Charity’s Freezing Child Ad Is Profoundly Touching

Edward Boches, College of Communication

A Norwegian charity has taken an unusual approach to raising funds to help children in Syria. The organization, SOS Children’s Villages, says that it set up a hidden camera near a bus stop in Oslo, Norway and planted a child actor there…

Expert quote:

“We like to see each other’s lives and foibles and accidents. It sort of feels more real world and something that might…approximate in a way our own lives and our own experiences.”

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