Pardee Library Resources Tutorial – Part 3 – Integrated Course Project
All team members of the MBA’s Integrated Course are invited to attend Pardee Library’s Resources Tutorial Part III on media planning and ad prices. There will be two identical sessions: one on Monday, November 26, from 5:00 pm – 6:00 pm in SMG 208 and the other on Tuesday, November 27, from 5:00 pm – 6:00 pm in SMG 208.
These classes will review the best library databases for locating media planning data and ad prices. We will cover the following databases: Ad$pender, MRI+, SRDS and more.