Emergency BU Alert Boston University’s Charles River Campus will be closed Monday, February 2, 2015 for the entire day. All academic and administrative activities (e.g. classes, seminars and meetings) are cancelled, however certain essential student services will be operational. Please go to http://www.bu.edu/today for detailed information. When classes resume on Tuesday, they will follow the regular class schedule. Whether or how classes are to be made up is at the discretion of individual faculty members. For detailed information about the Boston University Medical campus, please go to http://www.bu.edu/ehs/comm Please note: Employees in essential services must report as scheduled. Essential services include, but are not limited to, University Police, Facilities Management and Planning, Environmental Health & Safety, University Dining Services, Student Health Services and Network Services. For the very latest information, please go to http://www.bu.edu/today

Home > About > News >

Pardee Library Resources Tutorial Part III – Integrated Course Project

November 22nd, 2011

in Frederick S. Pardee Management Library

All team members of the MBA’s Integrated Course Project are invited to attend Pardee Library Resources Tutorial Part III on sources for media planning, advertising costs and WACC.  There will be two identical sessions: one on Monday, November 28 from 4:00 pm – 5:00 pm in SMG 208 and the other on Tuesday, November 29 from 5:00 pm – 6:00 pm in SMG 208.

These classes will review the best databases for locating advertising costs and media information.  We will cover the following resources: MRI+, SRDS Media Solutions, Ad$ Summary and more.

The Integrated Course Project library guide is listed under Research Tutorials and Course Guides on the Pardee Library page.