Category: Emerging Media

FX Networks’ Chuck Saftler on #EverySimpsonsEver

Chuck Saftler (COM ’85), President of Program Strategy and COO, FX Networks, and “Simpsons World,” a premium interactive digital and online experience available on the FXNOW app for the modern TV viewer Chuck Saftler (COM ’85), President of Program Strategy and COO, FX Networks, knows what it means to stay ahead of the curve when… Read More

COM in the News: April 2014

Advertising Jacob Groshek Assistant Professor, Mass Communication ThinkProgress, How Ad Companies Can Ruin Selfies For Everyone (4/8/14) Business T. Barton Carter Chair, Department of Mass Communication, Advertising & Public Relations Professor, Communication and Law The Boston Globe, Aereo’s $97m question for the Supreme Court (4/13/14) Caryl Rivers Professor, Journalism NPR, The New Realities Of The… Read More

@comugrad wins Shorty Award

The College of Communication’s undergraduate Twitter handle @comugrad won the award for “Social Media’s Best Barnes & Noble College” in the sixth annual Shorty Awards. This category honors universities across the country that use social media to drive campus engagement with students and faculty. Through @comugrad, the College of Communication keeps students up to date… Read More

COM in the News: February 2014

Advertising Edward Boches Professor of the practice, Advertising Time, Selling Schadenfreude: Inside the World of ‘Prankvertising’ (2/20/14) Time, Charity’s Freezing Child Ad Is Profoundly Touching (2/22/14) John Carroll Assistant Professor, Mass Communication NPR’s “Here and Now,” The Super Bowl was a bust, but what about the ads?” (2/3/14) Business T. Barton Carter Chair, Department of… Read More

COM in the News: June 2013

Business Edward Boches Professor of the Practice, Advertising BostInno, Local Professor Weighs In on When Students Should Drop Out (6/5/13) Bloomberg, Apple’s TV Ads Touting Company Values Flop With Viewers (6/27/13) MSN, Apple’s new ads put consumers to sleep (6/27/13) USA Today, Report: Viewers not pleased with latest Apple ads (6/27/13) Christopher Cakebread Master Lecturer… Read More

COM in the News: April 2013

Faculty Books Richard Lehr Professor, Journalism The Somerville News, Exploring the ‘why’ of Whitey (5/21/13) Mitch Zuckoff Professor, Journalism USA Today, Frozen in time: An epic story of survival and a modern quest for lost heroes of World War II (5/24/13) The Boston Globe, Book review: ‘Frozen in Time’ by Mitchell Zuckoff (5/27/13) Film Mary… Read More

COM in the News: March 2013

Advertising Chris Cakebread Master Lecturer Los Angeles Times, Honda splits its advertising account among three firms (3/19/13) John Verret Associate Professor, Advertising The New York Times, Why advertisers often ignore Baby Boomers (3/7/13) The Boston Globe, Ad firm Mullen wins $200m Acura advertising account (3/20/13) Film & TV Deborah L. Jaramillo Assistant Professor, Film &… Read More

COM in the News: February 2013

Media John Carroll Assistant Professor, Mass Communication WBUR’s “Here and Now”, Super Bowl Ads: Winners and Losers (2/4/13) Thomas Fiedler Dean, College of Communication Professor of the Practice, Journalism Media Matters for America, Journalists on NRA “Enemies List” speak out (2/5/13) Richard Lehr Professor, Journalism The Boston Globe, Book review: ‘Whitey’ by Dick Lehr and… Read More

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