Industry and Market Information

Industry Surveys

Get an overview of how an industry operates, the trends, and more. The most notable industry surveys are the S&P Industry Surveys through Standard & Poor's netAdvantage.

Go to: the Industry Survey Locator- A database of industry surveys that appear in databases and other reference materials. A good first place to check for industry surveys and overviews.

Many Online Databases are included in the Locator:

MarketLine (Formerly Datamonitor) Industry Profiles

IBISWorld (1999)
Note: Industry snapshots include statistics and key facts as well as information on key issues facing the industry.

Mintel oxygen (200?)
Note: Mintel reports provide information on markets for consumer products, travel, lifestyles, and leisure. Our subscription predominately covers products and markets in the United States. Each report combines data & analysis of the competitive landscape and consumer profiles. Tip: You’ll need to create an account to use Mintel with your BU e-mail address.
Mintel Graphing Tutorial

 

LexisNexis Academic 

Note: Hoover’s Industry Snapshots

The databases listed below are not available in the Industry Survey Locator, but will be very helpful for finding information on technology and healthcare industries:

Frost & Sullivan

Note: Frost & Sullivan is a well known information technology research and advisory company. Frost & Sullivan reports cover technology and market trends in various technology, energy and manufacturing related fields. Please note that most reports can only be viewed in html form.  If you would like access to a report in PDF format and you are unable to access it, please send an email to pardstf@bu.edu.

Gartner Research

Note: Gartner, Inc. is a well known information technology research and advisory company. Gartner provides technology-related information and insights to help clients make informed decisions related to information technology. Reports contain research findings and advice on technology markets, topics, and industries.
Gartner Research is provided to the BU community through BU’s Information Services and Technology’s subscription. Log in to the website using your BU login name and Kerberos password.

 

Industry Articles

Business Source Complete

Factiva (2001)

 

Data and Statistics

Mintel oxygen (200?)
Note: Mintel reports provide information on markets for consumer products, travel, lifestyles, and leisure. Our subscription predominately covers products and markets in the United States. Each report combines data & analysis of the competitive landscape and consumer profiles. Tip: You’ll need to create an account to use Mintel with your BU e-mail address.
Mintel Graphing Tutorial

 

Manufacturing & Distribution USA

Pardee Services Desk on the Reserve-Reference (High Use) shelves - X HD 9723 M365
Three volume set contains rankings of leading public & private companies for manufacturing industries, wholesale and retail. Organized by NAICS code.

Statistical Abstract of the United States 2012 Edition

The simplest and most authoritative source for Population and Economic statistics. The 2014 edition is available in print at the Pardee Services Desk on the Reserve-Reference (High Use) shelves.

TableBase (Part of RDS Business Suite)

Note: Data in tabular and chart form. Market share, advertising expenditures and other marketing related statistics from trade magazines and reports.

Industry Financial Ratios

Note: eStatement Studies provides composite performance metrics derived directly from the financial statements of financial institutions’ borrowers and prospects including 19 financial statement ratios and common size balance sheets and income statements. Ratios and common size financials are available for more than 760 industries and are organized by the North American Industry Classification System (NAICS) codes. This is the online edition of the RMA Annual Statement Studies.

RMA Annual Statement Studies

Pardee Services Desk on the Reserve-Reference (High Use) shelves – X HC 110 I6 F57
Published annually by Risk Management Association. Financial and operating ratios for approximately 300 lines of business. Data is provided by RMA’s lending and credit institutions.

Almanac of Business and Industrial Financial Ratios

Pardee Services Desk on the Reserve-Reference (High Use) shelves – X HF 5681 R25 T68
Financial ratios for over 170 lines of business. Organized by NAICS code. Source of data is U.S. Federal tax returns.

Industry Norms and Key Business Ratios

Pardee Services Desk on the Reserve-Reference (High Use) shelves – X HD 2771 I53
Published annually by Dun & Bradstreet. Financial ratios for over 600 lines of business. Organized by SIC code. Data is provided by D&B’s financial information sources.

IRS Corporate Financial Ratios

Pardee Services Desk on the Reserve-Reference (High Use) shelves – X HF 5681 R25 I72

Financial Studies of the Small Business

Pardee Services Desk on the Reserve-Reference (High Use) shelves – X HD 2346 U5 F55a

Business Tutorial: Ratios

This is a guide that outlines the contents of the ratio books listed above.

 

SIC/NAICS Codes

Mergent Online

Select the Business link on the Company Details tab to find the SIC/NAICS code for the industry your company is in. The primary and secondary codes are given.

Help in searching for SIC/NAICS codes:

Economic Census: Industry Snapshots

http://www.census.gov/econ/snapshots/index.php
The Industry Snapshots present key statistics from the Economic Census and per capita ratios using data from Population Estimates for a user-selected industry. To choose the industry you are interested in: enter the 2012 North American Industry Classification System (NAICS) code or keyword into the NAICS SEARCH box or choose the industry from the SELECT AN INDUSTRY menu to the left.

U.S. Census Bureau Industry Statistics Portal

http://www.census.gov/econ/isp/
This application provides access to the Census Bureau programs that provide economic data for a user-selected industry. To choose the industry you are interested in enter the 2012 North American Industry Classification System (NAICS) code or keyword into the NAICS SEARCH box or choose the industry from the SELECT AN INDUSTRY menu to the left.  Once you are on the industry page, click on Economic Data in AFF (American Fact Finder)  to view the list of industry data available through the Economic Census.  Click on the 2007 data year to access the Economic Census data series that can be downloaded into Excel.

U.S. Census NAICS-SIC Concordance Tables

http://www.census.gov/eos/www/naics/concordances/concordances.html
Find your NAICS code, and you will find the corresponding SIC code.

North American Industry Classification System (NAICS) Search

http://www.census.gov/eos/www/naics/index.html
Search by keyword to find the NAICS code for the industry you are researching. Includes 2012, 2007 and 2002 NAICS codes.

Standard Industrial Classification Manual (SIC) Search
http://www.osha.gov/pls/imis/sicsearch.html
Search by keyword to find the SIC code for the industry you are researching.

 

Trade Associations

Industry Survey Locator- Industry Surveys often provide information from trade associations.

Another source of trade associations is: Associations unlimited (Online)

For additional industry resources, see Industry Information Sources.