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In the absence of other information, Verity Ultraseek will index
all the words in a document except for comments, and will use the
first few words as a summary to describe your page in the search results.
You can use the HTML meta tag to specify the summary text that will
appear in a search results list and to control if and how your page
is indexed by Verity Ultraseek. The meta tags must be placed within the HEAD
portion of your web page. Do not use any HTML tags within the meta
tag itself.
The DESCRIPTION and KEYWORDS Meta Tags
Suppose your page contains:
<meta name="description" content="Find
out all you need to know about Boston University, financial aid,
how to apply, tour the campus, even find out what to do while
in Boston.">
<meta name="keywords" content="admissions
application apply applying financial aid boston bu tours
undergraduate">
Verity Ultraseek will do two things with these tags:
- It will index both fields as words, so a search on either Boston
University or "undergraduate" will
match.
- It will show the "description" with
the search results. Instead of showing the first
few of lines of the page as the summary, it would
be listed as follows:
- Boston University Office of Undergraduate Admissions
- Find out all you need to know about Boston University, financial
aid, how to apply, tour the campus, even find out what to do
while in Boston.
http://www.bu.edu/admissions/
Note that the description and keywords meta tags should not contain
any HTML formatting information.
Defining Search Fields with HTML Meta Tags
You can define your own search fields with HTML meta tags. These fields can
be searched using Verity Ultraseek's field syntax.
Suppose your page contains:
<meta name="author" content="Mark
Twain">
Verity Ultraseek will index this page so the that it can be found with any
of the queries:
-
- author:Twain
-
- author:"Mark Twain"
-
- author:"mark twain"
Misleading Meta Tags
If Verity Ultraseek discovers false or misleading text in these meta tags, then the offending
page (and any related pages) will be removed from Ultra's index. The following
constitute misuses of the meta tags:
- Meta tags that contain descriptions or keywords that are not related to
the content of the page
- words repeated in the meta tag for no reason other than to
get a high score from a search engine
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