Part 1: Personal Branding

in Career Related, News, Video
January 8th, 2011

In this video series, Gary Bergmann, an assistant director at SMG’s Feld Career Center, gives advice about how to shape your personal brand, including tips on how to draft compelling and effective résumés and cover letters.

Part 1: Gary Bergmann on Personal Branding

In the first part of the lecture series, Gary Bergmann discusses the key elements to successful personal branding. Bergmann lectures on how to identify your strengths and values and how to better understand your client.