{"id":12890,"date":"2021-10-25T14:08:27","date_gmt":"2021-10-25T18:08:27","guid":{"rendered":"https:\/\/www.bu.edu\/alumni\/?page_id=12890"},"modified":"2026-05-21T09:33:18","modified_gmt":"2026-05-21T13:33:18","slug":"email","status":"publish","type":"page","link":"https:\/\/www.bu.edu\/alumni\/digital-marketing-request\/email\/","title":{"rendered":"Email marketing request"},"content":{"rendered":"<table class=\"centerTable\" style=\"border-color: #f3f3f4; background-color: #f3f3f4;\" border=\"10\">\n<tbody>\n<tr>\n<td>\ud83d\udd14 We\u2019ve introduced a <strong><a href=\"https:\/\/www.bu.edu\/alumni\/files\/2026\/05\/Broadcast-Email-Content-Document-Form.docx\">new Content Document<\/a><\/strong> to help partners more easily organize and submit their email content in one place, including subject line, preheader, header image, body copy, and event registration page. Please include a finalized Content Document either when submitting your request or send it to webreq@bu.edu at least 4 business days before your approved send date.<\/p>\n<p style=\"text-align: left;\"><a class=\"button\" href=\"https:\/\/www.bu.edu\/alumni\/files\/2026\/05\/Broadcast-Email-Content-Document-Form.docx\" target=\"_blank\" rel=\"noopener\">Download content document<\/a><\/p>\n<p>\ud83d\udcc4 We\u2019ve also refreshed our <strong><a href=\"https:\/\/www.bu.edu\/alumni\/files\/2026\/05\/Broadcast-Email-Marketing-Guidelines-2026.pdf\" rel=\"noopener\" target=\"_blank\">Broadcast Email Marketing Guidelines<\/a><\/strong> document (don&#8217;t worry, our process remains the same!) The document should clarify expectations, timelines, communication, approvals, and submission requirements.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>The Advancement Broadcast Email process is managed by the Engagement Communications (EngCom) team in collaboration with the Annual Giving and Development Communications (DevCom) teams. EngCom manages the email calendar, scheduling, deployment, and approval process for all general emails, while DevCom partners with requestors to develop content and build emails for those with VIP audiences. Questions about this form or the broadcast email process? Contact <a href=\"mailto:webreq@bu.edu\">webreq@bu.edu<\/a>\u2014we\u2019re happy to help.<\/p>\n<p>You can choose between two core focuses for your email request:<\/p>\n<ol>\n<li><strong>Alumni engagement-driven<\/strong> \u2013 Managed and built by the EngCom team.<\/li>\n<li><strong>Donor\/prospect-driven with a curated audience<\/strong> \u2013 Built by DevCom, specifically for donor-only audiences and VIP events coordinated through Danielle Luger&#8217;s team. <em>Note that while DevCom builds these select emails, the EngCom team is still manages the schedule and deployment.<\/em><\/li>\n<\/ol>\n<script type=\"text\/javascript\">var gform;gform||(document.addEventListener(\"gform_main_scripts_loaded\",function(){gform.scriptsLoaded=!0}),window.addEventListener(\"DOMContentLoaded\",function(){gform.domLoaded=!0}),gform={domLoaded:!1,scriptsLoaded:!1,initializeOnLoaded:function(o){gform.domLoaded&&gform.scriptsLoaded?o():!gform.domLoaded&&gform.scriptsLoaded?window.addEventListener(\"DOMContentLoaded\",o):document.addEventListener(\"gform_main_scripts_loaded\",o)},hooks:{action:{},filter:{}},addAction:function(o,n,r,t){gform.addHook(\"action\",o,n,r,t)},addFilter:function(o,n,r,t){gform.addHook(\"filter\",o,n,r,t)},doAction:function(o){gform.doHook(\"action\",o,arguments)},applyFilters:function(o){return gform.doHook(\"filter\",o,arguments)},removeAction:function(o,n){gform.removeHook(\"action\",o,n)},removeFilter:function(o,n,r){gform.removeHook(\"filter\",o,n,r)},addHook:function(o,n,r,t,i){null==gform.hooks[o][n]&&(gform.hooks[o][n]=[]);var e=gform.hooks[o][n];null==i&&(i=n+\"_\"+e.length),gform.hooks[o][n].push({tag:i,callable:r,priority:t=null==t?10:t})},doHook:function(n,o,r){var t;if(r=Array.prototype.slice.call(r,1),null!=gform.hooks[n][o]&&((o=gform.hooks[n][o]).sort(function(o,n){return o.priority-n.priority}),o.forEach(function(o){\"function\"!=typeof(t=o.callable)&&(t=window[t]),\"action\"==n?t.apply(null,r):r[0]=t.apply(null,r)})),\"filter\"==n)return r[0]},removeHook:function(o,n,t,i){var r;null!=gform.hooks[o][n]&&(r=(r=gform.hooks[o][n]).filter(function(o,n,r){return!!(null!=i&&i!=o.tag||null!=t&&t!=o.priority)}),gform.hooks[o][n]=r)}});<\/script>\n                <div class='gf_browser_gecko gform_wrapper gform_legacy_markup_wrapper gform-theme--no-framework' data-form-theme='legacy' data-form-index='0' id='gform_wrapper_98' style='display:none'><div id='gf_98' class='gform_anchor' tabindex='-1'><\/div><form method='post' enctype='multipart\/form-data'  id='gform_98'  action='\/alumni\/wp-json\/wp\/v2\/pages\/12890#gf_98' data-formid='98' >\n        <div id='gf_progressbar_wrapper_98' class='gf_progressbar_wrapper'>\n        \t<h3 class=\"gf_progressbar_title\">Step <span class='gf_step_current_page'>1<\/span> of <span class='gf_step_page_count'>3<\/span>\n        \t<\/h3>\n            <div class='gf_progressbar gf_progressbar_blue' aria-hidden='true'>\n                <div class='gf_progressbar_percentage percentbar_blue percentbar_33' style='width:33%;'><span>33%<\/span><\/div>\n            <\/div><\/div>\n                        <div class='gform-body gform_body'><div id='gform_page_98_1' class='gform_page ' data-js='page-field-id-216' >\n                                    <div class='gform_page_fields'><ul id='gform_fields_98' class='gform_fields left_label form_sublabel_below description_below'><li id=\"field_98_212\"  class=\"gfield gfield--type-radio gfield--type-choice gfield--width-full gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_212\"><label class='gfield_label gform-field-label'  >Welcome! Tell us about your request<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_radio'><ul class='gfield_radio' id='input_98_212'>\n\t\t\t<li class='gchoice gchoice_98_212_0'>\n\t\t\t\t<input name='input_212' type='radio' value='This request comes from Alumni Relations'  id='choice_98_212_0'    \/>\n\t\t\t\t<label for='choice_98_212_0' id='label_98_212_0' class='gform-field-label gform-field-label--type-inline'>This request comes from Alumni Relations<\/label>\n\t\t\t<\/li>\n\t\t\t<li class='gchoice gchoice_98_212_1'>\n\t\t\t\t<input name='input_212' type='radio' value='This request comes from a BU school\/college or center'  id='choice_98_212_1'    \/>\n\t\t\t\t<label for='choice_98_212_1' id='label_98_212_1' class='gform-field-label gform-field-label--type-inline'>This request comes from a BU school\/college or center<\/label>\n\t\t\t<\/li>\n\t\t\t<li class='gchoice gchoice_98_212_2'>\n\t\t\t\t<input name='input_212' type='radio' value='This request comes from Development, Major Gifts, Stewardship, or Global Leadership Development'  id='choice_98_212_2'    \/>\n\t\t\t\t<label for='choice_98_212_2' id='label_98_212_2' class='gform-field-label gform-field-label--type-inline'>This request comes from Development, Major Gifts, Stewardship, or Global Leadership Development<\/label>\n\t\t\t<\/li>\n\t\t\t<li class='gchoice gchoice_98_212_3'>\n\t\t\t\t<input name='input_212' type='radio' value='This request is for a ThankView message'  id='choice_98_212_3'    \/>\n\t\t\t\t<label for='choice_98_212_3' id='label_98_212_3' class='gform-field-label gform-field-label--type-inline'>This request is for a ThankView message<\/label>\n\t\t\t<\/li><\/ul><\/div><\/li><li id=\"field_98_136\"  class=\"gfield gfield--type-radio gfield--type-choice gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_136\"><label class='gfield_label gform-field-label'  >What is the core focus of this email?<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_radio'><ul class='gfield_radio' id='input_98_136'>\n\t\t\t<li class='gchoice gchoice_98_136_0'>\n\t\t\t\t<input name='input_136' type='radio' value='Alumni engagement driven'  id='choice_98_136_0'    \/>\n\t\t\t\t<label for='choice_98_136_0' id='label_98_136_0' class='gform-field-label gform-field-label--type-inline'>Alumni engagement driven<\/label>\n\t\t\t<\/li>\n\t\t\t<li class='gchoice gchoice_98_136_1'>\n\t\t\t\t<input name='input_136' type='radio' value='Donor\/prospect driven with a curated audience'  id='choice_98_136_1'    \/>\n\t\t\t\t<label for='choice_98_136_1' id='label_98_136_1' class='gform-field-label gform-field-label--type-inline'>Donor\/prospect driven with a curated audience<\/label>\n\t\t\t<\/li><\/ul><\/div><\/li><li id=\"field_98_164\"  class=\"gfield gfield--type-section gsection field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_164\"><h2 class=\"gsection_title\">General Information<\/h2><\/li><li id=\"field_98_1\"  class=\"gfield gfield--type-name gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_1\"><label class='gfield_label gform-field-label gfield_label_before_complex'  >Name<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_complex ginput_container ginput_container--name no_prefix has_first_name no_middle_name has_last_name no_suffix gf_name_has_2 ginput_container_name gform-grid-row' id='input_98_1'>\n                            \n                            <span id='input_98_1_3_container' class='name_first gform-grid-col gform-grid-col--size-auto' >\n                                                    <input type='text' name='input_1.3' id='input_98_1_3' value=''   aria-required='true'     \/>\n                                                    <label for='input_98_1_3' class='gform-field-label gform-field-label--type-sub '>First<\/label>\n                                                <\/span>\n                            \n                            <span id='input_98_1_6_container' class='name_last gform-grid-col gform-grid-col--size-auto' >\n                                                    <input type='text' name='input_1.6' id='input_98_1_6' value=''   aria-required='true'     \/>\n                                                    <label for='input_98_1_6' class='gform-field-label gform-field-label--type-sub '>Last<\/label>\n                                                <\/span>\n                            \n                        <\/div><\/li><li id=\"field_98_3\"  class=\"gfield gfield--type-email gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_3\"><label class='gfield_label gform-field-label' for='input_98_3' >Email<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_email'>\n                            <input name='input_3' id='input_98_3' type='text' value='' class='medium'    aria-required=\"true\" aria-invalid=\"false\"  \/>\n                        <\/div><\/li><li id=\"field_98_137\"  class=\"gfield gfield--type-radio gfield--type-choice gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_137\"><label class='gfield_label gform-field-label'  >Who is the point person for this project?<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_radio'><ul class='gfield_radio' id='input_98_137'>\n\t\t\t<li class='gchoice gchoice_98_137_0'>\n\t\t\t\t<input name='input_137' type='radio' value='Me'  id='choice_98_137_0'    \/>\n\t\t\t\t<label for='choice_98_137_0' id='label_98_137_0' class='gform-field-label gform-field-label--type-inline'>Me<\/label>\n\t\t\t<\/li>\n\t\t\t<li class='gchoice gchoice_98_137_1'>\n\t\t\t\t<input name='input_137' type='radio' value='I\u2019m submitting on behalf of someone else'  id='choice_98_137_1'    \/>\n\t\t\t\t<label for='choice_98_137_1' id='label_98_137_1' class='gform-field-label gform-field-label--type-inline'>I\u2019m submitting on behalf of someone else<\/label>\n\t\t\t<\/li><\/ul><\/div><\/li><li id=\"field_98_127\"  class=\"gfield gfield--type-name gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_127\"><label class='gfield_label gform-field-label gfield_label_before_complex'  >Name<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_complex ginput_container ginput_container--name no_prefix has_first_name no_middle_name has_last_name no_suffix gf_name_has_2 ginput_container_name gform-grid-row' id='input_98_127'>\n                            \n                            <span id='input_98_127_3_container' class='name_first gform-grid-col gform-grid-col--size-auto' >\n                                                    <input type='text' name='input_127.3' id='input_98_127_3' value=''   aria-required='true'     \/>\n                                                    <label for='input_98_127_3' class='gform-field-label gform-field-label--type-sub '>First<\/label>\n                                                <\/span>\n                            \n                            <span id='input_98_127_6_container' class='name_last gform-grid-col gform-grid-col--size-auto' >\n                                                    <input type='text' name='input_127.6' id='input_98_127_6' value=''   aria-required='true'     \/>\n                                                    <label for='input_98_127_6' class='gform-field-label gform-field-label--type-sub '>Last<\/label>\n                                                <\/span>\n                            \n                        <\/div><\/li><li id=\"field_98_128\"  class=\"gfield gfield--type-email gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_128\"><label class='gfield_label gform-field-label' for='input_98_128' >Email<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_email'>\n                            <input name='input_128' id='input_98_128' type='text' value='' class='medium'    aria-required=\"true\" aria-invalid=\"false\"  \/>\n                        <\/div><\/li><\/ul>\n                    <\/div>\n                    <div class='gform_page_footer left_label'>\n                         <input type='button' id='gform_next_button_98_155' class='gform_next_button gform-theme-button button' value='Next'  onclick='jQuery(\"#gform_target_page_number_98\").val(\"2\");  jQuery(\"#gform_98\").trigger(\"submit\",[true]); ' onkeypress='if( event.keyCode == 13 ){ jQuery(\"#gform_target_page_number_98\").val(\"2\");  jQuery(\"#gform_98\").trigger(\"submit\",[true]); } ' \/> \n                    <\/div>\n                <\/div>\n                <div id='gform_page_98_2' class='gform_page' data-js='page-field-id-155' style='display:none;'>\n                    <div class='gform_page_fields'>\n                        <ul id='gform_fields_98_2' class='gform_fields left_label form_sublabel_below description_below'><li id=\"field_98_5\"  class=\"gfield gfield--type-section gsection field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_5\"><h2 class=\"gsection_title\">Details<\/h2><\/li><li id=\"field_98_170\"  class=\"gfield gfield--type-text gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_170\"><label class='gfield_label gform-field-label' for='input_98_170' >Email Name<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_170' id='input_98_170' type='text' value='' class='medium'     aria-required=\"true\" aria-invalid=\"false\"   \/> <\/div><\/li><li id=\"field_98_6\"  class=\"gfield gfield--type-date gfield--input-type-datepicker gfield--datepicker-no-icon gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_6\"><label class='gfield_label gform-field-label' for='input_98_6' >Ideal send date<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_date'>\n                            <input name='input_6' id='input_98_6' type='text' value='' class='datepicker gform-datepicker mdy datepicker_no_icon gdatepicker-no-icon'   placeholder='mm\/dd\/yyyy' aria-describedby=\"input_98_6_date_format\" aria-invalid=\"false\" aria-required=\"true\"\/>\n                            <span id='input_98_6_date_format' class='screen-reader-text'>MM slash DD slash YYYY<\/span>\n                        <\/div>\n                        <input type='hidden' id='gforms_calendar_icon_input_98_6' class='gform_hidden' value='https:\/\/www.bu.edu\/alumni\/wp-content\/plugins\/gravityforms\/images\/datepicker\/datepicker.svg'\/><\/li><li id=\"field_98_166\"  class=\"gfield gfield--type-date gfield--input-type-datepicker gfield--datepicker-no-icon field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_166\"><label class='gfield_label gform-field-label' for='input_98_166' >Ideal 2nd send date<\/label><div class='ginput_container ginput_container_date'>\n                            <input name='input_166' id='input_98_166' type='text' value='' class='datepicker gform-datepicker mdy datepicker_no_icon gdatepicker-no-icon'   placeholder='mm\/dd\/yyyy' aria-describedby=\"input_98_166_date_format\" aria-invalid=\"false\" \/>\n                            <span id='input_98_166_date_format' class='screen-reader-text'>MM slash DD slash YYYY<\/span>\n                        <\/div>\n                        <input type='hidden' id='gforms_calendar_icon_input_98_166' class='gform_hidden' value='https:\/\/www.bu.edu\/alumni\/wp-content\/plugins\/gravityforms\/images\/datepicker\/datepicker.svg'\/><\/li><li id=\"field_98_214\"  class=\"gfield gfield--type-date gfield--input-type-datepicker gfield--datepicker-no-icon gfield--width-full field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_214\"><label class='gfield_label gform-field-label' for='input_98_214' >Ideal 3rd date<\/label><div class='ginput_container ginput_container_date'>\n                            <input name='input_214' id='input_98_214' type='text' value='' class='datepicker gform-datepicker mdy datepicker_no_icon gdatepicker-no-icon'   placeholder='mm\/dd\/yyyy' aria-describedby=\"input_98_214_date_format\" aria-invalid=\"false\" \/>\n                            <span id='input_98_214_date_format' class='screen-reader-text'>MM slash DD slash YYYY<\/span>\n                        <\/div>\n                        <input type='hidden' id='gforms_calendar_icon_input_98_214' class='gform_hidden' value='https:\/\/www.bu.edu\/alumni\/wp-content\/plugins\/gravityforms\/images\/datepicker\/datepicker.svg'\/><\/li><li id=\"field_98_168\"  class=\"gfield gfield--type-textarea gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_168\"><label class='gfield_label gform-field-label' for='input_98_168' >Describe your intended audience:<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_textarea'><textarea name='input_168' id='input_98_168' class='textarea medium'    placeholder='(Region, prospect rating, school\/college affiliation, etc.)' aria-required=\"true\" aria-invalid=\"false\"   rows='10' cols='50'><\/textarea><\/div><\/li><li id=\"field_98_169\"  class=\"gfield gfield--type-textarea field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_169\"><label class='gfield_label gform-field-label' for='input_98_169' >If this is an event invitation, what is the date and title of the event?<\/label><div class='ginput_container ginput_container_textarea'><textarea name='input_169' id='input_98_169' class='textarea medium'      aria-invalid=\"false\"   rows='10' cols='50'><\/textarea><\/div><\/li><li id=\"field_98_206\"  class=\"gfield gfield--type-text field_sublabel_below gfield--has-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_206\"><label class='gfield_label gform-field-label' for='input_98_206' >What name would you like as the \u201csender\u201d?<\/label><div class='ginput_container ginput_container_text'><input name='input_206' id='input_98_206' type='text' value='' class='medium'  aria-describedby=\"gfield_description_98_206\"    aria-invalid=\"false\"   \/> <\/div><div class='gfield_description' id='gfield_description_98_206'>This does not have to match the \u201csender email\u201d; it should be whatever person or department you want the email to appear to come from, such as a dean or other relevant official, an event host, a regional council, or simply \u201cAlumni & Friends.\u201d<\/div><\/li><li id=\"field_98_171\"  class=\"gfield gfield--type-text field_sublabel_below gfield--has-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_171\"><label class='gfield_label gform-field-label' for='input_98_171' >Email address for \u201csender\u201d and \u201creply-to\u201d<\/label><div class='ginput_container ginput_container_text'><input name='input_171' id='input_98_171' type='text' value='' class='medium'  aria-describedby=\"gfield_description_98_171\"    aria-invalid=\"false\"   \/> <\/div><div class='gfield_description' id='gfield_description_98_171'>These must match in order not to have your message flagged by spam filters.<\/div><\/li><li id=\"field_98_173\"  class=\"gfield gfield--type-checkbox gfield--type-choice gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_173\"><label class='gfield_label gform-field-label gfield_label_before_complex'  >How will RSVPs or other replies be handled?<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_checkbox'><ul class='gfield_checkbox' id='input_98_173'><li class='gchoice gchoice_98_173_1'>\n\t\t\t\t\t\t\t\t<input class='gfield-choice-input' name='input_173.1' type='checkbox'  value='By a button linked to the sender email'  id='choice_98_173_1'   \/>\n\t\t\t\t\t\t\t\t<label for='choice_98_173_1' id='label_98_173_1' class='gform-field-label gform-field-label--type-inline'>By a button linked to the sender email<\/label>\n\t\t\t\t\t\t\t<\/li><li class='gchoice gchoice_98_173_2'>\n\t\t\t\t\t\t\t\t<input class='gfield-choice-input' name='input_173.2' type='checkbox'  value='By a button linked to a registration page'  id='choice_98_173_2'   \/>\n\t\t\t\t\t\t\t\t<label for='choice_98_173_2' id='label_98_173_2' class='gform-field-label gform-field-label--type-inline'>By a button linked to a registration page<\/label>\n\t\t\t\t\t\t\t<\/li><li class='gchoice gchoice_98_173_3'>\n\t\t\t\t\t\t\t\t<input class='gfield-choice-input' name='input_173.3' type='checkbox'  value='By an email link in the text of your message'  id='choice_98_173_3'   \/>\n\t\t\t\t\t\t\t\t<label for='choice_98_173_3' id='label_98_173_3' class='gform-field-label gform-field-label--type-inline'>By an email link in the text of your message<\/label>\n\t\t\t\t\t\t\t<\/li><\/ul><\/div><\/li><li id=\"field_98_167\"  class=\"gfield gfield--type-section gsection field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_167\"><h2 class=\"gsection_title\">Email Details<\/h2><\/li><li id=\"field_98_188\"  class=\"gfield gfield--type-text gfield_contains_required field_sublabel_below gfield--has-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_188\"><label class='gfield_label gform-field-label' for='input_98_188' >Audience<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_188' id='input_98_188' type='text' value='' class='medium'  aria-describedby=\"gfield_description_98_188\"   aria-required=\"true\" aria-invalid=\"false\"   \/> <\/div><div class='gfield_description' id='gfield_description_98_188'><strong>Please be as descriptive as possible. This helps us schedule your request and ensure that the audience doesn't overlap with another email. <\/strong>\n\nExamples include:\n- All COM alumni\n- All Miami, FL alumni\n- Alumni in Los Angeles, CA with the \"athletics\" affinity tag<\/div><\/li><li id=\"field_98_12\"  class=\"gfield gfield--type-text gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_12\"><label class='gfield_label gform-field-label' for='input_98_12' >Sender Name<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_12' id='input_98_12' type='text' value='' class='medium'     aria-required=\"true\" aria-invalid=\"false\"   \/> <\/div><\/li><li id=\"field_98_14\"  class=\"gfield gfield--type-email gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_14\"><label class='gfield_label gform-field-label' for='input_98_14' >Sender Email<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_email'>\n                            <input name='input_14' id='input_98_14' type='text' value='' class='medium'    aria-required=\"true\" aria-invalid=\"false\"  \/>\n                        <\/div><\/li><li id=\"field_98_117\"  class=\"gfield gfield--type-email gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_117\"><label class='gfield_label gform-field-label' for='input_98_117' >Reply-To Email<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_email'>\n                            <input name='input_117' id='input_98_117' type='text' value='' class='medium'    aria-required=\"true\" aria-invalid=\"false\"  \/>\n                        <\/div><\/li><li id=\"field_98_177\"  class=\"gfield gfield--type-section gsection field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_177\"><h2 class=\"gsection_title\">Email Date Request<\/h2><\/li><li id=\"field_98_165\"  class=\"gfield gfield--type-date gfield--input-type-datepicker gfield--datepicker-no-icon gfield_contains_required field_sublabel_below gfield--has-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_165\"><label class='gfield_label gform-field-label' for='input_98_165' >Ideal Send Date<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_date'>\n                            <input name='input_165' id='input_98_165' type='text' value='' class='datepicker gform-datepicker mdy datepicker_no_icon gdatepicker-no-icon'   placeholder='mm\/dd\/yyyy' aria-describedby=\"input_98_165_date_format gfield_description_98_165\" aria-invalid=\"false\" aria-required=\"true\"\/>\n                            <span id='input_98_165_date_format' class='screen-reader-text'>MM slash DD slash YYYY<\/span>\n                        <\/div>\n                        <input type='hidden' id='gforms_calendar_icon_input_98_165' class='gform_hidden' value='https:\/\/www.bu.edu\/alumni\/wp-content\/plugins\/gravityforms\/images\/datepicker\/datepicker.svg'\/><div class='gfield_description' id='gfield_description_98_165'><strong>Your requested send date must be at least 10 business days <\/strong>from now. If we cannot accommodate your desired deployment date we will contact you with alternative dates that are available.<\/div><\/li><li id=\"field_98_143\"  class=\"gfield gfield--type-radio gfield--type-choice gfield--width-full gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_143\"><label class='gfield_label gform-field-label'  >Would you like a resend?<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_radio'><ul class='gfield_radio' id='input_98_143'>\n\t\t\t<li class='gchoice gchoice_98_143_0'>\n\t\t\t\t<input name='input_143' type='radio' value='Yes'  id='choice_98_143_0'    \/>\n\t\t\t\t<label for='choice_98_143_0' id='label_98_143_0' class='gform-field-label gform-field-label--type-inline'>Yes<\/label>\n\t\t\t<\/li>\n\t\t\t<li class='gchoice gchoice_98_143_1'>\n\t\t\t\t<input name='input_143' type='radio' value='No'  id='choice_98_143_1'    \/>\n\t\t\t\t<label for='choice_98_143_1' id='label_98_143_1' class='gform-field-label gform-field-label--type-inline'>No<\/label>\n\t\t\t<\/li><\/ul><\/div><\/li><li id=\"field_98_8\"  class=\"gfield gfield--type-date gfield--input-type-datepicker gfield--datepicker-no-icon gfield--width-full field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_8\"><label class='gfield_label gform-field-label' for='input_98_8' >Resend Date<\/label><div class='ginput_container ginput_container_date'>\n                            <input name='input_8' id='input_98_8' type='text' value='' class='datepicker gform-datepicker mdy datepicker_no_icon gdatepicker-no-icon'   placeholder='mm\/dd\/yyyy' aria-describedby=\"input_98_8_date_format\" aria-invalid=\"false\" \/>\n                            <span id='input_98_8_date_format' class='screen-reader-text'>MM slash DD slash YYYY<\/span>\n                        <\/div>\n                        <input type='hidden' id='gforms_calendar_icon_input_98_8' class='gform_hidden' value='https:\/\/www.bu.edu\/alumni\/wp-content\/plugins\/gravityforms\/images\/datepicker\/datepicker.svg'\/><\/li><li id=\"field_98_161\"  class=\"gfield gfield--type-section gsection field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_161\"><h2 class=\"gsection_title\">Content &amp; List Details<\/h2><\/li><li id=\"field_98_139\"  class=\"gfield gfield--type-select gfield_contains_required field_sublabel_below gfield--has-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_139\"><label class='gfield_label gform-field-label' for='input_98_139' >Content Type<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_select'><select name='input_139' id='input_98_139' class='medium gfield_select'  aria-describedby=\"gfield_description_98_139\"  aria-required=\"true\" aria-invalid=\"false\" ><option value='Event Promotion' >Event Promotion<\/option><option value='Letter' >Letter<\/option><option value='Newsletter' >Newsletter<\/option><option value='Survey' >Survey<\/option><option value='Other' >Other<\/option><\/select><\/div><div class='gfield_description' id='gfield_description_98_139'>Note: We do not accept submissions for solicitations. For these requests, please contact the Annual Giving team directly. We also do not accept email requests for Alumni Weekend, please contact Hannah Gathman (hgathman@bu.edu) directly.<\/div><\/li><li id=\"field_98_187\"  class=\"gfield gfield--type-text gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_187\"><label class='gfield_label gform-field-label' for='input_98_187' >Event Title<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_187' id='input_98_187' type='text' value='' class='medium'     aria-required=\"true\" aria-invalid=\"false\"   \/> <\/div><\/li><li id=\"field_98_216\"  class=\"gfield gfield--type-text gfield--width-full gfield_contains_required field_sublabel_below gfield--has-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_216\"><label class='gfield_label gform-field-label' for='input_98_216' >Email Title<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_216' id='input_98_216' type='text' value='' class='medium'  aria-describedby=\"gfield_description_98_216\"   aria-required=\"true\" aria-invalid=\"false\"   \/> <\/div><div class='gfield_description' id='gfield_description_98_216'>Ex: COM Newsletter, Letter from the CGS Dean, CFA Snapshot Newsletter<\/div><\/li><li id=\"field_98_210\"  class=\"gfield gfield--type-date gfield--input-type-datepicker gfield--datepicker-no-icon gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_210\"><label class='gfield_label gform-field-label' for='input_98_210' >Event Date<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_date'>\n                            <input name='input_210' id='input_98_210' type='text' value='' class='datepicker gform-datepicker mdy datepicker_no_icon gdatepicker-no-icon'   placeholder='mm\/dd\/yyyy' aria-describedby=\"input_98_210_date_format\" aria-invalid=\"false\" aria-required=\"true\"\/>\n                            <span id='input_98_210_date_format' class='screen-reader-text'>MM slash DD slash YYYY<\/span>\n                        <\/div>\n                        <input type='hidden' id='gforms_calendar_icon_input_98_210' class='gform_hidden' value='https:\/\/www.bu.edu\/alumni\/wp-content\/plugins\/gravityforms\/images\/datepicker\/datepicker.svg'\/><\/li><li id=\"field_98_182\"  class=\"gfield gfield--type-radio gfield--type-choice gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_182\"><label class='gfield_label gform-field-label'  >Content Submission Status<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_radio'><ul class='gfield_radio' id='input_98_182'>\n\t\t\t<li class='gchoice gchoice_98_182_0'>\n\t\t\t\t<input name='input_182' type='radio' value='I have all\/some of my content (Content Document and\/or Audience List) ready and will like to submit it now'  id='choice_98_182_0'    \/>\n\t\t\t\t<label for='choice_98_182_0' id='label_98_182_0' class='gform-field-label gform-field-label--type-inline'>I have all\/some of my content (Content Document and\/or Audience List) ready and will like to submit it now<\/label>\n\t\t\t<\/li>\n\t\t\t<li class='gchoice gchoice_98_182_1'>\n\t\t\t\t<input name='input_182' type='radio' value='I will send all my content (Content Document &amp; Audience List) to webreq@bu.edu at least 4 business days before my send date'  id='choice_98_182_1'    \/>\n\t\t\t\t<label for='choice_98_182_1' id='label_98_182_1' class='gform-field-label gform-field-label--type-inline'>I will send all my content (Content Document &amp; Audience List) to webreq@bu.edu at least 4 business days before my send date<\/label>\n\t\t\t<\/li><\/ul><\/div><\/li><li id=\"field_98_183\"  class=\"gfield gfield--type-fileupload field_sublabel_below gfield--has-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_183\"><label class='gfield_label gform-field-label' for='input_98_183' >Content Document Upload<\/label><div class='ginput_container ginput_container_fileupload'><input type='hidden' name='MAX_FILE_SIZE' value='104857600' \/><input name='input_183' id='input_98_183' type='file' class='medium' aria-describedby=\"gfield_upload_rules_98_183 gfield_description_98_183\" onchange='javascript:gformValidateFileSize( this, 104857600 );'  \/><span class='gfield_description gform_fileupload_rules' id='gfield_upload_rules_98_183'>Max. file size: 100 MB.<\/span><div class='gfield_description validation_message gfield_validation_message validation_message--hidden-on-empty' id='live_validation_message_98_183'><\/div><\/div><div class='gfield_description' id='gfield_description_98_183'>The Content Document should include finalized copy, header image, subject line, and registration page link (if applicable). See document for more info.<\/div><\/li><li id=\"field_98_184\"  class=\"gfield gfield--type-fileupload field_sublabel_below gfield--has-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_184\"><label class='gfield_label gform-field-label' for='input_98_184' >Audience List<\/label><div class='ginput_container ginput_container_fileupload'><input type='hidden' name='MAX_FILE_SIZE' value='104857600' \/><input name='input_184' id='input_98_184' type='file' class='medium' aria-describedby=\"gfield_upload_rules_98_184 gfield_description_98_184\" onchange='javascript:gformValidateFileSize( this, 104857600 );'  \/><span class='gfield_description gform_fileupload_rules' id='gfield_upload_rules_98_184'>Max. file size: 100 MB.<\/span><div class='gfield_description validation_message gfield_validation_message validation_message--hidden-on-empty' id='live_validation_message_98_184'><\/div><\/div><div class='gfield_description' id='gfield_description_98_184'>The Audience List must be a single-column CSV file containing GUIDs (System\nRecord IDs).<\/div><\/li><li id=\"field_98_189\"  class=\"gfield gfield--type-section gsection field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_189\"><h2 class=\"gsection_title\">ThankView Details<\/h2><\/li><li id=\"field_98_190\"  class=\"gfield gfield--type-date gfield--input-type-datepicker gfield--datepicker-no-icon gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_190\"><label class='gfield_label gform-field-label' for='input_98_190' >Ideal Send Date<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_date'>\n                            <input name='input_190' id='input_98_190' type='text' value='' class='datepicker gform-datepicker mdy datepicker_no_icon gdatepicker-no-icon'   placeholder='mm\/dd\/yyyy' aria-describedby=\"input_98_190_date_format\" aria-invalid=\"false\" aria-required=\"true\"\/>\n                            <span id='input_98_190_date_format' class='screen-reader-text'>MM slash DD slash YYYY<\/span>\n                        <\/div>\n                        <input type='hidden' id='gforms_calendar_icon_input_98_190' class='gform_hidden' value='https:\/\/www.bu.edu\/alumni\/wp-content\/plugins\/gravityforms\/images\/datepicker\/datepicker.svg'\/><\/li><li id=\"field_98_191\"  class=\"gfield gfield--type-text gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_191\"><label class='gfield_label gform-field-label' for='input_98_191' >Audience<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_191' id='input_98_191' type='text' value='' class='medium'     aria-required=\"true\" aria-invalid=\"false\"   \/> <\/div><\/li><li id=\"field_98_192\"  class=\"gfield gfield--type-radio gfield--type-choice gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_192\"><label class='gfield_label gform-field-label'  >Campaign Type<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_radio'><ul class='gfield_radio' id='input_98_192'>\n\t\t\t<li class='gchoice gchoice_98_192_0'>\n\t\t\t\t<input name='input_192' type='radio' value='Appeal'  id='choice_98_192_0'    \/>\n\t\t\t\t<label for='choice_98_192_0' id='label_98_192_0' class='gform-field-label gform-field-label--type-inline'>Appeal<\/label>\n\t\t\t<\/li>\n\t\t\t<li class='gchoice gchoice_98_192_1'>\n\t\t\t\t<input name='input_192' type='radio' value='Thank You'  id='choice_98_192_1'    \/>\n\t\t\t\t<label for='choice_98_192_1' id='label_98_192_1' class='gform-field-label gform-field-label--type-inline'>Thank You<\/label>\n\t\t\t<\/li>\n\t\t\t<li class='gchoice gchoice_98_192_2'>\n\t\t\t\t<input name='input_192' type='radio' value='Video Request'  id='choice_98_192_2'    \/>\n\t\t\t\t<label for='choice_98_192_2' id='label_98_192_2' class='gform-field-label gform-field-label--type-inline'>Video Request<\/label>\n\t\t\t<\/li>\n\t\t\t<li class='gchoice gchoice_98_192_3'>\n\t\t\t\t<input name='input_192' type='radio' value='Event Invitation'  id='choice_98_192_3'    \/>\n\t\t\t\t<label for='choice_98_192_3' id='label_98_192_3' class='gform-field-label gform-field-label--type-inline'>Event Invitation<\/label>\n\t\t\t<\/li>\n\t\t\t<li class='gchoice gchoice_98_192_4'>\n\t\t\t\t<input name='input_192' type='radio' value='Birthday'  id='choice_98_192_4'    \/>\n\t\t\t\t<label for='choice_98_192_4' id='label_98_192_4' class='gform-field-label gform-field-label--type-inline'>Birthday<\/label>\n\t\t\t<\/li><\/ul><\/div><\/li><\/ul>\n                    <\/div>\n                    <div class='gform_page_footer left_label'>\n                        <input type='button' id='gform_previous_button_98_178' class='gform_previous_button gform-theme-button gform-theme-button--secondary button' value='Previous'  onclick='jQuery(\"#gform_target_page_number_98\").val(\"1\");  jQuery(\"#gform_98\").trigger(\"submit\",[true]); ' onkeypress='if( event.keyCode == 13 ){ jQuery(\"#gform_target_page_number_98\").val(\"1\");  jQuery(\"#gform_98\").trigger(\"submit\",[true]); } ' \/> <input type='button' id='gform_next_button_98_178' class='gform_next_button gform-theme-button button' value='Next'  onclick='jQuery(\"#gform_target_page_number_98\").val(\"3\");  jQuery(\"#gform_98\").trigger(\"submit\",[true]); ' onkeypress='if( event.keyCode == 13 ){ jQuery(\"#gform_target_page_number_98\").val(\"3\");  jQuery(\"#gform_98\").trigger(\"submit\",[true]); } ' \/> \n                    <\/div>\n                <\/div>\n                <div id='gform_page_98_3' class='gform_page' data-js='page-field-id-178' style='display:none;'>\n                    <div class='gform_page_fields'>\n                        <ul id='gform_fields_98_3' class='gform_fields left_label form_sublabel_below description_below'><li id=\"field_98_150\"  class=\"gfield gfield--type-section gsection field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_150\"><h2 class=\"gsection_title\">More Event Information<\/h2><\/li><li id=\"field_98_151\"  class=\"gfield gfield--type-radio gfield--type-choice gfield_contains_required field_sublabel_below gfield--has-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_151\"><label class='gfield_label gform-field-label'  >Would you like to request help with event batching?<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_radio'><ul class='gfield_radio' id='input_98_151'>\n\t\t\t<li class='gchoice gchoice_98_151_0'>\n\t\t\t\t<input name='input_151' type='radio' value='Yes'  id='choice_98_151_0'    \/>\n\t\t\t\t<label for='choice_98_151_0' id='label_98_151_0' class='gform-field-label gform-field-label--type-inline'>Yes<\/label>\n\t\t\t<\/li>\n\t\t\t<li class='gchoice gchoice_98_151_1'>\n\t\t\t\t<input name='input_151' type='radio' value='No'  id='choice_98_151_1'    \/>\n\t\t\t\t<label for='choice_98_151_1' id='label_98_151_1' class='gform-field-label gform-field-label--type-inline'>No<\/label>\n\t\t\t<\/li><\/ul><\/div><div class='gfield_description' id='gfield_description_98_151'>Click <a href=\"https:\/\/vimeo.com\/504423742\/6685e1dea6\">here<\/a> to see how to pull registration lists with UIDs<\/div><\/li><li id=\"field_98_125\"  class=\"gfield gfield--type-text field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_125\"><label class='gfield_label gform-field-label' for='input_98_125' >Event Name in BBEC<\/label><div class='ginput_container ginput_container_text'><input name='input_125' id='input_98_125' type='text' value='' class='medium'      aria-invalid=\"false\"   \/> <\/div><\/li><li id=\"field_98_197\"  class=\"gfield gfield--type-section gsection field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_197\"><h2 class=\"gsection_title\">More Event Information<\/h2><\/li><li id=\"field_98_199\"  class=\"gfield gfield--type-radio gfield--type-choice gfield_contains_required field_sublabel_below gfield--has-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_199\"><label class='gfield_label gform-field-label'  >Would you like to request help with event batching?<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_radio'><ul class='gfield_radio' id='input_98_199'>\n\t\t\t<li class='gchoice gchoice_98_199_0'>\n\t\t\t\t<input name='input_199' type='radio' value='Yes'  id='choice_98_199_0'    \/>\n\t\t\t\t<label for='choice_98_199_0' id='label_98_199_0' class='gform-field-label gform-field-label--type-inline'>Yes<\/label>\n\t\t\t<\/li>\n\t\t\t<li class='gchoice gchoice_98_199_1'>\n\t\t\t\t<input name='input_199' type='radio' value='No'  id='choice_98_199_1'    \/>\n\t\t\t\t<label for='choice_98_199_1' id='label_98_199_1' class='gform-field-label gform-field-label--type-inline'>No<\/label>\n\t\t\t<\/li><\/ul><\/div><div class='gfield_description' id='gfield_description_98_199'>Click <a href=\"https:\/\/vimeo.com\/504423742\/6685e1dea6\">here<\/a> to see how to pull registration lists with UIDs<\/div><\/li><li id=\"field_98_204\"  class=\"gfield gfield--type-text field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_204\"><label class='gfield_label gform-field-label' for='input_98_204' >Event Name in BBEC<\/label><div class='ginput_container ginput_container_text'><input name='input_204' id='input_98_204' type='text' value='' class='medium'      aria-invalid=\"false\"   \/> <\/div><\/li><li id=\"field_98_196\"  class=\"gfield gfield--type-section gsection field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_196\"><h2 class=\"gsection_title\">More Event Information<\/h2><\/li><li id=\"field_98_198\"  class=\"gfield gfield--type-radio gfield--type-choice gfield_contains_required field_sublabel_below gfield--has-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_198\"><label class='gfield_label gform-field-label'  >Would you like to request help with event batching?<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_radio'><ul class='gfield_radio' id='input_98_198'>\n\t\t\t<li class='gchoice gchoice_98_198_0'>\n\t\t\t\t<input name='input_198' type='radio' value='Yes'  id='choice_98_198_0'    \/>\n\t\t\t\t<label for='choice_98_198_0' id='label_98_198_0' class='gform-field-label gform-field-label--type-inline'>Yes<\/label>\n\t\t\t<\/li>\n\t\t\t<li class='gchoice gchoice_98_198_1'>\n\t\t\t\t<input name='input_198' type='radio' value='No'  id='choice_98_198_1'    \/>\n\t\t\t\t<label for='choice_98_198_1' id='label_98_198_1' class='gform-field-label gform-field-label--type-inline'>No<\/label>\n\t\t\t<\/li><\/ul><\/div><div class='gfield_description' id='gfield_description_98_198'>Click <a href=\"https:\/\/vimeo.com\/504423742\/6685e1dea6\">here<\/a> to see how to pull registration lists with UIDs<\/div><\/li><li id=\"field_98_203\"  class=\"gfield gfield--type-text field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_203\"><label class='gfield_label gform-field-label' for='input_98_203' >Event Name in BBEC<\/label><div class='ginput_container ginput_container_text'><input name='input_203' id='input_98_203' type='text' value='' class='medium'      aria-invalid=\"false\"   \/> <\/div><\/li><li id=\"field_98_195\"  class=\"gfield gfield--type-section gsection field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_195\"><h2 class=\"gsection_title\">Submission Terms<\/h2><\/li><li id=\"field_98_213\"  class=\"gfield gfield--type-consent gfield--type-choice gfield--input-type-consent gfield--width-full gfield_contains_required field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_213\"><label class='gfield_label gform-field-label gfield_label_before_complex'  >Acknowledgment &amp; Agreement<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_consent'><input name='input_213.1' id='input_98_213_1' type='checkbox' value='1'   aria-required=\"true\" aria-invalid=\"false\"   \/> <label class=\"gform-field-label gform-field-label--type-inline gfield_consent_label\" for='input_98_213_1' >By submitting this request, you acknowledge that you have reviewed and agree to the <a href=\"https:\/\/www.bu.edu\/alumni\/files\/2026\/05\/Broadcast-Email-Marketing-Guidelines-2026.pdf\">guidelines & shared expectations<\/a>.<\/label><input type='hidden' name='input_213.2' value='By submitting this request, you acknowledge that you have reviewed and agree to the &lt;a href=&quot;https:\/\/www.bu.edu\/alumni\/files\/2026\/05\/Broadcast-Email-Marketing-Guidelines-2026.pdf&quot;&gt;guidelines &amp; shared expectations&lt;\/a&gt;.' class='gform_hidden' \/><input type='hidden' name='input_213.3' value='8' class='gform_hidden' \/><\/div><\/li><li id=\"field_98_193\"  class=\"gfield gfield--type-section gsection field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_193\"><h2 class=\"gsection_title\">Additional Comments\/Questions about ThankView<\/h2><\/li><li id=\"field_98_194\"  class=\"gfield gfield--type-textarea field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_194\"><label class='gfield_label gform-field-label' for='input_98_194' >Additional comments?<\/label><div class='ginput_container ginput_container_textarea'><textarea name='input_194' id='input_98_194' class='textarea medium'      aria-invalid=\"false\"   rows='10' cols='50'><\/textarea><\/div><\/li><li id=\"field_98_217\"  class=\"gfield gfield--type-section gsection bu_google_recaptcha_section field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_217\"><h2 class=\"gsection_title\"><\/h2><\/li><li id=\"field_98_218\"  class=\"gfield gfield--type-html bu_google_recaptcha gfield_html gfield_html_formatted gfield_no_follows_desc field_sublabel_below gfield--no-description field_description_below gfield_visibility_visible\"  data-js-reload=\"field_98_218\"><div class=\"g-recaptcha\" data-sitekey=\"6LeGxkEjAAAAAK4nzHZn3a_6jB2ELSN935WrVBfC\"><\/div><\/li><\/ul><\/div>\n        <div class='gform_page_footer left_label'><input type='submit' id='gform_previous_button_98' class='gform_previous_button gform-theme-button gform-theme-button--secondary button' value='Previous'  onclick='if(window[\"gf_submitting_98\"]){return false;}  window[\"gf_submitting_98\"]=true;  ' onkeypress='if( event.keyCode == 13 ){ if(window[\"gf_submitting_98\"]){return false;} window[\"gf_submitting_98\"]=true;  jQuery(\"#gform_98\").trigger(\"submit\",[true]); }' \/> <input type='submit' id='gform_submit_button_98' class='gform_button button' value='Submit'  onclick='if(window[\"gf_submitting_98\"]){return false;}  window[\"gf_submitting_98\"]=true;  ' onkeypress='if( event.keyCode == 13 ){ if(window[\"gf_submitting_98\"]){return false;} window[\"gf_submitting_98\"]=true;  jQuery(\"#gform_98\").trigger(\"submit\",[true]); }' \/> \n            <input type='hidden' class='gform_hidden' name='is_submit_98' value='1' \/>\n            <input type='hidden' class='gform_hidden' name='gform_submit' value='98' \/>\n            \n            <input type='hidden' class='gform_hidden' name='gform_unique_id' value='' \/>\n            <input type='hidden' class='gform_hidden' name='state_98' value='WyJ7XCIyMTMuMVwiOlwiYjhmNmVjMTQ4MDdhNjUzNjY2OWFkYzBmZjA3NjhhZTBcIixcIjIxMy4yXCI6XCIwNTY4N2RlODk4ZDZiMmFmZTMyNWIzYzJmN2Q2ZWI4N1wiLFwiMjEzLjNcIjpcIjcxNDg3ZGNjMTRjZDUxM2M5ZjRlYzU2ZjE5M2IzMDIzXCJ9IiwiZTg3Mzg2NzZhY2E5ZGYzYjYyNjc4ZjI1YzgzMDZhYmUiXQ==' \/>\n            <input type='hidden' class='gform_hidden' name='gform_target_page_number_98' id='gform_target_page_number_98' value='2' \/>\n            <input type='hidden' class='gform_hidden' name='gform_source_page_number_98' id='gform_source_page_number_98' value='1' \/>\n            <input type='hidden' name='gform_field_values' value='' \/>\n            \n        <\/div>\n                        <\/div><\/div>\n                        <\/form>\n                        <\/div><script type=\"text\/javascript\">\ngform.initializeOnLoaded( function() {gformInitSpinner( 98, 'https:\/\/www.bu.edu\/alumni\/wp-content\/plugins\/gravityforms\/images\/spinner.svg', true );jQuery('#gform_ajax_frame_98').on('load',function(){var contents = jQuery(this).contents().find('*').html();var is_postback = contents.indexOf('GF_AJAX_POSTBACK') >= 0;if(!is_postback){return;}var form_content = jQuery(this).contents().find('#gform_wrapper_98');var is_confirmation = jQuery(this).contents().find('#gform_confirmation_wrapper_98').length > 0;var is_redirect = contents.indexOf('gformRedirect(){') >= 0;var is_form = form_content.length > 0 && ! is_redirect && ! is_confirmation;var mt = parseInt(jQuery('html').css('margin-top'), 10) + parseInt(jQuery('body').css('margin-top'), 10) + 100;if(is_form){jQuery('#gform_wrapper_98').html(form_content.html());if(form_content.hasClass('gform_validation_error')){jQuery('#gform_wrapper_98').addClass('gform_validation_error');} else {jQuery('#gform_wrapper_98').removeClass('gform_validation_error');}setTimeout( function() { \/* delay the scroll by 50 milliseconds to fix a bug in chrome *\/ jQuery(document).scrollTop(jQuery('#gform_wrapper_98').offset().top - mt); }, 50 );if(window['gformInitDatepicker']) {gformInitDatepicker();}if(window['gformInitPriceFields']) {gformInitPriceFields();}var current_page = jQuery('#gform_source_page_number_98').val();gformInitSpinner( 98, 'https:\/\/www.bu.edu\/alumni\/wp-content\/plugins\/gravityforms\/images\/spinner.svg', true );jQuery(document).trigger('gform_page_loaded', [98, current_page]);window['gf_submitting_98'] = false;}else if(!is_redirect){var confirmation_content = jQuery(this).contents().find('.GF_AJAX_POSTBACK').html();if(!confirmation_content){confirmation_content = contents;}setTimeout(function(){jQuery('#gform_wrapper_98').replaceWith(confirmation_content);jQuery(document).scrollTop(jQuery('#gf_98').offset().top - mt);jQuery(document).trigger('gform_confirmation_loaded', [98]);window['gf_submitting_98'] = false;wp.a11y.speak(jQuery('#gform_confirmation_message_98').text());}, 50);}else{jQuery('#gform_98').append(contents);if(window['gformRedirect']) {gformRedirect();}}jQuery(document).trigger('gform_post_render', [98, current_page]);gform.utils.trigger({ event: 'gform\/postRender', native: false, data: { formId: 98, currentPage: current_page } });} );} );\n<\/script>\n\n<p><a name=\"faq\"><\/a><\/p>\n<h3>Frequently Asked Questions<\/h3>\n<h4>Request questions<\/h4>\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><p class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">What type of email requests can I submit?<\/p><div class=\"bu_collapsible_section\" style=\"display: none;\">\n<ul>\n<li>We do <strong>not<\/strong> accept submissions for solicitations. For these requests, please contact the Annual Giving team directly.<\/li>\n<li>We do <strong>not<\/strong> accept email requests for Alumni Weekend. For related communications, please contact Hannah Gathman (<a href=\"mailto:hgathman@bu.edu\">hgathman@bu.edu<\/a>).<\/li>\n<\/ul>\n<p><\/div>\n<\/div>\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><p class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">How many resends can I request?<\/p><div class=\"bu_collapsible_section\" style=\"display: none;\"><\/p>\n<ul>\n<li>General event email requests are allotted <strong>1 send<\/strong> and <strong>1 resend<\/strong>. Note: If your event is open to all alumni AND is on the <a href=\"https:\/\/trusted.bu.edu\/s\/1759\/2-bu\/19\/interior.aspx?sid=1759&amp;gid=2&amp;pgid=1050\">events calendar<\/a>, it may also be included in the bi-weekly all alumni newsletters, <em>Alumni Digest<\/em> and <em>Bostonia<\/em>. <em>If you are looking for additional marketing, consider a <a href=\"https:\/\/www.bu.edu\/alumni\/digital-marketing-request\/social\/\">social media paid ad<\/a>.<\/em><\/li>\n<li>VIP event email requests are allotted <strong>1 send<\/strong> and <strong>2 resend<\/strong> (3 in total). Please note that DevCom builds and manages these emails, which do follow a slightly different process<\/li>\n<li>Newsletters are allotted 1 send per month.<\/li>\n<p><\/div>\n<\/div>\n<\/p>\n<h4>Audience questions<\/h4>\n<p><div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><p class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Can I email alumni outside of my school\/unit if I think content is relevant to them?<\/p><div class=\"bu_collapsible_section\" style=\"display: none;\"><br \/>\nMore is not always better, but if your event\/opportunity is something that could have broad appeal, we can work with you.<\/p>\n<p><\/div>\n<\/div>\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><p class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Can I email students, faculty and\/or staff via your services?<\/p><div class=\"bu_collapsible_section\" style=\"display: none;\"><br \/>\nYes, you can. Although it&#8217;s not always recommended. Your email should be specific to your target audience. Lumping in different types of constituents might dilute your message. However, if you would like to proceed with including any of these groups (i.e. students, faculty, and staff) please ensure that you are seeking <a href=\"https:\/\/www.bu.edu\/tech\/about\/policies\/broadcast-email\/approvals\/\">the required approvals<\/a>.<\/p>\n<p><\/div>\n<\/div>\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><p class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Why didn't my email reach everyone I included in my audience list?<\/p><div class=\"bu_collapsible_section\" style=\"display: none;\"><br \/>\nMake sure that when you are creating a broadcast email list, you are using the filters inside of BBEC that filter out those who have unsubscribed, marked BU as spam, or have bad or no email addresses for us to email. <a href=\"\/alumni\/files\/2022\/10\/Screen-Shot-2022-10-21-at-10.15.54-AM.png\">Click to see screenshot<\/a>.<\/p>\n<p><\/div>\n<\/div>\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><p class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">What should be included in my audience file to send a broadcast email?<\/p><div class=\"bu_collapsible_section\" style=\"display: none;\"><br \/>\nJust constituent record ID\u2019s (aka GUIDs). You can find it in the constituent section of BBEC query called &#8220;Constituent Record&#8221;. <a href=\"\/alumni\/files\/2022\/10\/System-Record-IDs.png\">Click to view screenshot<\/a>.<\/p>\n<p><\/div>\n<\/div>\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><p class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">What do I do if someone is unsubscribed but wants to receive emails again?<\/p><div class=\"bu_collapsible_section\" style=\"display: none;\"><br \/>\nReach out to the Alumni Help Desk at <a href=\"malito:alumni@bu.edu\">alumni@bu.edu<\/a> to assist you in updating their record. If they marked BU as spam, they will require written express consent from the individual to remove the spam flag.<\/p>\n<p><\/div>\n<\/div>\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><p class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Can I forward an email?<\/p><div class=\"bu_collapsible_section\" style=\"display: none;\"><br \/>\nWe don&#8217;t recommend it. Email is very personalized to the consumer and can often break when it&#8217;s being forwarded (images won&#8217;t load, text will shift location, etc).<br \/>\n<\/div>\n<\/div>\n<\/p>\n<h4>Image questions<\/h4>\n<p><div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><p class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">I don't have a picture in mind, can you help?<\/p><div class=\"bu_collapsible_section\" style=\"display: none;\"><br \/>\nAbsolutely! We are more than happy to select a photo for you. If you have something in mind, but don&#8217;t have the means of finding it or downloading it on your own, just send us the example and we will do our best to find a similar photo.<br \/>\n<\/div>\n<\/div>\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><p class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Where can I download photos to use?<\/p><div class=\"bu_collapsible_section\" style=\"display: none;\"><br \/>\nIf you\u2019re looking for something specific, you may source images from <a href=\"https:\/\/www.flickr.com\/photos\/bualumni\/albums\/\" rel=\"noopener\" target=\"_blank\">BUAA Flickr<\/a>, <a href=\"https:\/\/bu.widencollective.com\/dam\/dashboard\" rel=\"noopener\" target=\"_blank\">Atlas<\/a>, or Canva (<a href=\"https:\/\/www.canva.com\/photos\/\" rel=\"noopener\" target=\"_blank\">canva.com\/photos<\/a>). E<em>ngCom has a Canva Enterprise account and can purchase\/license images. <\/em><\/p>\n<p>Once you\u2019ve selected your image, please send a <strong>direct link<\/strong> of the photo so EngCom can download and\/or purchase the image and properly resize i. If you have images that your school\/college\/unit owns, please send them as an attachment in high-res.<br \/>\n<\/div>\n<\/div>\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><p class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Why should I avoid text on my image<\/p><div class=\"bu_collapsible_section\" style=\"display: none;\"><br \/>\nYour email should not rely on the image. Instead, you should use an image to add decoration and emotion. Our email templates are designed to fit a small image for this reason. Additionally, if you want to include a logo, we can do that separately within the email.<br \/>\n<\/div>\n<\/div>\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><p class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Why can't my email just be one large image?<\/p><div class=\"bu_collapsible_section\" style=\"display: none;\"><br \/>\nThere are several reasons why you&#8217;d want to avoid this:<\/p>\n<ul>\n<li>If your subscriber has images turned off, they won\u2019t see your email<\/li>\n<li>It won&#8217;t be accessible<\/li>\n<li>The size of the email can cause it to load slowly\u2014or not at all<\/li>\n<li>Images may not scale well down to mobile screen sizes<\/li>\n<li>Your emails can land in the spam folder<\/li>\n<li>Your emails won\u2019t be searchable<\/li>\n<\/ul>\n<p><\/div>\n<\/div>\n<\/p>\n<h4>Reporting questions<\/h4>\n<p><div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><p class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Do you provide any email reporting?<\/p><div class=\"bu_collapsible_section\" style=\"display: none;\"><br \/>\nWe do! You can access the report <a href=\"https:\/\/bushare.sharepoint.com\/:x:\/s\/Digital-Alumni-Engagement\/IQAjj5VGRjLYQo33V4I-9V5AAWlqZf9oJHwHamHivNEa5wk\" rel=\"noopener\" target=\"_blank\">here<\/a>. Note that EngCom updates each month\u2019s tab at the beginning of the new month, but you can visit the dashboard whenever you need metrics (the shared link stays open!) To locate the performance for a specific message, go to the monthly tab \u2192 scroll down to Email Marketing Detailed Report section \u2192 look for your email by name. You&#8217;ll find unique opens, unique clicks, click rate, and more.<br \/>\n<\/div>\n<\/div>\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><p class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">How do I measure the performance of an email?<\/p><div class=\"bu_collapsible_section\" style=\"display: none;\"><br \/>\nApple&#8217;s new Mail Privacy Protection (MPP) is having a significant impact on email marketing. Apple now pre-loads email data regardless of whether a user actually opened an email, meaning that open rates are becoming increasingly unreliable. For this reason, we highly recommend you focus on initial and total clicks, unsubscribes, and spam reports.<br \/>\n<\/div>\n<\/div>\n<\/p>\n<h4>General questions<\/h4>\n<p><div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><p class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">What is the CAN-SPAM Act?<\/p><div class=\"bu_collapsible_section\" style=\"display: none;\"><br \/>\nWhen sending emails to alumni or others, please abide by the Federal Trade Commission&#8217;s rules and the <a href=\"https:\/\/www.ftc.gov\/business-guidance\/resources\/can-spam-act-compliance-guide-business\">CAN-SPAM Act<\/a>. If you have any additional questions beyond what is written below, please reach out to us at <a href=\"malito:webreq@bu.edu\">webreq@bu.edu<\/a>.<\/p>\n<p><strong>Why can&#8217;t I send a broadcast email using my personal Outlook account?<\/strong><br \/>\nThe CAN-SPAM Act, a law that sets the rules for commercial email, establishes certain requirements for commercial messages. Out of the many requirements, the right for recipients to unsubscribe is one of them. Mail merge emails sent from personal Outlook\/Gmail accounts don&#8217;t allow the recipient to opt-out of the message.<\/p>\n<p><strong>What happens if I violate the CAN-SPAM Act?<\/strong><br \/>\nThere are both legal and financial repercussions to violating the CAN-SPAM Act. The University can be fined up to $46,517 per e-mail, with no maximum penalty.<\/p>\n<p><strong>When is it correct to use my Outlook email?<\/strong><br \/>\nAny time you are doing a true 1:1 outreach. Sending large mail merge emails through your personal email will not only violate CAN-SPAM laws but will also hurt your email&#8217;s reputation.<\/p>\n<p><strong>Are there any guidelines to follow?<\/strong><br \/>\nFederal Trade Commission has listed seven points outlined below. <a href=\"https:\/\/www.ftc.gov\/business-guidance\/resources\/can-spam-act-compliance-guide-business\">You can view them in full here<\/a>.<\/p>\n<ol>\n<li>Don\u2019t use false or misleading header information.<\/li>\n<li>Don\u2019t use deceptive subject lines.<\/li>\n<li>Identify the message as an ad.<\/li>\n<li>Tell recipients where you\u2019re located.<\/li>\n<li>Tell recipients how to opt-out of receiving future emails from you.<\/li>\n<li>Honor opt-out requests promptly.<\/li>\n<li>Monitor what others are doing on your behalf.<\/li>\n<\/ol>\n<p style=\"text-align: left;\"><a class=\"button\" href=\"https:\/\/www.ftc.gov\/business-guidance\/resources\/can-spam-act-compliance-guide-business\" target=\"_blank\" rel=\"noopener noreferrer\">View the CAN-SPAM act<\/a><\/p>\n<p>Please note: Anthology Encompass (our broadcast email marketing system) also adheres to EU&#8217;s <a href=\"https:\/\/gdpr.eu\/\">General Data Protection Regulation (GDPR)<\/a>, <a href=\"https:\/\/fightspam-combattrelepourriel.ised-isde.canada.ca\/site\/canada-anti-spam-legislation\/en\">Canada&#8217;s Anti-Spam Law (CASL)<\/a>, and other privacy laws around the world.<\/p>\n<p><\/div>\n<\/div>\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><p class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Can I send an email to alumni from another broadcast marketing tool?<\/p><div class=\"bu_collapsible_section\" style=\"display: none;\"><br \/>\nNo. Please read the CAN\u2014SPAM Act tab above for more information.<\/p>\n<p><\/div>\n<\/div>\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><p class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Can I personalize information in an email?<\/p><div class=\"bu_collapsible_section\" style=\"display: none;\"><br \/>\nAbsolutely! We highly encourage you to personalize your email. Instead of &#8220;Dear alumni&#8221; you can personalize it to say &#8220;Dear Tim.&#8221; <\/p>\n<p><\/div>\n<\/div>\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><p class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">What are the guidelines to sending an HTML email?<\/p><div class=\"bu_collapsible_section\" style=\"display: none;\"><br \/>\nYou must include the following tokens in your email footer. Note that they will automatically populate with the correct information, so please do not include a copy of the sender&#8217;s address (it will show up twice).<\/p>\n<p><em>Required footer tokens<\/em><br \/>\n##Sender_Org##<br \/>\n##Sender_Address##<br \/>\n##Sender_City##<br \/>\n##Sender_State##<br \/>\n##Unsubscribe##<\/p>\n<p><em>Optional recommended footer tokens<\/em><br \/>\n##Sender_Postal##<br \/>\n##Sender_Country##<br \/>\n##Webview##<br \/>\n<\/div>\n<\/div>\n<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\ud83d\udd14 We\u2019ve introduced a new Content Document to help partners more easily organize and submit their email content in one place, including subject line, preheader, header image, body copy, and event registration page. Please include a finalized Content Document either when submitting your request or send it to webreq@bu.edu at least 4 business days before [&hellip;]<\/p>\n","protected":false},"author":16028,"featured_media":0,"parent":3457,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"_links":{"self":[{"href":"https:\/\/www.bu.edu\/alumni\/wp-json\/wp\/v2\/pages\/12890"}],"collection":[{"href":"https:\/\/www.bu.edu\/alumni\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.bu.edu\/alumni\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.bu.edu\/alumni\/wp-json\/wp\/v2\/users\/16028"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bu.edu\/alumni\/wp-json\/wp\/v2\/comments?post=12890"}],"version-history":[{"count":50,"href":"https:\/\/www.bu.edu\/alumni\/wp-json\/wp\/v2\/pages\/12890\/revisions"}],"predecessor-version":[{"id":29965,"href":"https:\/\/www.bu.edu\/alumni\/wp-json\/wp\/v2\/pages\/12890\/revisions\/29965"}],"up":[{"embeddable":true,"href":"https:\/\/www.bu.edu\/alumni\/wp-json\/wp\/v2\/pages\/3457"}],"wp:attachment":[{"href":"https:\/\/www.bu.edu\/alumni\/wp-json\/wp\/v2\/media?parent=12890"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}