The BU Core Design uses three font families in the design elements: Myriad, Copperplate, and
Futura. Additionally, a few different fonts within the Myriad family
are used. The Verdana font family is specified as the main body/content typeface.
 Myriad is an Adobe
Originals font released in 1992 designed by Robert Slimbach & Carol
Twombly with Fred Brady & Christopher
Slye. The Myriad family is a sans-serif font, featuring a balanced
treatment of letter proportions and design touches. This results
in a font that combines superb readability with a modern
style blended with classic design. Components/elements using the Myriad type family include: Title Bar, Primary Navigation Bar, Secondary Navigation Bar, Content Navigation Heading, Features Heading, Search Button
 Copperplate at first glance appears to be a sans serif font, but actually has
small serifs. Designed by Frederic W. Goudy in the early 1900s, Copperplate is often used on stationery and other
varieties of commercial printing such as business cards and letterheads,
making it an ideal choice for content headings that convey a sense
of class and sophistication. The BC designation refers to the
size relationship of the capitals and small capitals -- the font does
not use lowercase letterforms. Components/elements using the Copperplate type family include: Primary Content Heading, Secondary Content Heading.
 Futura is an excellent example of geometric sans serif type. Designed
by Paul Renner in 1927, Futura uses equal weight proportions,
with no serifs and no frills. Longer than average ascending
and descending strokes give it more elegance than most sans serif
typefaces. Secondary Feature Links is Futura Medium.
 Verdana is used for all plain-text content and text-based navigation menus in the BU Core Design. Designed for Microsoft by world renowned type designer Matthew Carter, and hand-hinted by leading hinting expert, Monotype's Tom Rickner, Verdana exhibits characteristics derived from the pixel rather than the pen -- a balance between straight, curve and diagonal. It is designed specifically for on-screen use. Verdana is also a ubiquitous font, pre-installed on all Windows and Macintosh systems, making it an ideal choice for clear and legible text across nearly all computing platforms.
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