In this course, structured for students with little prior course work in graphic design, students develop visual literacy, and learn a design process and design vocabulary through challenging studio based coursework. Coursework includes foundational exercises in form making and typography as well as comprehensive exercises in graphic design leading to the solution of advanced visual problems through a structured curriculum of both theoretical and practical studies. In addition to computer-aided graphic design, traditional methods, such as letterpress and photography are emphasized. The program is conceived to enable graduates to function in a constantly changing and expanding field.