Departments/Site Areas: Advertising

Dana Janbek

Dr. Dana Janbek is an internationally-focused scholar and educator – a native Arabic speaker whose research has focused on the use of communication technologies by Syrian refugees, and the use of the internet by terrorist organizations. Her publications include the co-authored article “Syrian refugees and information precarity” (published in New Media & Society, a top-ranked… Read More

Advertising Students Win at The One Show 2019

Thirteen COM students, comprising seven teams, had eight creative advertising campaigns accepted into The One Show’s Young Ones’ category this year. The 13 graduate and undergraduate students, in advertising portfolio classes taught by Professors Edward Boches, Doug Gould, and Pegeen Ryan, won either merits or gold, silver, or bronze pencils, which will be announced at… Read More

Interview with ADVERTISING PROFESSOR DOUG GOULD

A professor of advertising at the College of Communication, Professor Doug Gould is one of the most influential names in the business today. He’s won pretty much all the major advertising awards, earned two Emmy nominations, and his Super Bowl spots (1, 2) have made it to two separate All-Time Top 5 Super Bowl Commercials lists…. Read More

Michelle Sullivan

After starting her career in the Boston agency world working with clients like Starbucks and Legal Seafood’s, Michelle Sullivan’s extensive client-side experience managing day-to-day strategic communications including paid, owned and earned media, brand marketing and government relations responsibilities for The Boston Beer Co., a hugely successful, $2 billion operation, give her an outlook and understanding… Read More

Karen Mascott

Karen Mascott is a Visiting Professor of the Practice of Advertising. She comes to the College of Communication with over 15 years of marketing experience. Mascott was Vice President, Group Marketing Director at Digitas for most of her advertising career. There she led Procter and Gamble’s digital marketing efforts for their Feminine Care brands. In… Read More

BS in Advertising

Never the same day twice.Advertising One thing about this business: it changes every day, if not every hour. With a specialization in advertising, you’ll learn fundamental principles that will help you adapt throughout your career, as well as developing skills to land your first job. Advertising studies focus on marketing strategy, applied creativity and higher-level… Read More

Doug Gould

Doug Gould is a College of Communication professor of the practice in advertising, and has worked in agencies and for clients large, small, and in-between over more than three decades as both an art and creative director. For nearly 16 years Gould developed advertising for Hill, Holliday, eventually serving as a senior vice president creative… Read More

Coming up at COM