Graduate Courses I
Administrative Studies
Advertising
Graduate Courses II
Arts Administration
Computer Science
Telecommunication
Criminal Justice
Gastronomy
Preservation Studies
Urban Affairs and City Planning
Please note, other Schools and Colleges within the University have different course requirements for degree candidates. Candidates for degrees in programs other than those offered by Metropolitan College should receive approval from their respective Schools and Colleges before registering in Metropolitan College courses.
Explanation of Course Number and Level System
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Course Numbers
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Level |
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000–099
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non-degree credit |
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100–199
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general undergraduate |
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200–299
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intermediate undergraduate |
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300–399
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advanced undergraduate |
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400–499
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advanced undergraduate |
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500–599
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advanced undergraduate or general graduate |
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600–699
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general graduate |
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700–799
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graduate degree candidates |
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800–899
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advanced graduate |
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900–999
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graduate directed study and research |
General level assumes no special level of training and competence beyond that expected of a student meeting entrance requirements for the degree program.
Intermediate level assumes a level of training and competence beyond that of the normal entering degree candidate, either through prerequisites or equivalent work elsewhere.
Advanced level assumes a high level of training and competence based on intermediate- or higher-level work in the particular discipline.
Students in Metropolitan College may receive graduate credit for any course at the 500 level or above with the consent of their advisors. Students who have applied or who intend to apply to graduate school at Boston University or elsewhere should speak to an advisor in the department in which they plan to enroll for information about requirements, course sequences, and prerequisites. Because the requirements for graduate-level work differ, students must obtain approval from the department and from the professor of each course before they begin the course. Students will not receive graduate credit from Boston University Graduate School of Arts and Sciences unless they obtain these approvals.
Year course indicates that the material in the course is conceived as one continuous unit from the first semester through the second semester. Students who wish to register for the second semester without having taken the first should check with the instructor. Students should consult individual course descriptions for enrollment limitations.
See the Metropolitan College Course Schedule and the addenda for possible changes in courses, fees, days, and hours of class meetings.
Actuarial Science
MET AT 553 Insurance Medicine
This is a basic survey of medical issues as applied to insurance calculations, a summary of medical underwriting as it is currently practiced in America. Disease will affect the expectation of mortality in individuals, and it is important to develop some knowledge of how this occurs and how the calculation process differs from calculation of group mortality. The literature will be used for examples and exercises. A basic underwriting guide will be provided that the student may refine later on. 4 cr
MET AT 601 Laboratory for Actuarial and Financial Data Analysis I
Prereq: consent of instructor. The seminar provides students with knowledge and skills to develop actuarial and financial databases, and implement statistical modeling techniques as an integral part of automated data analysis. Real data will be used so that students may have the opportunity to gain hands-on experience in assisting decision making related to the actuarial field and financial market. Microsoft Access, especially Access Basic and DLL (Dynamic Link Library), as well as SAS will be used as major computer tools. Seven sessions. 2 cr
MET AT 602 Laboratory for Actuarial and Financial Data Analysis II
A more in-depth seminar than AT 601, covering the same topics in greater detail. Ten sessions. 3 cr
MET AT 721 Mathematics of Compound Interest
Prereq: MET MA 225 Multivariate Calculus. This course develops uses of interest as it relates to the theory of finance. It will develop an understanding of interest calculations as they relate to bonds, mortgages, annuities under continuous and discrete payment schemes, and for instruments with non-level payment schemes. 4 cr
MET AT 722 Finance for Actuaries
Prereq: MET AT 721 Mathematics of Compound Interest. This course covers basic models and tools of corporate finance. Topics include net present value valuation, internal rate of return and profitability index models, capital budgeting models, and efficient market hypotheses. These tools will be used to understand and apply basic principles of option pricing theory, including the Black-Scholes formula with application to binomial lattice valuation. 4 cr
MET AT 731 Actuarial Mathematics I
Prereq: MET MA 225 Multivariate Calculus, MA 581 Probability, and MET AT 721 Mathematics of Compound Interest. This course covers the fundamental principles of actuarial science. It begins with a discussion of survival models, including the functions that define them and special cases. A comparison is made between discrete and continuous models. Topics in the actuarial aspects of insurance will be covered, as will determination of annuities. Finally, the course will discuss the methodology of calculation of premiums. For all these topics, a basic framework will be presented, then more sophisticated models will be developed. 4 cr
MET AT 732 Actuarial Mathematics II
Prereq: MET AT 731 or consent of instructor. This course builds on the topics developed in MET AT 731. Insurance reserves are introduced, and methods for determining reserves are studied. The course covers multiple life functions and multiple decrement functions. The latter part of the course focuses on ruin models. 4 cr
MET AT 741 Actuarial Statistics I
Prereq: MET MA 582 or CAS MA 582 Mathematical Statistics. This course covers distributions of the size and frequency of insurance claims. Topics include empirical estimation, parametric estimation, Bayesian estimation, models for incomplete data, and evaluation of estimation processes. It also includes modeling problems that arise from truncation and modification at zero, compound frequency, as well as the interaction of frequency with severity and exposure. The course emphasizes applications of statistical principles in actuarial models and modeling. 4 cr
MET AT 742 Actuarial Statistics II
Prereq: MET MA 582 or CAS MA 582 Mathematical Statistics. This course covers: compound model for aggregate claims; credibility theory, including the Buhlmann-Straub credibility model; and empirical Bayesian methods. Also included are process models for insurance, discrete, and finite-time ruin probabilities. The course emphasizes applications of statistical principles in actuarial models and modeling. 4 cr
CAS MA 743 Regression and Time Series
Prereq: MET MA 582 or CAS MA 582 Mathematical Statistics or consent of instructor. Part I of this course will cover simple and multiple regressions, serial correlation and heteroscedasticity, analysis of residuals, and stepwise analysis techniques. Part II will cover time series analysis including smoothing and extrapolation of time series, linear time series models, model building procedure, and forecasting, as well as case studies. 4 cr
MET AT 744 Survival Analysis
Prereq: MET MA 582 or CAS MA 582 Mathematical Statistics. This course covers basic concepts and models in survival analysis, censoring and truncation, parametric and nonparametric estimation of the survival and cumulative hazards functions both for censored and truncated data, including excess mortality and Bayesian nonparametric methods, proportional hazards regression models, and hypothesis testing related to survival data. 4 cr
MET AT 751 Individual Insurance Applications of Actuarial Principles
This course covers the application of basic actuarial principles to individual life and annuity financial security systems. Material covered will include the purpose of these systems, the development of financial security products, risk classification, actuarial pricing assumptions, the calculation of product cash flows, the purpose of reserves and different reserve methods. Taxation, required capital, profit measurement, and reinsurance considerations for these products will also be studied. 4 cr
MET AT 752 Group Insurance Applications of Actuarial Principles
This course covers the application of basic actuarial principles to group life and group health financial security systems. Material covered will include the purpose of these systems, financial security product design and development, underwriting and risk management, premium determination, and the funding and valuation of group life and group health financial security systems. Group systems in the United States will be emphasized, but the course will also review the Canadian health system. 4 cr
MET AT 753 Actuarial Valuation and Financial Statements
Prereq: MET AT 731 or consent of instructor. This course will cover actuarial reserving and financial reporting under the US Statutory, US GAAP, and Canadian GAAP accounting systems. The course will review in detail the valuation and financial presentation of the major life and annuity products: traditional life, universal life, variable life, deferred annuities, and payout annuities. Cash flow testing of reserves and the valuation actuary concept will also be covered. 4 cr
MET AT 761 Mathematics for Investment and Portfolio Theory
Prereq: MET MA 225 Multivariate Calculus, MET MA 581 or CAS MA 581 Probability, and MET AT 721 Mathematics of Compound Interest. “This course covers the risk and return characteristics of primary financial products, “fundamental principles of modern portfolio theory, term structures and yield curves, Markowitz Portfolio Selection Model, CAPM and its applications to portfolio management, derivative securities, duration, immunization, and interest rate risk management. 4 cr
MET AT 762 Mathematical Finance
Prereq: MET MA 225 Multivariate Calculus, MET MA 581 or CAS MA 581 Probability, and MET AT 721 Mathematics of Compound Interest. This course covers and emphasizes mathematical analysis of derivative products and the portfolio theory including Markowitz model, CAPM, and arbitrage pricing theory. 4 cr
MET AT 782 Pension Mathematics and Mortality Tables
Prereq : MET MA 581 or CAS MA 581 Probability, and MET AT 721 Mathematics of Compound Interest. This course covers pension actuarial funding methods and the use of life contingencies. Included are analyses of the funding methods allowable under ERISA, their computation, and uses. We will also review the use of mortality tables, and discuss the various actuarial functions that are used in pension actuarial calculations. Finally, the course will review implications for pension funding under the IRS Code. 4 cr
MET MA 603 SAS with Statistical Applications
Prereq: CAS CS 111, MET CS 201 or equivalent, and MET MA 214 Applied Statistics. The course offers a unified and in-depth coverage of the statistical computer package SAS, and its statistical applications. Topics include the language of SAS, data formatting, creating and storing SAS data sets, file manipulations, macro procedure, and graphics. Also included are procedures for statistical techniques selected from analysis of variance, regression, factor analysis, scoring, and categorical data analysis. Several large data sets will be used as case studies emphasizing hands-on experience with SAS for Windows. Laboratory course. 4 cr
Actuarial Internships
MET AT 981 Internship in Actuarial Science I
Prereq: successful completion of MET AT 722 and MET AT 731, and an overall cumulative GPA of 3.3 or higher. The course is offered to students who seek practical application of actuarial principles in insurance companies, financial institutions, pension consulting firms, and other related fields. Variable cr
MET AT 982 Internship in Actuarial Science II
Prereq: successful completion of MET AT 722 and MET AT 731, and an overall cumulative GPA of 3.3 or higher. The course is offered to students who seek practical application of actuarial principles in insurance companies, financial institutions, pension consulting firms, and other related fields. The course requires students to participate in an internship program within the industry. Students need to submit monthly progress reports and a final semester report to the Chairman, Department of Actuarial Science at Boston University. Variable cr
Seminar and Directed Studies
MET AT 990 Seminar in Actuarial Science
Seminars are offered for special topics related to actuarial science, life insurance, casualty insurance, insurance medicine, mortality and mobility, health outcomes, economics, policy, pension, social insurance, mathematical finance, statistics, and other related fields. Variable cr
MET AT 991 Directed Studies I
Prereq: consent of instructor. The course is offered to students who plan to engage in special research topics under the supervision of a faculty advisor. Application is made through the Department of Actuarial Science. Variable cr
MET AT 992 Directed Studies II
Prereq: consent of instructor. The course is offered to students who plan to engage in special research topics under the supervision of a faculty advisor. Application is made through the Department of Actuarial Science. Variable cr
Preparation Courses for SOA/CAS Professional Actuarial Examinations
These courses are offered occasionally. See department for more information.) The following preparation courses are offered for students and working actuarial professionals who plan for the SOA/CAS examinations. These are short-term intensive courses that cover topics related to the professional examinations in the most recent catalogs of SOA and CAS.
MET AT 651 Mathematical Foundations of Actuarial Science (2 cr)
MET AT 652 Interest Theory, Economics, and Finance (2 cr)
MET AT 653 Actuarial Models (2 cr)
MET AT 654 Actuarial Modeling (2 cr)
MET AT 655 Applications of Basic Actuarial Principles (2 cr)
MET AT 656 Finance and Investments (2 cr)
Courses offered jointly with Department of Mathematics and Statistics: (Divided into three categories: Probability and Statistics, Mathematical Finance, and Other Related Mathematics Courses)
Probability and Statistics
CAS MA 381 Elementary Probability
Prereq: MET MA 225 or CAS MA 225 or MA 230. A calculus-based introductory course in probability. Language of probability, combinatorics, conditional probability, discrete and continuous random variables, the Poisson process, joint probability distribution, moment generating function, law of large numbers and central limit theorem, sample estimators for mean and variance. Cannot be taken for credit in addition to MET MA 581, CAS MA 581, or CAS MA 590. 4 cr
CAS MA 416 Intermediate Statistical Methods
Prereq: MET MA 214 or CAS MA 116 or MA 214 or equivalent. Fundamental concepts and analytical skills in analysis of variance, including crossed and nested designs, as well as fixed- and random-effect models. Trend analysis for repeated measures, expected mean squares, and nonparametric techniques. SAS is used throughout the course. 4 cr
CAS MA 570 Stochastic Methods of Operations Research
Prereq: MET MA 225 or CAS MA 225 or MA 230 and CAS MA 242 or MA 442. Poisson processes, Markov chains, queuing theory. Matrix differential equations, differential-difference equations, probability-generating functions, single- and multiple-channel queues, steady-state and transient distributions. 4 cr
CAS MA 575 Applied Regression and Analysis of Variance I
Prereq: MET MA 214 or CAS MA 214, and CAS MA 242 or MA 442, or MET MA 582 or CAS MA 582, or consent of instructor. General linear model, generalized inverse, quadratic forms and their distributions, least-square estimation, estimable function, Gauss-Markov Theorem, confidence region, test of linear hypothesis, and prediction. 4 cr
CAS MA 576 Applied Regression and Analysis of Variance II
Prereq: CAS MA 575 or consent of instructor. Analysis of variance, analysis of repeated measures, random-effect models, regression with random coefficients, multivariate models, two-stage linear models, and generalized estimating equations. 4 cr
CAS MA 578 Bayesian Statistics
Prereq: MET MA 581 or CAS MA 581 and MET MA 582 or CAS MA 582. The principles and methods of Bayesian statistics. Subjective probability, Bayes rule, posterior distributions, predictive distributions. Computationally based inference using Monte Carlo integration, and Markov chain simulation. Hierarchical models, mixture models, model checking, and methods for Bayesian model selection. 4 cr
CAS MA 581 Probability
Prereq: MET MA 225, or CAS MA 225 or MA 230 or consentof instructor. Basic probability, conditional probability, independence. Discrete and continuous random variables, mean and variance, functions of random variables, moment generating function. Jointly distributed random variables, conditional distributions, independent random variables. Methods of transformations, law of large numbers, central limit theorem. Cannot be taken for credit in addition to CAS MA 381 or CAS MA 590. 4 cr
CAS MA 582 Mathematical Statistics
Prereq: CAS MA 381 or MET MA 581 or CAS MA 581. Point estimation including unbiasedness, efficiency, consistency, sufficiency, minimum variance unbiased estimator, Rao-Blackwell Theorem, and Rao-Cramer inequality. Also includes maximum likelihood and method of moment estimations; interval estimation; tests of hypothesis, uniformly most powerful tests, uniformly most powerful unbiased tests, likelihood ratio test, and chi-square test. 4 cr
CAS MA 583 Introduction to Stochastic Processes
Prereq: CAS MA 381 or MET MA 581 or CAS MA 581 or consent of instructor. Basic concepts and techniques of stochastic processes as they are most often used to construct models for a variety of problems of practical interest. Topics include Markov chains, Poisson process, birth and death processes, queuing theory, renewal processes, and reliability. 4 cr
CAS MA 584 Survival Analysis—Statistical Methods for Lifetime Data
Prereq: CAS MA 381 or MET MA 581 or CAS MA 581 or consent of instructor. Life tables, hazard plottings, types of censoring, and nonparametric methods; inference procedures for exponential, Weibull, and other distributions; proportional hazards and related regression methods; and competing risk models. 4 cr
CAS MA 587 Sampling Design: Theory and Methods
Prereq: MET MA 582 or CAS MA 582, or equivalent, or consent of instructor. Stratified, cluster, systematic, multistage, double, and inverse sampling; optimum sample size, relative efficiency, sampling with unequal probabilities, and types of estimators (ratio and regression) and their properties. Measurement error nonresponse and randomized response models. 4 cr
CAS MA 588 Nonparametric Statistics
Prereq: MET MA 582 or CAS MA 582, or equivalent, or consent of instructor. Theory and logic in the development of nonparametric techniques, including order statistics, tests based on runs, goodness-of-fit, rank-order (for location and scale), measures of association, analysis of variance, and asymptotic relative efficiency. 4 cr
CAS MA 684 Multivariate Analysis
Prereq: one year of statistics. Multivariate data, analytic techniques, multiple regression and correlation, factor analysis, discriminant analysis, cluster analysis, multidimensional scaling technique, and multivariate tests for one-, two-, and K-sample problems. 4 crCAS MA 685 Advanced Topics in Applied Statistical Analysis
Prereq: CAS MA 684 or consent of instructor. Continues topics of CAS MA 684 at a more advanced level. Canonical correlation, multivariate analysis of variance, and multivariate regressions. Categorical dependent variables techniques; discriminant analysis, logistic regression, and log-linear analysis. Factor analysis; principal-axes, rotations, and factor scores. Cluster analysis. Power analysis. Extensive use of statistical software. 4 cr
GRS MA 785 Time Series Modeling and Forecasting
Prereq: CAS MA 575. Autoregressive and moving average processes, nonstationary processes, mixed processes, seasonal processes, autocorrelation and partial auto-correlation functions, identification of models, estimation of parameters, diagnostic checking of fitted models, forecasting and updating, and other time series approaches including regression and spectral analysis. 4 cr
Mathematical Finance
CAS MA 502 Fundamentals of Finance
Prereq: MET or CAS MA 123, MA 124, MA 225, or MA 230, and CAS MA 242 or MA 442. Financial systems, financial statements, time value of money, interest rates, return sales, spot rates, forward rates, inflation rates, cost of capital rates, tax rates, bonds, cash-flow models, risk management. This course is part of the Mathematical Finance Program but is open to all students. 4 cr
CAS MA 572 Introduction to Mathematical Finance
Prereq: CAS MA 226 or MA 231 and MA 381 or MA 581 or MA 590. An introduction to mathematical finance emphasizing the rigors of the analytical methods used in finance. Mathematics of Modern Portfolio Theory; Capital Asset Pricing Model (CAPM); Arbitrage Pricing Theory (APT); Options, Futures, and Swaps; and Risk Management are discussed in depth and at a rigorous and analytical level. Valuation and hedging models are derived based on concepts from Itô Calculus. 4 cr
CAS MA 594 Stochastic Optimal Control and Investment
Prereq: MET MA 225 or CAS MA 225 or MA 230 and CAS MA 242 or MA 442. Dynamic hedging, option valuation, Brownian motion and stochastic dynamic programming, Bellmann’s equation, contingent claims analysis, optimal stopping rules, dynamic equilibrium, sequential investment.4 cr
GRS MA 795 Stochastic Methods of Mathematical Finance
Prereq: MET MA 225 or CAS MA 225, CAS MA 511, and CAS MA 581 or MET MA 581. The essentials in stochastic calculus; Weiner’s process, martingales, stochastic integrals, Itô’s lemma, Girsanov’s transformation formula, diffusion processes. Most of the theory is motivated with examples from finance and engineering. The course provides all prerequisites needed for an in-depth study of mathematical finance. 4 cr
GRS MA 796 Computational Methods of Mathematical Finance
Prereq: GRS MA 795. The essentials of the mathematics theory of option pricing: basic option models, Black-Scholes analysis, American options, exotic and general path-dependent options, Asian options, options with transaction costs. 4 cr
Other Related Courses
CAS CS 330 Introduction to Analysis of Algorithms
Examines the basic principles of algorithm analysis; techniques of efficient programming; analysis of sorting and searching; graph algorithms; string-matching algorithms; matrix algorithms; integer and polynomial arithmetic; the fast Fourier transform; and NP-hard and NP-complete problems. 4 cr
CAS MA 539 Methods of Scientific Computing
(Meets with CAS CS 539.) Prereq: MET MA 225 or CAS MA 225 or MA 230, and CAS MA 226 or MA 231 or MA 242 or MA 442, and CAS CS 330; or consent of instructor. Topics include computational linear algebra, fast Fourier transform, wavelets, data compression, numerical integration, simulated annealing, random number generation, Monte Carlo methods. 4 cr
CAS MA 555 Numerical Analysis I
Prereq: MET MA 225 or CAS MA 225 or MA 230. Numerical solutions of equations, iterative methods, analysis of sequences. Theory of interpolation and functional approximation, divided differences. Numerical differentiation and integration. Polynomial theory. Ordinary differential equations. 4 cr
CAS MA 556 Numerical Analysis II
Prereq: CAS MA 242 or MA 442 and CAS MA 555, or consent of instructor. Numerical linear algebra; norms, elimination methods, error analysis, conditioning, eigenvalues, iterative methods, least squares, and nonlinear functional minimization. Partial differentiation equation boundary value and initial value problems. Finite element methods. Legendre and Chebyshev polynomials. Treatment in greater depth of selected topics from CAS MA 555. 4 cr
CAS MA 569 Optimization Methods of Operations Research
Prereq: MET MA 225 or CAS MA 225 or MA 230. Optimization of linear functions: linear programming, simplex method; transportation, assignment, and network problems. Optimization of non-linear functions: unconstrained optima, constrained optima and Lagrange multipliers, Kuhn-Tucker conditions, calculus of variations, and Euler’s equation. 4 cr
Administrative Studies
MET AC 630 Financial and Managerial Accounting
Introduction to the concepts, methods, and problems of financial and managerial accounting. Includes data accumulation, accounting principles, financial statement analysis, measurement and disclosure issues, cost analysis, budgeting and control, production costs, and standard costs. 4 crMET AD 500 Computers for Business
Examines the application of computer spreadsheet and databases in solving information problems in business. Not open to degree candidates in computer science or computer information systems. Lab course. 2 crMET AD 501 Business Communications for International Students
Techniques for effective written and oral communications. This course is a special offering for students for whom English is a second language. Departmental approval required for non-M.S.A.S. students. 4 crMET AD 555 International Commerce Regional Field Experience
Enhances the theoretical regional business course (750 series) for a specific commerce area of the world. Course offers on-site experience exposing students to the region’s geopolitical and cultural environment and examines business activities through lectures, tours of company and government locations as well as cultural activities. 4 cr
MET AD 600 Economic Development and Tourism Management
Provides a market-oriented, strategic planning framework to address a broad range of tourism and regional economic and development issues that relate to tourism industry development and growth. The interplay of private, public, and government organizations is discussed as they relate to the development of a comprehensive tourism plan. The combination of theory and practice will prepare students to analyze tourism markets, assess area, regional, and national weaknesses and strengths as well as the security, infrastructure/logistics, marketing, and costs associated with tourism. Topics include: importance of tourism to the economy, developing the tourism strategy, ecotourism, research and analysis, positioning and marketing, funding tourism, and developing new attractions. 4 cr
MET AD 603 Evaluating and Developing Markets for Cultural Tourism
Cultural tourism in the 21st century is more than the traditional passive activities of visiting a museum, hearing a concert, or strolling down an historic street. It has become an active, dynamic branch of tourism in which half of all tourists have stated that they want some cultural activities during their vacation. In this course we will introduce various themes of cultural tourism including the relationship between the Tourist Industry and the Cultural Heritage Manager, conservation and preservation vs. utilization of a cultural asset, authenticity vs. commodification, stakeholders and what should be their rights and obligations, tangible and intangible tourist assets, the role of government, private industry, and the non-profit sectors in tourism planning, and sustainable economic development. We will examine these themes in different areas of cultural tourism including the art industry, historical sites, cultural landmarks, special events and festivals, theme parks, and gastronomy. 4 cr
MET AD 642 Project Management
The course examines the concepts and applied techniques for cost-effective management of both long-term development programs and projects. Project management principles and methodology are provided with special focus on planning, controlling, and coordinating individual and group efforts. Key topics of focus include overview of modern project management, organization strategy and project selection, defining a project and developing a project plan and scheduling resources, project risk analysis, work breakdown structures, and project networks. MS Project will be introduced in this course to provide hands-on practical skills with the above topics. Mastery of key tools and concepts introduced in this course provides a significant competitive advantage in the marketplace. 4 cr
MET AD 643 Project Leadership and Communications
To succeed in project management, you must be a strong leader and an effective communicator. This course examines the current philosophies of leadership as applied to project management and identifies various styles of communication and conflict resolution. Through case studies and various exercises, you will develop enhanced leadership, communication, conflict management, and negotiation skills. 4 cr
MET AD 644 Project Risk, Continuity, and Cost Management
This course introduces the art and science of project risk as well as continuity management and cost management. Managing the risk of a project as it relates to a three-part systematic process of identifying, analyzing, and responding is examined through actual case studies. Students learn how to manage the components of a project to assure it can be completed through both general and severe business disruptions on local, national, and international levels. Students learn the process of cost management, early cost estimation, detailed cost estimation, and cost control using earned value method. Students study in depth the issues of project procurement management and the different types of contracts for various scope scenarios. 4 cr
MET AD 645 International and Advanced Project Management
This capstone course provides an opportunity to integrate skills and knowledge, review state-of-the-art issues, and produce deliverables required for successful project management. Students learn advanced simulation tools and techniques that can reinforce project planning and control skills, and enrich leadership skills as they pertain to change-control and decision-making. A key focus of this course is on the development and delivery of project quality management and applying a quality framework to ensure customer satisfaction. Within this topic students learn: quality planning, quality assurance, and quality control. Students also master state-of-the-art topics such as: outsourcing and virtual project management—including global project management practices to overcome national boundaries, geographic distances, and cultural diversity—project portfolio management, and aligning projects to business strategy for optimized enterprise success and PMBOK practices applied in the organization. 4 cr
MET AD 650 Economic Development via Tourism in the Developing World
Many branches of the tourism industry have become incorporated into the increasingly important economic paradigm of sustainable economic development (economic development while minimizing the negative environmental, social, and cultural impact of such development) in both the developed and developing world. In this course students will visit a developing country and learn how the tourist industry has developed in that country, determine how sustainable that development has been and what are potential directions for future growth in the tourist industry. 4 cr
MET AD 657 Economic Sustainability, Development, and Competitiveness of a Tourist Destination
This course will allow the student to understand and learn how to develop and manage tourism destinations that have the capability to perform effectively in an increasingly competitive international marketplace in ways that are environmentally, socially, and culturally sustainable. Topics will include: the evolving nature of competition and sustainability, dimensions of competitive destination and sustainable destination, the global macro-environment for tourism, the competitive micro-environment, core resources and attractors, supporting facilities and destination policy, planning, and development. 4 cr
MET AD 667 Technology Transfer, Innovation, and Regional Development
Examines various approaches to developing “high tech” innovation-based economies as a route to self sufficiency and growth. Factors studied include both structural reforms in the political, legal, and economic areas, and government-sponsored initiatives in higher education, basic research, private venture capital, grants to support new product development by promising ventures, and the creation of science and technology parks and “incubators.” Students independently research, write, and present studies of the strategies of various countries. This will be augmented by case studies, reading, and guest speakers on strategies being employed in such countries as Taiwan, Thailand, and Brazil. 4 cr
MET AD 682 Risk Assessment and Security Management
The course reviews the management issues involved with security and risk analysis. Topics include risk identification, risk management, and alternative response actions. Security is analyzed from the numerous perspectives to include: infrastructure, employee, visitor, and computer systems. Security is presented from the levels of the firm as well as the local, state, and national environment. Focus is on the proactive investment of resources to develop a comprehensive plan that identifies the elements of security and risk analysis as well as presents options for risk mitigation. 4 crr
MET AD 683 Infrastructure and Logistics Planning for Tourism Development
The course provides an in-depth examination of the role of infrastructure and logistics in economic and tourism development. Students are exposed to national and international examples of infrastructure and logistics models as they related to the successful, or unsuccessful, attempts to initiate economic/tourism development, growth, and/or maintenance. The problems and challenges facing private firms and governments as they attempt to integrate economic development and growth into an existing culture and environment are presented. The role of national, regional, and local infrastructures is discussed as they relate to an intergrated economic development plan. The use, types, and importance of infrastructure is presented, as are methods to develop models to assess needs and resource allocation. 4 cr
MET AD 700 Strategic Management in Health Care Services
This course will look at the fundamental problems and issues facing providers of health care in the United States. Major topics will include: Managed Care, Capitation, Medicare and Medicaid reimbursement, consolidation and market share strategy, and managing quality in a tight margin business. 4 cr
MET AD 720 Organizational Communication
Theory and techniques for effective verbal and nonverbal communication in professional environments. Emphasis on application of communication theory in practical assignments and critique of student work. 4 cr
MET AD 725 Negotiations and Organizational Conflict Resolution
A communications skills course designed to better understand the nature of conflict and its resolution through persuasion, collaboration, and negotiation. Students will learn theories of interpersonal and organizational conflict and its resolution as applied to personal, corporate, historical, and political contexts. Students will assess their own styles, skills, and values, and develop techniques to better resolve disputes, achieve objectives, and exert influence. 4 cr
MET AD 733 Leadership in Management
This course provides a comprehensive overview of leadership, skills and abilities through an examination of traditional and contemporary models of leadership. Students examine personal attitudes and perceptions as they relate to their leadership abilities and explore such areas as team building, motivation, and reward. This course is offered, at times, at the Boston University Sargent Center, New Hampshire, in a residential experiential format. 4 cr
MET AD 735 Marketing in Technology-Based Industries
Using case studies and lectures, this course focuses on developing appropriate market mix strategies and sound competitive analysis for technology-based industries. Emphasis is placed on understanding consumers’ needs and wants, the competitive environment, effective market communications, and proper positioning techniques. 4 cr
MET AD 740 Planning and Operating New Ventures
Prereq: MET AC 630, MET FI 631. Includes opportunity assessment and feasibility analysis, concept development, budgeting and financial operations, financial and human resource management, legal and organizational issues, role of boards and external advisors that lead to the writing of a business plan. 4 cr
MET AD 741 The Innovation Process: Developing New Products and Services
Addresses the specifics of new product and service development and fostering innovation and technology to increase performance. Topics include generating and screening initial ideas; assessing user needs and interests; forecasting results; launching, and improving products and programs; bringing innovation to commercial reality. 4 cr
MET AD 742 Program and Project Management
This survey course provides an integrative approach to project management focusing on the skills that are fundamental to successful completion of projects. The course covers the project management life cycle, project selection and alignment with organizational strategy, project definition, risk analysis, work break-down structure, activity scheduling, and resolving scheduling conflicts. The course examines the concepts and applied techniques for cost-effective management of both long-term development and short-term projects. The content covers planning, scheduling, organizing, and controlling projects, for example, product development, construction, information systems, new businesses, and special events. Management principles and methodology are provided as they apply to projects, with special focus on leadership, teaming, and coordinating individual and group efforts. MS Project will be introduced in this course to provide hands-on practical skills with the above topics. Mastery of key tools and concepts introduced in this course could give you a significant competitive advantage in the marketplace. 4 cr
MET AD 743 Managing Professionals in Innovative Organizations
Investigates the special management issues that arise in organizations that employ numerous professionals and that emphasize innovation in their products, services, and internal processes. Topics include: motivation, incentive systems, team and work flow management. 4 cr
MET AD 745 Competitive Strategies for Dynamic Environments
Reviews the process whereby organizations establish and pursue goals within internal and external constraints, resources, and opportunities. Topics include strategy and tactics; the process of strategic choice and adjustment; resource assessment; environmental and competitor analysis; stakeholders and values; and strategy implementation, control, and valuation. 4 crMET AD 746 Legal and Regulatory Issues in High-Tech and Biotech Industries
Examines legal issues that affect high- technology firms. Topics include copyright, reverse engineering, trade secrets, patents, international legal differences, the Uniform Commercial Code, and product liability. Cases drawn from high-tech industries are used to emphasize current and future developments. 4 crMET AD 747 Service: Quality, Delivery, and Productivity
Topics include the shift toward international service economies, the increasingly large service component in “non-service” industries, integrating service in the development of products, and the critical role employees play in delivering service quality. 4 cr
MET AD 748 Business Strategy and Commercialization in Biotech and Medical Companies
Addresses special characteristics of the life science and medical fields that affect the process of turning new technologies and innovative approaches into successful useful products and services, in such areas as gene therapy, diagnostics, and pharmaceuticals, medical imaging systems, and artificial hearts, computer/internet-based “health care management information systems,” telemedicine, and bioinformatics/genomic research tools. Emphasizes development of skills in assessing complex markets and devising useful “business models” for cost-effective commercialization and reduced time to market. Cases, readings, guest lectures, and group projects involving developing original commercialization plans and/or consulting to startup and established companies on these issues. 4 cr
MET AD 749 International Economics
This course involves the study of the foundations of trade theory as well as modern international economics issues. It utilizes a self-directed approach through computer testing, electronic interaction with the instructor, videotape series, and a comprehensive research project. 4 crMET AD 750 International Commerce: Central, Eastern, and CIS Nations
Investigates the geopolitical environment and its relationship to business activity in this dynamic region of the world. The democratization of political institutions, reforms, and dramatic reorganization of economic institutions are discussed. 4 crMET AD 751 International Commerce: European Community
Explores the implications of the full economic integration of the European Community for those engaged in international business. Case studies, lectures, and projects addressed to corporations’ multinational strategies to adapt to the changing environment of an integrated European market. 4 crMET AD 752 International Commerce: South America
Analysis of the countries of South America and the trading relationships between them as well as the region’s trade with other nations. Course provides an evaluation of the impact of the region’s governments, economic systems, and labor on business activities. 4 crMET AD 753 International Commerce: Pacific Basin and East Asia
The fast-growing, newly industrialized economies of Asia are posting some of the world’s highest growth rates. What does that mean for global management strategies? The cultural, economic, and political aspects of Japan’s success are examined. 4 crMET AD 757 International Heritage Management and the Business of Heritage
National or cultural heritage assets have become increasingly important not only as tourism destinations, but also as pivots for the establishment of a regional tourism industry in many parts of the world. These include tangible assets such as landscapes, historical places, collections and museums, and intangible assets such as cultural practices, music, and theater. In this course students will learn how to conserve and preserve these assets while developing them for the sustainable cultural tourist industry. 4 cr
MET AD 758 Eco-Tourism
The course examines the emerging area of eco-tourism in both developing and developed nations. The issues discussed involve the purpose of eco-tourism, importance to GDP, infrastructure demands, return on investment, and the possible financial strains and returns to local areas. The course provides a thorough examination of potential benefits as well as liabilities of eco-tourism to the region, indigenous population, and nation as well as who can gain and who can lose from such undertakings. 4 cr
MET AD 760 Going International: Importing and Exporting Operations
Techniques and procedures for conducting international trade. The course focus is practical. Topics include operations, government agencies, and import/export channel networks, and the evaluation of international opportunities. Designed to provide students with the skills and tools necessary for international trade. 4 crMET AD 761 Comparative Economic, Industrial, and Governmental Environments
Analysis of the interplay between governments, economic systems, labor, and multinational corporations (MNCs). Topics include the basis for the existence, organization, and growth of MNCs; a comparison of major economic and government systems: areas include the impact of the MNC on trade, taxation, regulation, and legal environments; as well as labor influences. 4 crMET AD 764 Multinational Tactics, Strategy, and Positioning
Introduces the student to the contemporary world of international business through an examination of the social, cultural, economic, ecological, and commercial aspects that impact global operations. Emphasis is on both the thorough understanding of the effect that international business has on the different functional aspects of the enterprise as well as the manner in which firms organize, operate, and formulate strategies in order to maximize their chances of successful operations. 4 cr
MET AD 765 Management in a Changing Environment
The relationship between individuals, organizations, and the larger social context. Focuses on means for monitoring, analyzing, and interpreting the different business environments. Also covers the effects of public policy on organizations and the development of skills to anticipate, respond to, and advance social and technological changes. Case studies and readings illustrate the changed relationships of these groups from the development of U.S. managerial capitalism (1700s) to present multinational enterprises. 4 cr
MET AD 767 Culture and Development
Today the tourist industry is global in respect to the tourists’ wishes and destinations, i.e., tourists travel to other countries in part to learn about their peoples and cultures. To meet this large and expanding market many tourist companies have become either multinational or have formed working alliances with companies in other countries. This necessitates the need of people working in the tourist industry to have an understanding of cultures beyond their own. In this course we will examine different cultures and see how culture has affected economic, social, political, and artistic development and its relationship to multi-national commerce and the tourist industry. Among the cultures to be examined will be: Western Europe, America, Middle East, and Sub-Saharan Africa. 4 cr
MET AD 769 Cultural Tourism and the Art and Festival Industries
Festivals and events are found in all societies. They are increasingly seen as unique tourist attractions and as destination image makers. Ranging from mega events such as the Olympics to small community festivals, they constitute one of the most exciting and fastest growing forms of sustainable cultural tourism. In this course the students will learn how to plan, develop, and market festivals and events as tourism attractions. 4 cr
MET AD 773 International Business Simulation
Prereq: MET AC 630, MET FI 631. Includes an interactive computer-based simulation involving student teams performing analysis and decision making for a company operating in a multinational environment. Team decisions are affected by exchange rates, tax rates, intercompany and local financing, and transfer pricing. Computer programming is not required. 4 crMET AD 775 Corporate Communications and Investor Relations
Prereq: MET FI 631. The communications role of investor relations and corporate communications is discussed as it relates to all aspects of the company. The role of communications, channels of information, stakeholders, and legal/regulatory frameworks concerning information are the central themes of the course. 4 cr
MET AD 800 Master's Thesis
Prereq: six completed program courses. An extensive research project culminating in a written paper and oral defense. Research is conducted under intensive faculty supervision. Requires department approval and thesis supervisor from full-time faculty. May be credited toward concentration elective. 4 crMET AD 801 Master's Thesis
Prereq: seven completed program courses including MET AD 800. The second course is an extensive research project culminating in a written paper and oral defense. Research is conducted under intensive faculty supervision. Requires department approval and thesis supervisor from full-time faculty. Considered a free elective. 4 crMET AD 893, 894 Seminar: Special Topics
4 crMET FI 631 Financial Analysis
Prereq: MET AC 630. Emphasizes issues of accounting, finance, and economics that are important in most management contexts. Stresses understanding financial statements, planning and control, cost and benefit evaluation, cash flow analysis, and capital budgeting. 4 cr
MET FI 709 Case Studies in Current Corporate Financial Topics
Prereq: MET AC 630, MET FI 631. Covers finance forecasting and planning; capital budgeting, cost of capital, dividend policy, rate of return, and financial aspects of growth. Readings and extensive use of case studies. 4 cr
MET FI 712 Financial Markets and Institutions
Prereq: MET AC 630, MET FI 631. Investigation and analysis of organization, structure, and performance of U.S. money, capital, markets, and institutions. Examines regulation of the financial industry and the role of financial instruments. 4 cr
MET FI 717 Investment Analysis and Portfolio Management
Prereq: MET AC 630, MET FI 631. Mechanics of securities markets, types of available investments, and an introduction to determination of securities values. Problems of investment policy are approached through studies of portfolio selection methods and the valuation of special classes of securities (e.g., growth stocks). 4 cr
MET FI 720 Legal Issues in the Financial Industry
A review of the legal and regulatory issues that govern the financial industry. The course reviews SEC regulations as well as the financial legal environments that affect the financial system, the operations of financial firms, and protect shareholders and company employees. The course provides a historical context in which the legal and regulatory systems have evolved and relates that history to today’s complex financial environment. 4 cr
MET FI 730 Advanced Corporate Finance
Prereq: MET AC 630, MET FI 631. Advanced techniques and problems of financial management in areas of cash management, cost of capital, dividend policy, sources of long-term capital, international finance, mergers, and acquisitions. Extensive use of case studies. 4 crMET FI 732 Derivative Securities and Markets
Prereq: MET AC 630, MET FI 631. Provides an overview of operation, mechanics, and structure of the derivative markets and covers the concepts of options and futures pricing, arbitrage, and risk management. Emphasizes the theory of risk management and hedging opportunities offered by derivative securities. 4 crMET FI 733 Mergers and Acquisitions
Prereq: MET AC 630, MET FI 631. This course examines the process by which takeovers and other corporate control transactions take place. Of particular interest will be the defensive measures by management against hostile bids, buyout transactions, the relation of takeovers to capital structure changes, and the insider trading in takeover contests. 4 crMET FI 734 Managing Financial Institutions
Prereq: MET AC 630, MET FI 631. Course acquaints the student with the role of financial management in the new broad financial service industry. Topics include the changing legal/regulatory environment in which financial institutions operate liquidity and reserve positions, asset-liability management marketing issues, as well as the tools necessary for managing financial institutions. 4 cr
MET FI 735 Overview of Mutual Funds Industry
Prereq: MET AC 630, MET FI 631. Provides a comprehensive review of the operations of the mutual funds industry. The organization and management of a mutual funds firm, back office operations, accounting procedures, and marketing processes are covered in-depth. The course provides a historical context of mutual funds, their development, and role of mutual funds in private, corporate, and retirement accounts. 4 cr
MET FI 744 Venture Capital and Financing Innovation (formerly AD 744)
Prereq: MET AC 630, MET FI 631. Provides an analysis of the economics of innovation and the means by which firms secure the necessary capital to begin or expand operations. Procedures for raising venture capital through investment institutions and individuals are discussed. 4 cr
MET FI 763 Multinational Finance
Prereq: MET AC 630 and MET FI 631. Applies the concepts of corporate finance to the problems of multinational financial management. Major topics include private and public institutions, foreign exchange rates, capital flows, speculation, analysis of alternative foreign investments, analysis of sources and uses of corporate funds abroad, multinational tax and profit planning, international risk analysis, and capital budgeting. 4 cr
MET FI 830 International Taxation
Prereq: MET AC 630, MET FI 631. International group structures and tax principles; international tax planning within its legal and economic framework. 4 cr
MET FI 843 International Investments
Prereq: MET AC 630, MET FI 631, FI 717. Topics include the concepts of investment and portfolio management applied to the complex multinational and multicurrency environment; analysis of international money, capital markets and foreign exchange markets, as well as foreign company evaluation. Students are exposed to the concepts and techniques of risk management, global equity investing, and the world’s major stock markets. 4 crMET ME 759 Economics for Business
Considers macroeconomic factors of relevance to the firm: aggregate economic activity, cyclical movements, and fiscal and monetary policies. Applies economic principles to the solution of problems in organizations using optimization procedures. Considers problems of decision making relating to demand, production, costs, market structure, and price. 4 cr
MET MG 605 Banking and Financial Service Marketing
The course will examine the role of the service sector in the economy, focusing on consumer and financial services. Topics explored include improving productivity in the service sector and developing strategic plans for service operations. 4 cr
MET MG 610 Introduction to Organizational Risk and Crisis Management in Both Public and Private Enterprise
This overview course examines the management issues involved with assessing the security and risk environments in both the private and public sectors in order to assure continuous system-wide operations. The course studies the elements of risk assessment and operational continuity using the project management framework of planning, organizing, and control. Students are exposed to the role of the firm in crisis response and management as well as the terms, systems, and interactions necessary to assure continuous operations. Topics include: the role and need for comprehensive assurance strategy and planning; the security aspects of the firm; an overview of the system-wide structure—as well as the organizations within that structure—designed to plan for and respond to local or national crisis; the social and emotional impact on the workforce as well as its effect on productivity; and the organizational infrastructure relating to national, regional, and international compliance. 4 crMET MG 611 The Social and Psychological Elements of Workplace Disruption
This course focuses on the human-factor aspects of crisis management as they relate to maintaining reasonable business activity while facing continuity disruption, and the important areas of proactive versus reactive leadership during crises. In addition, the course will discuss the leadership qualities that are essential during crisis periods. The course will assist the student in understanding that, at times, the human resource elements of the workforce recovery may be even more complicated than the logistical ones. In fact, the “best practices” for mitigating the impact of crises/disasters on personnel are often not well understood or sufficiently prioritized. Students will learn to appreciate that the reactions and needs of employees may vary and change over time. 4 cr
MET MG 612 Public Emergency Management: Structure, Systems, and Goals
This course examines emergency management from national, state, local, and family perspectives of prevention, preparedness, response, and recovery. The course encompasses knowledge of the specific agencies, organizations, and individual behaviors in emergency management as well as the interlinking partnerships between/among these groups. Areas of discussion include: responsibilities at federal, state, community, and individual levels; guidelines and procedures for operations and compliance such as the National Response Plan; Incident Command Systems (ICS); exercises; plan development, command, and control; communication; partnership development and maintenance; leadership; and numerous other elements related to effective emergency management. The unique and critical roles of private and public partnerships are reviewed and particular attention is paid to the interplay and interdependency among national, state, community, business (public and private), and the individual. 4 cr
MET MG 613 System-Wide Compliance, Planning, and Strategy for Emergency and Continuity Management
Students are exposed to the important issues relating to corporate and organizational security and risk from both the perspective of systems designed to protect against disasters and aspects of emergency preparedness should such systems fail. Security areas of study include information technology, terrorism, and other organizational disruptions. Students study proactive risk assessment though management risk analysis techniques and simulations. Students will be able to design a company or agency global assurance plan, organize the strategy to make the plan operational, and implement control measures to assess the plan’s degree of success. The course also provides explanations of legal/regulatory, auditing, and industry-specific requirements related to compliance, control, and reporting issues in business risk management. The role of establishing and maintaining standards by local, national, and international agencies is discussed, as is the importance of these agencies in certifying operations. 4 cr
MET MG 650 International Business, Economics, and Cultures
This course considers macroeconomic factors of relevance to the firm: aggregate economic activity, cyclical movements, and fiscal and monetary policies. The course reviews the problems of decision making related to demand, production, costs, market structure, and price; as well as provides an analysis of the interplay between governments, economic systems, labor, and multinational corporations (MNCs). Topics include: the basis for the existence, organization, and growth of MNCs; a comparison of major economic and government systems; areas include the impact on the firm’s business transactions and trade due to taxation, regulation, legal environments, and labor influences. This course additionally investigates the relationship between the interaction of national culture and dvelopment. Topics range from developing nations’ rain forest and species management to pollution generated by developed nations. Culture, policy, and development are also discussed in relation to the impact of the business interactions (agriculture, fishing, technology transfer, etc.) among developing and developed nations. 4 cr
MET MG 721 International Business Law
Provides the student with an understanding of different legal systems as they relate to international business transactions. The seminar builds the analytical skills required to evaluate legal processes, law, and legislation-related events in international business dealings. 4 cr
MET MG 742 Data Analysis and Operations Management
The course examines concepts and applied techniques for managing the operations and projects of the service or manufacturing firm. Operations topics include areas of demand forecasting, quality determination, work flow and control techniques, and cost-effective management of both long-term development programs and smaller short-term projects. The course provides an understanding of the important element of operations (service or production) in the supply chain management process. Material is presented that relates to the major, and often competing, supply chain challenges concerning the simultaneous standardization and differentiation of consumer preferences for products and the continued minimization emphasis in supply chains. The evolution of supply chains is studied, from those that focus on efficiencies and execution to those that use a more competitive, strategy-oriented approach, getting the “right” products to the consumer/marketplace at the right quality/price and quantity. The course examines important concepts and applied techniques for cost-effective management of both major long-term development programs and smaller short-term projects. Special focus is on planning, controlling, and coordinating efforts of multiple individuals. 4 cr
MET MG 743 Managing Employees, Professionals, and Teams
The course explores the issues that managers face when attempting to get work accomplished through other individuals or teams as they arise in organizations that employ numerous professionals and that emphasize innovation in their products, services, and internal processes. The relationship between individuals, organizations, and the larger social context is studied. Focus topics include: motivation, incentive systems, team and work flow management. The course discusses management techniques, effective verbal and nonverbal communication methods, and negotiation skills as they pertain to the different aspects of managing individuals or teams. Successful managers have developed the ability to understand the nature of conflict and its resolution through persuasion, collaboration, and negotation. Students will learn theories of interpersonal and organizational conflict and its resolution as applied in personal, corporate, historical, and political contexts. 4 cr
MET MG 850 Business Law
Historical background of the judicial system. The principles of law as they relate to business transactions; law of contracts, sales, agency, and property; legal aspects of business organizations; creation, corporate structure, and dissolution; securities, regulation, antitrust and labor laws. 4 cr
MET MK 743 Marketing Management
Provides basic marketing knowledge and develops analytical and decision-making skills. Marketing tools, issues, programs, and institutions and their relationship to other management functions. Consumer behavior, promotional tools, pricing, distribution channels, product policy, marketing organization, control, and information systems. 4 cr
MET MK 852 International Market Research
Examination of major marketing issues affecting companies operating in a global environment. Students will achieve an understanding of the economic, political, and cultural differences among nations as they affect marketing opportunities and operations. Develop skills to identify and evaluate international marketing opportunities. 4 cr
MET MK 856 Market and Economic Research and Analysis
The course is designed to prepare the student to undertake a comprehensive survey of the regional or national economic, social, logistical/infrastructure, and attraction market to determine the most appropriate allocation of resources and strategic positioning. Students are exposed to the development of tourism and regional development plans, the basis for segmentation and target markets. The methods and tools of market and economic research are presented and the role/interplay of private, local, national, and international institutions are discussed as they relate to data gathering and plan assessment and implementation. 4 cr
MET MK 857 International Marketing Strategy
Strategic and operational marketing issues arising in the firm’s international operations. Topics include the decision to internationalize; market screening; entry strategies including exporting, competitive alliance, and the joint venture; the international marketing plan and implementation. 4 cr
MET MK 860 International Advertising
Concepts, theories, and practice of international, multinational, and global advertising. A thorough and contemporary study of the impact of globalization on marketing communications and particularly advertising. The of worldwide advertising, the advertising mix and worldwide management. 4 cr
MET OM 500 Mathematics for Management
Provides an overview of fundamental mathematical concepts, with emphasis on the solution of word problems. Topics covered include quadratic equations, signed numbers, polynomials, graphs, roots and radicals, and basic concepts of differential and integral calculus. This is a prerequisite course that may not be used for graduate credit. 2 cr
MET OM 735 Statistical Analysis
Statistical and mathematical solutions to business and financial decision-making. Basic concepts of probability theory. Data analysis centers on descriptive and inferential statistics. Sampling estimation, hypothesis testing, regression, and correlation analysis. 4 cr
MET TM 648 Introduction to Electronic Commerce, Systems, and Web Design
Provides a detailed examination of how businesses can successfully use Internet, wireless, and enhanced Web technologies throughout the business structure to improve operations and better communicate with business partners and consumers. Students are introduced to the concepts and issues of electronic commerce. Topics include comparison of e-commerce procedures, payment mechanisms, applications in different industry sectors, security, supply chain issues, and business-to-business relationships. Students design a business-grade website using commercial application programs such as Dreamweaver and Fireworks. 4 cr
MET TM 660 Databases, Security, and Web Technology
Prereq: MET TM 648 (can be taken concurrently). This course presents a complete immersion into Web Technology, Internet, World Wide Web architecture, search engines, and Web page creation using the standard HTML language. Other topics include Dynamic HTML; scripting using JavaScript, VBScript, and XML; server-side components such as CGI, ASP, and PERL. Develops knowledge and skills for both electronic commerce payment mechanisms and data transactions, and security of information and information systems within organizations. Payment options for electronic commerce such as e-cash, SET, credit cards, systems design and methods of dealing with risks are covered. Other topics include: designing, implementing, managing, and auditing security at all levels; techniques for assessing risk associated with accidental and international breaches of security; ethical uses of information and privacy consideration; encryption; and digital certificates. (Not for computer science students). 4 cr
MET TM 670 Creative Multimedia: Tools, Design, and Application
Prereq: MET TM 648. This course will introduce creative aspects of Web design using application programs such as Flash and Rixio/Adobe Multimedia. Students will have an opportunity to develop applications that integrate text content with video, digital photographs, computer animation, and computer graphics for website enhancement. This course will also focus on the exploration of a range of issues such as principles of good Web design and use of multimedia/Flash in major business applications. Students will create projects that integrate digital media, digital sound, and computer animation for e-learning, e-commerce, and related application areas. 4 crMET TM 737 Internet- and Wireless-Enabled Marketing Techniques
Prereq: MET TM 648. This course introduces the Internet, wireless, and related technologies as they have come to be used for the marketing, selling, and distribution of goods and services. The course includes discussions of both B2B and B2C and looks at marketing and communications from an integrated, business-wide perspective. The goal is to cover the major topics rather than be encyclopedic. The course makes use of lectures, readings, cases, guest speakers, and student projects. 4 cr
MET TM 740 Marketing, Database, and Enterprise/Customer Relation Management
Prereq: MET TM 648 (can be taken concurrently). The course focuses on solutions to manage and coordinate information and activities across an enterprise. The course reviews a framework to manage an effective program including the design, development, implementation, and maintenance of a corporate ERM/CRM process. The course additionally provides lab work in the design and implementation of ERM/CRM database information systems. The lectures and assigned readings cover the ERM/CRM architectures; technologies, best practices, and a team project will allow all participants to use a set of frame-works and tools to demonstrate their strategic, operational, and technical understanding of ERM/CRM initiatives. 4 cr
MET TM 750 Supply Chain Management
Provides an overview of the supply chain management process relating to the major, and often competing, supply chain challenges concerning the simultaneous standardization and differentiation of consumer preferences for products and the continued minimization emphasis in supply chains. Topics evolve from historical supply chains that focused on efficiencies and execution to more competitive strategy oriented chains that involve getting the “right” products to the consumer/marketplace at the right quality/price and quantity. 4 cr
MET TM 790 Data and Transactions Security
Prereq: MET TM 648 and MET TM 660. Develops knowledge and skills for both electronic commerce payment mechanisms and data transactions security of information and information systems within organizations. Payment options for electronic commerce such as E-Cash, SET, credit cards, systems design and methods of dealing with risks are covered. Other topics include: designing, implementing, managing, and auditing security at all levels; techniques for assessing risk associated with accidental and intentional breaches of security, ethical uses of information and privacy consideration, encryption, and digital certificates. 4 cr
MET TM 810 Strategies for Electronic Commerce
Prereq: MET TM 648, MET TM 660 and either MET TM 740 or MET TM 790. This course focuses on a variety of issues ranging from strategic marketing, economics of electronic commerce, to opportunity and challenges for the government. Students from various industry sectors will have an opportunity to specialize according to their area of need. Utilizing a variety of learning tools such as lectures, case studies, group exercises, and discussions, the course will expose participants to the various strategic implications of electronic commerce. 4 cr
Advertising
MET CM 702 Advertising and Society
Analyzes the impact of advertising on individuals and society and evaluates the ethical, moral, and legal questions relating to the advertising industry. The history of advertising and the rise of consumerism will be studied to create a paradigm for understanding the social effects of advertising. Students will study the issues of advertising in cyberspace and question of privacy and protection from intrusive communication messages. 4 cr
MET CM 704 Contemporary Mass Communication
Overview of and current trends in the contemporary mass media labor force. Topics include career opportunities in print, film, broadcast, and digital media; changing relationships between media; contemporary patterns of ownership and audience attention; how the media select their content, how they are financed, and how they are related to agencies of control; and ethical issues and controversies regarding media content and influences. 4 cr
MET CM 707 Writing for Media Professionals
Introduction to basic formats, including news releases, editorials, features, profiles, scripts, and basic copy qualities such as readability, clarity, crispness, color, and organization. Emphasis on developing the ability to write copy for varied audiences. Regular writing assignments; considerable rewriting. Includes lead writing, editing, and interviewing. 4 cr
MET CM 708 Principles and Practices of Advertising
Overview of the nature, function, practice, and social, economic, and behavioral aspects of advertising. Student teams develop advertising plans, create campaigns, and explore problems of account management, creativity, production, and ethics. 4 cr
MET CM 711 Advertising Account Planning
Prereq: MET CM 708. Explores how to arrive at consumer insights that lead to better advertising and promotion. The course focuses on the set of skills necessary to create breakthrough advertising, including qualitative research, observation, interviewing skills, mapping, and presentation tools. Students learn to write effective, creative briefs. 4 crr
MET CM 714 Video Production for Advertising and Public Relations
An introduction to the techniques and principles used in designing and directing video productions for advertising and public relations. Use of videography, composition, color, lighting, editing, sound, and special effects in producing video news releases, talk shows, and commercials. 4 crMET CM 716 Computers in Communication
Introduction to the personal computer as a tool for human communication. Shows how computers are used to design, produce, and deliver communication in publishing, advertising, entertainment, and education. Students learn to use basic computer tools to build works of communication in a variety of media, including text, images, numbers, sound, and video. 4 crMET CM 717 Advertising Copy and Design
Prereq: MET CM 707 and CM 708. Examines the creative process in advertising, including concept development, copywriting, layout, and campaign strategies. Emphasis is on print advertising, but radio and television commercials are also included. Assignments include consumer and trade advertisements for both new and mature products. 4 cr
MET CM 718 Creating Broadcast Advertising
Prereq: MET CM 708. Techniques for creating television advertising that attract viewer attention and hold it. Students create advertising concepts, write commercials, prepare storyboards, and consider the problems of casting, directing, editing, and testing. 4 crMET CM 719 Interactive Marketing Communication
An overview of the theories, practices, and techniques in the emerging field of interactive marketing communication (IAMC). Students gain an understanding of the strategy and tactics of IAMC and its place in the more comprehensive business of marketing communications. In addition, students review IAMC’s relationship to and its effects on society, culture, and the economic system. 4 cr
MET CM 721 Advertising Management
Prereq: MET CM 708. Administration of a complete advertising program. Case study method used to explore the marketing mix, budgeting, media strategy, planning, coordinating advertising with promotion, working with client or agency, and the social responsibility of advertisers. 4 cr
MET CM 722 Communication Research
Introduction to the methodology of communication research. Includes both qualitative and quantitative approaches. Attention to the nature of scientific logic, computer literature searches, research design, questionnaire construction, sampling, measurement techniques, and data analysis. Explores the use of focus groups, experiments, surveys, and content analysis. 4 cr
MET CM 726 Problem Solving in Advertising
Prereq: MET CM 708. Explores the impact of current advertising/marketing issues from business, economic, political, social, legal, and ethical perspectives. Modified case method, with lectures from experts on selected issues. 4 cr
MET CM 727 Portfolio Development for Advertising
Prereq: MET CM 708 and CM 717. A course for students intending to work in the creative area of the advertising industry. Throughout the semester students develop a portfolio of advertising campaigns for presentation during their search for employment at advertising agencies. Print and broadcast ads are designed to provide solutions to the clients’ marketing problems. 4 crMET CM 732 Advertising Campaigns
Prereq: MET CM 708. Students work in account teams consisting of an account executive, copywriter, and art director. Under the supervision of the professor, the account team provides advertising services to entrepreneurial small businesses and non-profit clients. Included is marketing research, development of the advertising strategy, and execution of print, broadcast, and interactive creative materials. 4 crMET CM 736 Advertising Media Planning and Buying
Prereq: MET CM 708. Examines media planning, buying, and sales as performed by advertising agencies, clients, and the media. Research sources providing data on media audiences and product usage are evaluated. Examines contemporary trends in communications media and their effects on advertisers. 4 crMET AC 630 Financial and Managerial Accounting
Introduction to the concepts, methods, and problems of financial and managerial accounting. Includes data accumulation, accounting principles, financial statement analysis, measurement and disclosure issues, cost analysis, budgeting and control, production costs, and standard costs. 4 cr
MET AD 725 Negotiations and Organizational Conflict Resolution
A communications skills course designed to better understand the nature of conflict and its resolution through persuasion, collaboration, and negotiation. Students will learn theories of interpersonal and organizational conflict and its resolution as applied to personal, corporate, historical, and political contexts. Students will assess their own styles, skills, and values, and develop techniques to better resolve disputes, achieve objectives, and exert influence. 4 cr
MET AD 735 Marketing in Technology-based Industries
Using case studies and lectures, this course focuses on developing appropriate market mix strategies and sound competitive analysis for the goods and services industries. Emphasis is placed on understanding consumers’ needs and wants, the competitive environment, effective market communications, and proper positioning techniques. 4 cr
MET AD 741 The Innovative Process: Developing New Products and Services
Addresses the specifics of new product and service development and fostering innovation and technology to increase performance. Topics include generating and screening initial ideas; assessing user needs and interests; forecasting results; launching and improving products and programs; bringing innovation to commercial reality. 4 crMET AD 764 Multinational Tactics, Strategy, and Positioning
Introduces the student to the contemporary world of international business through an examination of the social, cultural, economic, ecological, and commercial aspects that impact global operations. Emphasis is on both the thorough understanding of the effect that international business has on the different functional aspects of the enterprise as well as the manner in which firms organize, operate, and formulate strategies in order to maximize their chances of successful operations. 4 cr
MET AR 720 Marketing and Audience Development for the Arts
Prereq: MET AR 690. This course is designed to provide fundamental background in the theory and principles of arts marketing and audience development used by nonprofit performing and visual arts organizations. Case analysis will be employed to review strategies and practices currently used in the cultural sector. Students will be expected to develop their own marketing plans for an arts organization. 4 cr
MET MK 852 International Market Research
Examination of major marketing issues affecting companies operating in a global environment. Students will achieve an understanding of the economic, political, and cultural differences among nations as they affect marketing opportunities and operations. Develop skills to identify and evaluate international marketing opportunities. 4 cr
MET MK 857 International Marketing Strategy
Examination of major marketing issues affecting companies operating in a global environment. Students will achieve an understanding of the economic, political, and cultural differences among nations as they affect marketing opportunities and operations. Develop skills to identify and evaluate international marketing opportunities. 4 cr
MET TM 648 Introduction to Electronic Commerce
Provides a detailed examination of how businesses can successfully use Internet and Web technology. Students are introduced to the concepts and issues of electronic commerce. Topics include comparison of e-commerce procedures, payment mechanisms, applications in different industry sectors, security, the challenges of starting and maintaining an electronic business site, as well as a comparison with traditional business practices. Students create an e-commerce website using such tools as MS FrontPage. 4 cr
MET TM 737 Electronic Commerce and Business Marketing
Prereq: MET TM 648 (can be taken concurrently). This course introduces the Internet, World Wide Web, and related technologies as they have come to be used for the marketing, selling, and distribution of goods and services. Much has happened in this arena and new developments continue at a high rate. The goal is to cover the major topics rather than be encyclopedic. The course makes use of lectures, readings, cases, guest speakers, and student projects. 4 cr
Published by Trustees of Boston University
One Sherborn Street
Boston, MA 02215
26 October
2006
Boston University
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