COM professors sought for commentary recently include: Election 2012/Politics Tobe Berkovitz Associate Professor, Advertising Bloomberg, Michelle Obama Makes Personal Appeal in Convention Speech (9/5/12) The Hill, Biden to offer unique portrayal of Obama (9/3/12) The Hill, Dems arrive in Charlotte confident of Obama’s second-term chances (9/3/12) Bloomberg, Romney Heads to Louisiana on First Day as… Read More
Tag: Tobe Berkovitz
Advertising Prof. Tobe Berkovitz discusses some of the advertisements from Super Bowl XLV. He praises Chrysler’s Halftime in America spot, which features Clint Eastwood, and H&M’s David Beckham ad.
COM professors sought for commentary recently include: Judith Austin Associate Professor, Communication Boston Business Journal, Hill Holliday gears up to pitch BofA (1/20/12) Fred Bayles Associate Professor, Journalism International Business Times, Romney’s Health Care Views Different From Obama, Republicans Say: Poll (1/26/12) Tobe Berkovitz Associate Professor, Advertising The Hill, Confident Obama struts his stuff (1/26/12)… Read More
For the ninth consecutive year, a group of 12 undergraduate and graduate advertising majors from the College of Communication toured six advertising agencies in cold New York City over part of Spring Break. The goal of the annual trip, organized by professors Tobe Berkovitz and Christopher Cakebread, is to expose students to a variety of… Read More