BU Professor: More Fake Yelp Reviews With Smaller Businesses

in 2014, Georgios Zervas, Newsmakers, School of Management, WBZ-TV
May 7th, 2014

zervasWBZ
Georgios Zervas, School of Management

Many of us go right to the online reviews when we want to try a new restaurant or service. We do this despite a suspicion that many of those write ups can be bogus…

View video of expert Georgios Zervas

 

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