Category: Mass Comm

Nineteen seniors receive Blue Chip Awards, COM’s top undergraduate honor

Nineteen seniors were named winners of this year’s Blue Chip Awards, the most prestigious undergraduate student honor conferred by Boston University’s College of Communication. “These seniors have proven to be leaders at Boston University and COM. They have demonstrated academic achievement. They have participated in internships and other professional activities. They are active in the… Read More

Interview with ADVERTISING PROFESSOR DOUG GOULD

A professor of advertising at the College of Communication, Professor Doug Gould is one of the most influential names in the business today. He’s won pretty much all the major advertising awards, earned two Emmy nominations, and his Super Bowl spots (1, 2) have made it to two separate All-Time Top 5 Super Bowl Commercials lists…. Read More

Meet Girl Boss Emma Johnson

Emma Johnson is the bubbly girl boss behind the successful jewelry and accessories line, Em John — a “one-woman show”, as she calls it. From her dorm room, Emma designs her signature colorful charm bracelets and keychains, which, year after year, have landed on the coveted Oprah’s Favorite Things list. Her social media savviness and… Read More

COM Faculty Analyze How Fake News Influences Real News

“Faculty and students have been agonizing recently about the emergence of fake news—false information packaged to deceive the public into thinking it was produced by professionals with respect for truth,” notes Thomas Fiedler (COM’71), dean of the College of Communication, in his spring 2017 COMtalk column. Another interested consumer of news—Barack Obama—described the new media… Read More

Professor’s research goes national

To study TV viewers’ engagement with shows and stories featuring “anti-hero” characters, professor and co-director of the Communication Research Center Mina Tsay-Vogel is looking beyond the past research that suggests viewers enjoy watching “good” characters win and “bad” characters lose. In a 2013 study published in Mass Communication and Society, Tsay-Vogel and a professor at the University of Colorado, Colorado… Read More

COM in the News: April 2014

Advertising Jacob Groshek Assistant Professor, Mass Communication ThinkProgress, How Ad Companies Can Ruin Selfies For Everyone (4/8/14) Business T. Barton Carter Chair, Department of Mass Communication, Advertising & Public Relations Professor, Communication and Law The Boston Globe, Aereo’s $97m question for the Supreme Court (4/13/14) Caryl Rivers Professor, Journalism NPR, The New Realities Of The… Read More

@comugrad wins Shorty Award

The College of Communication’s undergraduate Twitter handle @comugrad won the award for “Social Media’s Best Barnes & Noble College” in the sixth annual Shorty Awards. This category honors universities across the country that use social media to drive campus engagement with students and faculty. Through @comugrad, the College of Communication keeps students up to date… Read More

COM in the News: March 2014

Advertising Tobe Berkovitz Associate Professor of Advertising WBZ-AM, First Medical Marijuana Ad To Run On Comcast In Mass. (3/4/14) John Carroll Assistant Professor, Mass Communication WBUR’s “Cognoscenti,” Will Government Regulation Vaporize E-Cigarettes? (3/12/14) WBUR’s “Radio Boston,” Week In Review: Scott Brown, Marathon Security, Minimum Wage (3/15/14) WBUR’s “Here and Now,” Marketers Drill Into Customer Data… Read More

Coming up at COM