Principles and Practices of Public Relations

COM CM 301

An introduction to the field of public relations: its theoretical origins, scope, and principles. Discussion focuses on researching problems, setting objectives, identifying audiences, designing messages, choosing communication channels, and evaluating results for all types of organizations. Ethical decision making, on-line communication, and career opportunities are also analyzed via case studies in the field. The format is a combination of informal lecture and small-group discussion, case analysis, and guest lecture.

FALL 2017 Schedule

Section Instructor Location Schedule Notes
A1 Downes CAS B20 TR 9:30 am-10:45 am Stamped Approval

FALL 2017 Schedule

Section Instructor Location Schedule Notes
B1 Shanler CAS 313 TR 2:00 pm-3:15 pm Stamped Approval
8 seats rsvd
until 9/5 for
external trsnfr
students
Class Full

SPRG 2018 Schedule

Section Instructor Location Schedule Notes
A1 Downes TR 9:30 am-10:45 am Stamped Approval
Seats reserved
for external
transfer stdnts
until 1-18

SPRG 2018 Schedule

Section Instructor Location Schedule Notes
B1 Shanler TR 12:30 pm-1:45 pm Stamped Approval

Note: this course was also offered during Summer Term

Note that this information may change at any time. Please visit the Student Link for the most up-to-date course information.