BU experts on Facebook IPO, Warren Buffett, & brand relationships

May 10th, 2012

Below is a sampling of quotes by experts from BU’s School of Management on recent issues impacting the business world:

Understanding Facebook’s IPO (NECN): N. Venkat Venkatraman weighs in what the IPO means for Facebook, jobs, and technology.

Despite a few muffed lines, Facebook’s roadshow’s a hit (E-Commerce Times): “Will the institutional investors go for the investment knowing that they may not have much influence but could capitalize on the frenzy? The investors may be wondering if the company is already priced so high that there may not be upside potential in the short term.” N. Venkat Venkatraman

US scientists who mean business (BBC News): “The scarce resource is not ideas and it’s not money. The scarce resource is that entrepreneurial champion who’s going to take an idea and find a way to move it forward.” Vinit Nijhawan

Buffett says U.S. banks a class apart from Europeans (Bloomberg): “He is talking up his book, and it’s true that U.S. banks are healthier than those in Europe. What that doesn’t speak to is, ‘What happens if the European crisis isn’t fixed and it triggers a second recession in the U.S.?’ We’re liquid today, but that doesn’t speak to what we may need in the future.” Mark Williams

This is why you fall in love with brands (The Atlantic): Q&A with Susan Fournier on her 1998 study on brand relationships and where consumer behavior is today.

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