Underage Youth Drinking Concentrated Among Small Number of Brands

siegelScience Daily
Michael Siegel, School of Public Health

A relatively small number of alcohol brands dominate underage youth alcohol consumption, according to a new report from researchers at the Boston University School of Public Health and the Center on Alcohol Marketing and Youth (CAMY) at the Johns Hopkins Bloomberg School of Public Health…

Expert quote:

“We now know, for the first time, what alcohol brands — and which companies — are profiting the most from the sale of their products to underage drinkers. The companies implicated by this study as the leading culprits in the problem of underage drinking need to take immediate action to reduce the appeal of their products to youth.”

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