BU MET > MET college programs > graduate school programs > graduate degree programs > master adminstrative studies > ecommerce degree

Master of Science in Administrative Studies

Overview | Admissions | Requirements | Course Descriptions | Electives

Concentration in Electronic Commerce,
Systems, & Technology

Requirements

A total of 48 credits are required.

The Electronic Commerce, Systems &Technology concentration provides a balanced coverage of both the technological and the strategic aspects of successful electronic business and commerce. The e-commerce degree concentration explores the tremendous opportunities afforded by the web and develops skills in: electronic business and commerce technology, electronic business strategic development, e-commerce marketing, e-commerce website functionality (including content and layout of websites, and web analytics), and search engine-based marketing as well as the role of multimedia applications.

Concentration Core

(5 courses/20 credits)

  • MET AD 632 Financial Concepts
  • MET AD 642 Project Management
  • MET AD 648 Introduction to Electronic Commerce, Systems, and Web Design
  • MET AD 655 International Business, Economics, and Cultures
  • MET AD 741 The Innovation Process: Developing New Products and Services

Concentration Requirements

(Four courses/16 credits)

  • MET AD 660 Databases , Security, and Web Design
  • MET AD 670 Creative Multimedia Tools, Design, and Application
  • MET AD 680 Global Service Sector and Supply Chain Strategy
  • MET AD 737 Innovative Marketing Techniques

Concentration Electives

(Select 2 courses/8 credits)

  • MET AD 610 Introduction to Business Continuity, Security, and Risk Management
  • MET AD 740 Planning and Operating New Ventures
  • MET AD 744 Venture Capital and Financing Innovation
  • MET AD 746 Business Law and Regulation in a Global Environment
  • MET AD 747 Service: Quality, Delivery, and Productivity
  • MET AD 760 Going International: Importing and Exporting Operations
  • MET AD 773 International Business Simulation
  • MET AD 850 Business Law
  • MET AD 856 Market and Economic Research and Analysis
  • MET CS 669 Database Design and Implmentation for Business

Free Elective

Select 1 graduate level course/4 credit hours.

Students are encouraged to use the graduate-level free elective to broaden their understanding of the rapidly growing and changing landscape of Internet commerce operations.

Note: Some computer science courses may have prerequisites.

View course descriptions for Administrative Studies.