Top college applicants now seek ‘academic rigor’

in 2012, Boston Globe, BU in the News, Feature, Newsmakers
January 23rd, 2012

Boston Globe
Robert Brown, President, BU
Jean Morrison, Provost, BU
Kelly Walter, Assistant Vice President & Executive Director, Admissions
Stephen Burgay, Senior Vice President, External Relations

Boston University has some of the swankiest student amenities around: There’s a dorm with walk-in closets and plasma TVs and a gym with a 35-foot rock climbing wall and a “lazy river’’ fitness pool that would not be out of place at a water park.

But in the school’s new recruiting brochure, those perks don’t show up until page 29. Instead, BU’s pitch to prospective students starts on page 3 with a paean to “a notoriously hard grader,’’ “one of the toughest professors you’ll ever meet.’’…

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