Food Business Launched by Global Marketing Management Student Gets International Distribution

Students in the Boston University Metropolitan College MS in Global Marketing Management (MSGMM) program learn to leverage international entrepreneurship opportunities into innovative solutions, solving needs for both consumers and businesses.

Parth Mutha (MET’24) recognized a market that was going unserved when he launched his soybean-based snack product, PROMUNCH, during the pandemic. He knew that there was a deficit in healthy, tasty, vegetarian-based snacks, and so he took a family recipe and created one.