How is social media affecting the strategies and tactics used by today’s public health and health communication professionals? Login to these free online sessions from BU’s Health Communication Master’s Program to hear experts discuss the pros and cons of reaching audiences in the social age.

These streaming, one-hour, case-study-based lectures are open to SPH students and faculty, courtesy of BU’s online graduate course: Social Media Strategies and Tactics for Health Communicators. (MET College/COM)

8 – 9 pm, ET
Wednesday, 3/29 – Raed Mansour, Chicago Department of Public Health – Using Twitter to monitor public health
Thursday, 4/6 – Rachel Shubert, American Gastroenterology Association – Using social media to reach professional audiences
Wednesday, 4/19 – Tim Sullivan, Director of Communications, Spaulding Hospital – Using social media during a crisis

How: These events are hosted through the Adobe Connect live classrooms in the Social Media Strategies and Tactics for Health Communicators course. (Guest login information below.) No prior registration or fee required.

SPH students/faculty guests can access Live Classrooms at 8PM EST, on dates noted above.
To log in:
1. Visit this link: https://livemtg.adobeconnect.com/methc763_ongoing/.
2. Choose “Enter as Guest.”
3. Enter full name and click “Enter Room.”
4. Once in the classroom, the “Join Audio Conference” pop-up box will appear.
Students have 3 options to join the audio conference: Dial-out, Dial-in or Using Microphone.
Using microphone is the preferred method.
5. If students do not have a headset, they can dial in using the phone bridge connection:
Dial telephone number: Toll-free: 1-888-512-3146
Enter the following details when prompted: Participant pin code: 23800017
6. Once in the room, click on Meeting in the header menu and select Audio Setup Wizard.
Go through the wizard to configure headset/microphone and audio connection.

NOTE: To properly use Live Classroom users must have:
1. The Firefox browser.
2. Headsets with microphones included.
3. An operating system supported by Adobe Connect. Be aware that Mac OS X must be at least version 10.8.
4. The appropriate Adobe Connect Add-In.

Contact Leigh Curtin-Wilding with any questions.

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