Sargent hosts MyPlate’s Dr. Robert Post
On Tuesday, November 8th, Dr. Robert Post visited Sargent College to present the “USDA’s New MyPlate Initiative: Putting the Dietary Guidelines into Action” for the 13th Annual Dudley Allen Sargent Lecture. As Deputy Director of the USDA’s Center for Nutrition Policy and Promotion (CNPP), Post oversees the MyPlate Initiative‘s design, website development and communications campaign.
Dr. Post described MyPlate’s collaboration with First Lady Michelle Obama: “It really brings home the issue of improving our healthy choices, but because of the affiliation with Let’s Move!, it also shows that we’re not only talking about healthy choices. We’re really also talking about balancing those food choices with physical activity.”
In his presentation, Post outlined the progression of MyPlate from market research and assessment of the USDA’s prior campaigns, to design concepts, to implementation of the new program in June 2011. He explained how MyPlate has gained exposure by working with over 5,000 community partners and roughly 50 national partners, and that his team continues to investigate avenues to continue spreading the message of healthy eating and portion control, including the launch of MiPlato, the Spanish language-equivalent of the program.
The event concluded with questions from the audience, which sparked a discussion on the availability and affordability of fresh fruits and vegetables (as emphasized in MyPlate) in certain parts of the country. Others questioned the lack of distinction between refined sugars and starches versus whole grains and complex carbohydrates. The room seemed to agree that while MyPlate is a good start to easier nutritional understanding, the path to health is long from over.