How Apple shook up the electronic book market

in 2013, Keith Hylton, Newsmakers, School of Law
June 19th, 2013

Keith Hylton, School of Law

Apple didn’t try to fix or raise the prices of electronic books when it entered into the market in 2010, according to Apple senior vice president Eddy Cue…

Expert quote:

“The agency model, on its own, doesn’t even raise an antitrust issue, because the seller never owns the book.”

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