Upsetting the app cart: Asian messaging services challenge mobile order

Marshall Van Alstyne, School of Management

Asian chat services KakaoTalk, LINE and WeChat threaten to overturn the mobile order of things, usurping the role of Google Inc, Apple Inc, Inc, Facebook Inc and telecoms carriers as gatekeeper to the consumer…

Expert quote:

“This is why Microsoft feared Netscape, why Facebook feared Instagram, why AT&T lost to Apple, and why Apple was worried about Google Maps: in each case a platform was inserting itself between the existing platform layer and the users.”

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