Robert Reinhart’s Research Featured in the New York Times

In a new article describing advancements in brain stimulation and its applications, the New York Times showcases recent work from Robert Reinhart’s Visual Cognitive Neuroscience Laboratory. From the article:

The findings reinforced the idea that personalized brain stimulation requires determining not just the right area to target but also the right rhythm at which to do so. “The neural code — it’s frequency-specific,” says Robert M.G. Reinhart, one of the study’s authors and the director of the Cognitive and Clinical Neuroscience Laboratory at Boston University. “The channel of information-processing in the brain is just like a channel you might tune in to on the radio.” The study also illustrated that traits like compulsivity exist on a spectrum. Currently, a person for whom those traits are bothersome but not disabling might not seek treatment, particularly if it comes with side effects, as medications often do. Brain stimulation, though, could one day remedy all kinds of conditions we now target inexactly with drugs, Reinhart says. “If you want to get futuristic, you can imagine someone giving themselves a zap to get over a trans-Atlantic flight. What people use coffee for today.”

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