Hospitality Specialization Courses: 48 Credits

These are the courses that introduce you to the amazing breadth of the hospitality industry. Seminars, discussions, and lectures help you think critically and advance your knowledge base, while the Field Experience components give you a real-world understanding of what it’s like outside the classroom.

SHA HF 100 Introduction to the Hospitality Industry

Serves as the prerequisite to all SHA courses. Students wishing to take any SHA courses must first complete SHA HF 100. An introductory course designed to offer an overview of the hospitality industry. Students gain a historical perspective and track current events. The class discusses the structure of the industry including chains, franchising, ownership, and management. The course explores the inner workings of various components of lodging, food service, and entertainment organizations. It previews the important disciplines covered in upper-level classes. Actual industry examples and case studies are used extensively. This course is NOT offered to seniors. NOT open to SMG students or students who have taken SM 299 or SM 131. 4 credits, offered Fall & Spring.   [ 4 cr. ]

SHA HF 120 Principles of Food Production Management

Prereq: HF 100

A lab-based overview of food production. Emphasis is placed on food science, nutrition, and food management skills. Students practice food management techniques, proper use of tools and equipment, and the evaluation of food products. The concepts of managing from the front door and the back door are also discussed. Additional $150 for lab supplies. 2 credits, offered Fall & Spring.   [ 2 cr. ]

SHA HF 140 Hospitality Field Experience I

400 hours of supervised internship experience. 0 cr., either sem.   [ 0 cr. ]

SHA HF 210 Financial Accounting for the Hospitality Industry

Prereq: (SHA HF 100)

An introductory course in Accounting designed to provide students with a basic understanding of the language of business. This course examines the basic accounting processes of recording, classifying, and summarizing business transactions. It also provides an opportunity to study elements of financial statements such as assets, liabilities, equity, revenue, and expenses. 4 credits, offered Fall & Spring.   [ 4 cr. ]

SHA HF 220 Food & Beverage Management

Prereq: (SHA HF 100 or SHA HF 200)

This courses focuses on principal operating problems facing managers in the restaurant industry. Topics such as concept development and entrepreneurship, menu analysis, cost control, operational analysis, and customer service processes are addressed. 4 credits, offered Fall & Spring.   [ 4 cr. ]

SHA HF 231 Human Resources Management for the Hospitality Industry

Prereq: SHA HF 100

Explores contemporary human resource management relative to the hospitality industry, with emphasis on planning, job analysis, recruitment, selection, hiring, placement, and ethnic diversity in the workplace. Specifically, the course concentrates on employee motivation, leadership, training, team building, employee performance and retention. Management philosophies of work compensation, discipline, and labor relations are discussed as they affect current hospitality industry strategies to attract and retain a quality workforce. 4 credits, offered Fall & Spring.   [ 4 cr. ]

SHA HF 240 Hospitality Field Experience II

Prereq: (SHA HF 100 and SHA HF 140)

400 hours of supervised internship experience. 0 credits, Offered Fall & Spring.   [ 0 cr. ]

SHA HF 250 Hospitality Law

Prereq: SHA HF 100.

A look at the laws that apply to hotels, food-service establishments, and the travel industry. Consideration of innkeepers' duties to guests. Concepts of liability and negligence, contract and property practices, and miscellaneous statutes applicable to the hospitality industry. 2 credits, offered Fall & Spring.   [ 2 cr. ]

SHA HF 260 Hospitality Marketing Principles

Prereq: SHA HF 100.

This course provides an understanding of the role and function of marketing in the hospitality industry. It offers an overview of generic principles of marketing for any industry (including consumer products and manufacturing) and introduces specialized principles for the hospitality industry. For all topics, it uses examples taken primarily from the hospitality industry. Subjects covered include marketing strategy, marketing research, consumer behavior, segmentation, positioning, product and concept development, pricing, distribution, and marketing communications (including advertising and public relations). Class discussion, lectures, and case studies. 4 credits, offered Fall & Spring.   [ 4 cr. ]

SHA HF 270 Lodging Operations and Technology

Prereq: (SHA HF 100 or SHA HF 200)

This course provides an introduction to the operations and technology of the room division within hotel properties. Explores theoretical principles and operational tactics for management of front office, reservations,housekeeping and engineering functions. 4 credits, offered Fall & Spring.   [ 4 cr. ]

SHA HF 310 Managerial Accounting for the Hospitality Industry

Prereq: CAS MA 120 or higher, SHA HF 210 or SMG AC 221, SHA HF 220 and SHA HF 270

After a review of financial-accounting principles, this course examines how financial information is assembled and presented according to the Uniform Systems Accounts for hospitality enterprises. The primary emphasis of the course is on analytical and decision-making uses of financial information, including such topics as cost behavior, leverage, cost-volume-profit analysis, contribution-margin pricing, and budgeting. The course concludes with a review of hotel operating forms, including franchising and management contracts and assessing their impact on financial performance and risk. 4 credits, offered Fall & Spring.   [ 4 cr. ]

SHA HF 370 Revenue Management and Technology

Prereq: SHA HF 100 (or HF 200) and SHA HF 270

This course provides an advanced overview of the revenue management function in hotels. Revenue management is an integrated approach to maximizing revenue that includes capacity analysis, demand forecasting, variable pricing, and distribution technology. 2 credits, offered Fall & Spring.   [ 2 cr. ]

SHA HF 382 Hospitality Communications Practicum

Prereq: SHA HF 100, seniors, juniors first

This course is intended as a 'practicum' in hospitality communications. This course is open to sophomores, juniors and seniors. The focus is on the development of those communication skills that are critical to being effective managers. There will be readings on communication, but the majority of the course will focus on skills development. Each week students will be required to deliver presentations to the class. These presentations will be videotaped and critiqued. By the end of this course students will be much more comfortable, clear, and confident speakers in any situation. Fail/Pass. 2 credits, offered Fall and Spring.   [ 2 cr. ]

SHA HF 410 Finance for the Hospitality Industry

Prereq: SHA HF 210 and SHA HF 310 and (CAS MA 113 or CAS MA 115)

Studies the techniques financial managers and external analysts employ to value the firm and its assets. Topics include financial statement analysis, taxation, discounted cash flow, stock and bond valuation, cost of capital, and capital budgeting. The techniques of discounted cash flow and the command of taxation principles developed in the course are applied to commercial real estate analysis, including hospitality properties. 4 credits, offered Fall & Spring.   [ 4 cr. ]

SHA HF 432 Hospitality Leadership

Prereq: (SHA HF 231)

This course will focus on leadership and management for the hospitality industry. Using a leadership continuum as a framework, we will explore several different levels of leadership, from a "traditional" leadership role as the head of a major corporation to the more personal aspect of self-leadership. Several different leadership models will be analyzed and applied to the hospitality industry. Leadership tools will be explored - hands-on, realistic tools that you will be able to use in your personal lives, while in school and in the business world upon graduation. Seniors only. 4 credits, offered Fall & Spring.   [ 4 cr. ]

SHA HF 440 International Experience

Prereq: SHA HF 100.

This requirement can be fulfilled by living or working in a foreign country for ten weeks or exploring through coursework the language and culture of another country. Students may also propose an independent study to fulfill this requirement. 0 credits, offered Fall & Spring.   [ 0 cr. ]

SHA HF 460 Hospitality Strategic Marketing

Prereq: (SHA HF 100 or SHA HF 200) and (SHA HF 260 or SMG MK 323)

In this course, students work with local hotel or restaurant sales and marketing groups to develop their strategies, plans and programs for targeted market segments. Class studies and exercises are used to help develop the skills needed by the students to accomplish this. Industry speakers bring the current market reality into the classroom. Seniors only. 4 credits, offered Fall & Spring.   [ 4 cr. ]

Please see the suggested course sequencing for SHA students.