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Clark named one of top 100 women in advertising

CLARK

Carolyn Clark, Associate Professor of advertising, was recently named one of the “Top 100 Women We ADmire” by the Boston Ad Club. The Women’s Leadership Forum, an event sponsored by the Ad Club, presented the list at this year’s event on March 21.

The Ad Club invited its community to submit nominations for the “Top 100 Women We ADmire” in Advertising list. They received over 250 nominations and over 30,000 additional “admires.” The Ad Club crowd-sourced the nominations and encouraged people to include descriptions supporting the nominees. Based on submissions, the list was created.

Professor Clark’s recognition was supported by this summary of her nominating comments:

“Carolyn Clark is a wonderful and experienced Boston University professor sending new, accomplished candidates into the ad world who really “get it.” To hear about her experiences in account planning as a successful agency executive and her work rising through the ranks early in her career isn’t just fascinating, but also inspiring and motivating—she’s had two successful careers in the marketing communications industry. Her classes at BU make her students fall in love with advertising and give them direction. Her knowledge, experience, and kind personality make her easy to talk to and a fantastic resource. She has proven that you really can make a difference as a teacher.”

Prior to joining Boston University, Professor Carolyn Clark has had extensive professional experience in the advertising industry. She has held senior management positions in Strategic and Account Planning at Hill Holliday, Ingalls and HBM, which is now part of Arnold Advertising. She has been involved in the brand positioning development and marketing communication programs for national brands in consumer and business-to-business industries, including financial services, technology, retailing, newspapers, sporting goods, athletic footwear, health care, consumer packaged goods and e-commerce.

“I cannot imagine a better way to be recognized than as someone who achieved success in both my professional advertising and academic careers, while placing a priority on helping young people grow and find the right paths for themselves,” said Carolyn Clark. “I have always worked to achieve success in my field, but gained the most satisfaction mentoring and teaching younger people in their careers and at Boston University. I have been grooming younger people over my entire career.”

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