } ' \/> \n                    <\/div>\n                <\/div>\n                <div id='gform_page_76_2' class='gform_page' data-js='page-field-id-155' style='display:none;'>\n                    <div class='gform_page_fields'>\n                        <ul id='gform_fields_76_2' class='gform_fields left_label form_sublabel_below description_below'><li id=\"field_76_5\"  class=\"gfield gfield--type-section gsection field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_76_5\"><h2 class=\"gsection_title\">Details<\/h2><\/li><li id=\"field_76_182\"  class=\"gfield gfield--type-radio gfield--type-choice gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_76_182\"><label class='gfield_label gform-field-label'  >What type of project is it?<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_radio'><ul class='gfield_radio' id='input_76_182'>\n\t\t\t<li class='gchoice gchoice_76_182_0'>\n\t\t\t\t<input name='input_182' type='radio' value='Vanity URL (bu.edu)'  id='choice_76_182_0'    \/>\n\t\t\t\t<label for='choice_76_182_0' id='label_76_182_0' class='gform-field-label gform-field-label--type-inline'>Vanity URL (bu.edu)<\/label>\n\t\t\t<\/li>\n\t\t\t<li class='gchoice gchoice_76_182_1'>\n\t\t\t\t<input name='input_182' type='radio' value='Vanity URL (bu.edu\/alumni)'  id='choice_76_182_1'    \/>\n\t\t\t\t<label for='choice_76_182_1' id='label_76_182_1' class='gform-field-label gform-field-label--type-inline'>Vanity URL (bu.edu\/alumni)<\/label>\n\t\t\t<\/li>\n\t\t\t<li class='gchoice gchoice_76_182_2'>\n\t\t\t\t<input name='input_182' type='radio' value='QR Code'  id='choice_76_182_2'    \/>\n\t\t\t\t<label for='choice_76_182_2' id='label_76_182_2' class='gform-field-label gform-field-label--type-inline'>QR Code<\/label>\n\t\t\t<\/li><\/ul><\/div><\/li><li id=\"field_76_6\"  class=\"gfield gfield--type-date gfield--input-type-datepicker gfield--datepicker-no-icon gfield--width-full gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_76_6\"><label class='gfield_label gform-field-label' for='input_76_6' >Need it by:<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_date'>\n                            <input name='input_6' id='input_76_6' type='text' value='' class='datepicker gform-datepicker mdy datepicker_no_icon gdatepicker-no-icon'   placeholder='mm\/dd\/yyyy' aria-describedby=\"input_76_6_date_format\" aria-invalid=\"false\" aria-required=\"true\"\/>\n                            <span id='input_76_6_date_format' class='screen-reader-text'>MM slash DD slash YYYY<\/span>\n                        <\/div>\n                        <input type='hidden' id='gforms_calendar_icon_input_76_6' class='gform_hidden' value='https:\/\/www.bu.edu\/alumni\/wp-content\/plugins\/gravityforms\/images\/datepicker\/datepicker.svg'\/><\/li><li id=\"field_76_214\"  class=\"gfield gfield--type-radio gfield--type-choice gfield--width-full gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_76_214\"><label class='gfield_label gform-field-label'  >Where does it link to?<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_radio'><ul class='gfield_radio' id='input_76_214'>\n\t\t\t<li class='gchoice gchoice_76_214_0'>\n\t\t\t\t<input name='input_214' type='radio' value='Giving form (GiveCampus)'  id='choice_76_214_0'    \/>\n\t\t\t\t<label for='choice_76_214_0' id='label_76_214_0' class='gform-field-label gform-field-label--type-inline'>Giving form (GiveCampus)<\/label>\n\t\t\t<\/li>\n\t\t\t<li class='gchoice gchoice_76_214_1'>\n\t\t\t\t<input name='input_214' type='radio' value='Event registration form (iMods)'  id='choice_76_214_1'    \/>\n\t\t\t\t<label for='choice_76_214_1' id='label_76_214_1' class='gform-field-label gform-field-label--type-inline'>Event registration form (iMods)<\/label>\n\t\t\t<\/li>\n\t\t\t<li class='gchoice gchoice_76_214_2'>\n\t\t\t\t<input name='input_214' type='radio' value='BU website\/page'  id='choice_76_214_2'    \/>\n\t\t\t\t<label for='choice_76_214_2' id='label_76_214_2' class='gform-field-label gform-field-label--type-inline'>BU website\/page<\/label>\n\t\t\t<\/li><\/ul><\/div><\/li><li id=\"field_76_209\"  class=\"gfield gfield--type-website gfield--width-full gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_76_209\"><label class='gfield_label gform-field-label' for='input_76_209' >Original URL<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_website'>\n                    <input name='input_209' id='input_76_209' type='text' value='' class='medium'    placeholder='https:\/\/' aria-required=\"true\" aria-invalid=\"false\"\/>\n                <\/div><\/li><li id=\"field_76_212\"  class=\"gfield gfield--type-text gfield--width-full gfield_contains_required field_sublabel_below gfield--has-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_76_212\"><label class='gfield_label gform-field-label' for='input_76_212' >End of new URL<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_212' id='input_76_212' type='text' value='' class='large'  aria-describedby=\"gfield_description_76_212\"   aria-required=\"true\" aria-invalid=\"false\"   \/> <\/div><div class='gfield_description' id='gfield_description_76_212'>What word(s) would you like your vanity URL to have? Example: bu.edu\/give; bu.edu\/update; bu.edu\/alumni\/asian-forum\n\n*Please check if the vanity link is taken before submitting your request<\/div><\/li><li id=\"field_76_213\"  class=\"gfield gfield--type-number gfield--width-full gfield_contains_required field_sublabel_below gfield--has-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_76_213\"><label class='gfield_label gform-field-label' for='input_76_213' >Cost Center<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_number'><input name='input_213' id='input_76_213' type='text'    value='' class='large'     aria-required=\"true\" aria-invalid=\"false\" aria-describedby=\"gfield_description_76_213\" \/><\/div><div class='gfield_description' id='gfield_description_76_213'>There is a one-time cost ($100) when requesting a bu.edu URL. If you do not wish to pay for this, consider using the bu.edu\/alumni URL vanity link. <\/div><\/li><li id=\"field_76_168\"  class=\"gfield gfield--type-textarea gfield_contains_required field_sublabel_below gfield--has-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_76_168\"><label class='gfield_label gform-field-label' for='input_76_168' >Describe in detail where this QR Code will be placed:<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_textarea'><textarea name='input_168' id='input_76_168' class='textarea medium'  aria-describedby=\"gfield_description_76_168\"   aria-required=\"true\" aria-invalid=\"false\"   rows='10' cols='50'><\/textarea><\/div><div class='gfield_description' id='gfield_description_76_168'>In a magazine, on a poster, for in-person registration, etc. (This will help us build the tracking snippet.)<\/div><\/li><li id=\"field_76_206\"  class=\"gfield gfield--type-section gsection field_sublabel_below gfield--has-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_76_206\"><h2 class=\"gsection_title\"><\/h2><div class='gsection_description' id='gfield_description_76_206'><em>After clicking the submit button, you should receive a copy of your request. 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If you&#8217;re interested in creating a page from scratch, please fill out our Website Form instead. 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