This is absurd. I know President Brown and the rest of the BU administration are focusing on other beneficial efforts, but this is just ridiculous. Personally, I feel that this "new" logo looks cheap and entirely unappealing, and will be even more so spread throughout campus on all buildings/stationary, etc. The BU seal for me represents a strong school tradition and should not be relegated to "formal" occasions. If we start having this awful logo on everything, and eliminate the BU seal, we are projecting an image of a corporation, and one without much aesthetic-consciousness at that.
And I must say, all of this "One BU" nonsense is getting a little out of hand. What is so wrong with individual communities of our school maintaining individual identity? I quite like the idea of seperate schools/departments/offices coming up with personal variations on a grand BU theme (like incorporating SMG into the seal)--it makes us unified but still distinct. We can be a diverse and unified community.
You're bummin' me out, Bobby Brown.