B.S. Hospitality and Communication

Behind the growing international hospitality industry are the strategic communicators who share the story of a new destination, hotel, restaurant, or service. A degree in Hospitality and Communication offers students a strong foundation in the lodging and restaurant sectors, while honing the skills necessary for creative and strategic marketing skills. In partnership with the College of Communications, students will have greater opportunities to learn across disciplines and collaborate with a broader network of BU’s faculty.

Degree Requirments

All students entering as freshmen in fall 2018 and after will pursue coursework in the BU Hub, a general education program that is integrated into the entire undergraduate experience. BU Hub requirements are flexible and can be satisfied in many different ways, through coursework in and beyond the major and, in some cases, through co-curricular activities. Students majoring in Hospitality and Communication will ordinarily, through coursework in the major, satisfy some BU Hub requirements in Philosophical, Aesthetic and Historical Interpretation; Scientific and Social Inquiry; Quantitative Reasoning; Diversity, Civic Engagement, and Global Citizenship; Communication, and the Intellectual Toolkit. Remaining BU Hub requirements will be satisfied by selecting from a wide range of available courses outside the major or, in some cases, co-curricular experiences.

A candidate for the degree must earn 128 credits in BU Hub, major, and elective courses. In addition, 800 hours of on-the-job experience are required. This experience, which will be monitored and supervised by faculty, is divided between two separate 400-hour experiences and may be completed at any time during the degree program. An international experience is also required.

The Hospitality and Communication major curriculum includes the following requirements:

REQUIREMENTS CREDITS
Foundational Courses 44 cr.
SHA Core Courses 24 cr.
SHA Elective Courses 12 cr.
COM Core Courses 16 cr.
COM Elective Courses 16 cr.
BU HUB Curriculum/Electives 16 cr.or more
2 Field Experiences 0 cr.
1 International Experience 0 cr.
TOTAL CREDITS 128 CR.

 

Sample Schedule




Foundational Courses

The Bachelor of Science in Hospitality & Communication will provide you with strong foundation courses taken in the College of Arts and Sciences that develop students’ writing skills, provide an economics groundwork, advance mathematical comprehension, hone knowledge of another language, and give you an opportunity to enrich yourself with humanities, social sciences, and natural sciences coursework.

Core Courses

The sequence of core requirements courses provide a broad foundation in hospitality and event management, as well as communication studies.

SHA Elective Courses: 12 credits

Students are required to complete a total of 12 credits of hospitality electives. Students in the Hospitality and Communications major can take any SHA course as an elective. A list of the tentative elective course offerings for the 2018-19 academic year can be found below:

BU HUB Curriculum/Electives

General elective courses should be selected by the student to complement and broaden the student’s background. Students are required to complete four academic courses (16 credits) of general electives at any college within the University. Students may fulfill their general elective requirements with hospitality electives (SHA) or communication electives (COM) if so desired. The Physical Education and ROTC courses do not count toward degree credit.

Supervised Field Placement [0 cr.]

In addition to regular coursework, students complete a field placement requirement: two 400-hour, non-credit internships. The purpose of each internship is to help the students make connections in the field as well as gain the kind of experience that will allow them to obtain meaningful employment after graduation. Note: At least one of these internships must take place, with approval, within the hospitality industry.

International Experience [0 cr.]

This requirement is generally fulfilled by studying and/or working abroad, or by completing another pre-approved option with an international focus. Students typically enroll in a BU Study Abroad program, another approved study abroad program or attaining an internship abroad. Students are able to satisfy this requirement in alternative ways as well.

Changing Your Major to Hospitality & Communication

Before you decide on changing your major, you should speak with Meg Andrews, School of Hospitality Administration Director of Students Services to make sure switching is the right decision. Depending on your situation, you might need to take additional classes, which could mean you graduate a semester, or even a year, later than planned. Guidelines

  • Students must complete their freshman year before they can apply for a change of major.
  • Student should submit application no later than end of their first semester of their junior year.
  • Students must be in good academic standing.

Spring 2018 Application Procedure

  • Current BU students interested in beginning the program in spring 2018 must submit their application by Tuesday, January 16, 2018 at 12:00pm. Download the application form.
  • Student must submit an academic plan with details of remaining requirements per semester. Download a blank worksheet.
  • Student must submit a one-page, single-spaced essay explaining academic and career goals and how this program supports those goals.
  • All materials should be submitted to Meg Andrews, the School of Hospitality Administration Director of Student Services at meg@bu.edu

 

FAQs

Below are common questions about the Hospitality and Communication major. If you have additional academic questions please reach out to Meg Andrews, School of Hospitality Administration Director of Student Services.

What is the difference between the Hospitality and Communication major and the Hospitality Administration major?

In the hospitality industry, demand is growing for professionals who have strong capabilities in communication areas like public relations, digital marketing, and content and brand management. The Hospitality Administration major focuses on operations, while the Hospitality and Communication degree leans on strategic and tactical communication skills in the hospitality industry. The Hospitality and Communication major allows students to develop their knowledge and skills in these two fields in a more comprehensive, intensive, and structured major. The required courses across the two schools build upon one another, providing the most synergistic learning to students and enabling more effective career development in these fields.

What are potential job titles that a student from this major might look for?

Hospitality and communication careers can be found on-site at hotels, restaurants, and event spaces, and at external firms like online travel agencies, advertising and public relation firms, or event management companies. Potential career titles include: Social Media Manager, Brand Strategist, Account Manager, B2B Content Creator, Digital Marketing Strategist, or Event Marketing Coordinator.

I am a current BU student. How can I change my major to Hospitality and Communication?

Current BU students that would like to transfer to the School of Hospitality Administration’s Hospitality and Communication program should note the following guidelines before beginning the application process: Guidelines

  • Students must complete their freshman year before they can apply for a change of major
  • Students must be in good academic standing

If I want to change my major, when is my Change of Major application due?

Current BU students interested in beginning the program in spring 2018 must submit their application by Tuesday, January 16, 2018 at 12:00pm. Download the application form. Deadlines for future semesters will be announced on this page.