Today the tourist industry is global in respect to the tourists wishes and destinations, i.e., tourists travel to other countries in part to learn about their peoples and cultures. To meet this large and expanding market many tourist companies have become either multinational or have formed working alliances with companies in other countries. This necessitates the need of people working in the tourist industry to have an understanding of cultures beyond their own. In this course we will examine different cultures and see how culture has affected economic, social, political and artistic development and its relationship to multi-national commerce and the tourist industry. Among the cultures to be examined will be: Western Europe, America, Middle East, and Sub-Saharan Africa.

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