Tourism Management Graduate Courses

Click on any course title below to read its description. Courses offered in the upcoming semester include a schedule, and are indicated by a label to the right of the title.

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Provides a market oriented, strategic planning framework to address a broad range of tourism and regional economic and development issues that relate to tourism industry development and growth. The interplay of private, public and government organizations is discuss as they relate to the development of a comprehensive tourism plan. The combination of theory and practice will prepare students to analyze tourism markets, assess area, regional and national weakness and strengths as well as the security, infrastructure/logistics, marketing and costs associated tourism. Topics include: importance of tourism to the economy, developing the tourism strategy, ecotourism, research and analysis, positioning and marketing, funding tourism and developing new attractions.   [ 4 cr. ]

Section Type Instructor Location Days Times
A1 IND SHA 202 M 6:00 pm – 9:00 pm

Cultural tourism in the 21st century is more than the traditional passive activities of visiting a museum, hearing a concert or strolling down an historic street. It has become an active, dynamic branch of tourism in which half of all tourists have stated that they want some cultural activities during their vacation. In this course we will introduce various themes of cultural tourism including the relationship between the Tourist Industry and the Cultural Heritage Manager, conservation and preservation vs. utilization of a cultural asset, authenticity vs. commoditization, stakeholders and what should be their rights and obligations, tangible and intangible tourist assets, the role of government, private industry and the non-profit sectors in tourism planning and sustainable economic development. We will examine these themes in different areas of cultural tourism including the art industry, historical sites, cultural landmarks, special events and festivals, theme parks and gastronomy.   [ 4 cr. ]

Section Type Instructor Location Days Times
B1 IND CAS 203 T 6:00 pm – 9:00 pm

The course provides an in depth examination of the role of infrastructure and logistics in economic and tourism development. Students are exposed to national and international examples of infrastructure and logistics models as they related to the successful, or unsuccessful, attempts to initiate economic/tourism development, growth and/or maintenance. The problems and challenges facing private firms and governments as they attempt to integrate economic development and growth into an existing culture and environment are presented. The role of national, regional and local infrastructures is discussed as they relate to an intergraded economic development plan. The use, types and importance of infrastructure is presented, as are methods to develop models to assess needs and resource allocation.  [ 4 cr. ]

The course examines the emerging area of eco-tourism in both developing and developed nations. The issues discussed involve the purpose of eco-tourism, importance to GDP, infrastructure demands, return on investment, and the possible financial strains and returns to local areas. The course provides a thorough examination of potential benefits as well as liabilities of eco-tourism to the region, indigenous population, and nation as well as who can gain and who can lose from such undertakings.  [ 4 cr. ]

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