Case competitions are one of the hallmarks of a great business school education. An extremely condensed simulation of a real-world business issue, they are a true test of teamwork, ingenuity, and problem-solving—and Questrom MBA students are bringing in the wins.
Author: Adriane Ayling
Four MS in Management Studies (MSMS) graduates share how taking a one year specialized business master’s has helped launch their careers.
By injecting digital innovations in the right places in your company, you can slash the time your employees spend on tedious tasks, improve your decision-making capabilities, and turbocharge your growth. You want to enable humans and machines to work jointly to create value that neither could do alone.
Companies that keep pace in their own fields must be constantly experimenting. The right digital tests can help companies see early trends, reassess current assumptions, and drive future business models.
Questrom marketing professor Susan Fournier joins #HBRLive for a livestream Facebook conversation about the Pokemon Go phenomenon as seen through the eyes of a branding expert. Watch the full chat here. Susan Fournier is credited with founding the brand relationships sub-field in marketing and claims six best paper awards to her credit, including the Long-Term Contribution […]
Dr. Thomas To Advance Global Cross-Cultural Business Education Boston University Questrom School of Business announced today that Howard Thomas, Ph.D., strategic management and management education author and scholar, will join the School as the inaugural Ahmass Fakahany Distinguished Visiting Professor later this summer. Dr. Thomas will lead initiatives to enhance and expand Questrom’s global education […]