SMG Alums’ Boston Nightlife Express Takes Off
New Bus Service Caters to College Club-Goers
Excerpts from BU Today:
With the thermostat hovering in the 20s last Friday night, BU alums Ryan Kaplan, Eric Pasinski, and Jonathan Castillo gingerly applied a sticky sign the size of a giant toboggan to the side of a charter bus. They were shooting for zero bubbling and a level presentation, and they nailed it. Castillo squeezed out extra air with a yardstick.
“This is the most stressful part of our night,” Kaplan (SMG ’11) said with a laugh.
That’s quite a statement, considering that their new business, Boston Nightlife Express (BNE), involves shuttling buses of college students to and from Boston nightclubs and adhering to tight schedules despite unpredictable traffic—all while wearing the hats of promoter, market researcher, bouncer, and businessman.
BNE launched Veterans Day weekend, initially serving only Boston University students. Having turned a profit by its fourth run, the alumni now provide rides to Emerson College students going to parties in Allston. And this night they have begun service for Endicott College students, busing them from Beverly, Mass., and back, with plans to expand to more universities, like Boston College in late February and Tufts and Brandeis shortly afterwards.
Kaplan and a team of School of Management students hatched the idea for the shuttle service in an entrepreneurship class senior year. Each of the students had horror stories about taxi rides home after a night of clubbing. They were tired of paying exorbitant fares and waiting in the cold for long periods (Kaplan’s record is an hour and a half). Their idea was voted best in the class, but only Kaplan wanted to pursue it after graduation. He recruited Pasinski and Castillo (both entrepreneurs and college friends), and the trio began work on BNE last summer.
Read the full article here.