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At his retirement party, COM professor Otto Lerbinger receives a photograph of the Statue of Liberty, taken by COM Professor Emeritus Norman Moyes (left). Photo by Frank Curran |
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Professor Otto Lerbinger retired last summer after teaching mass communication, advertising, and public relations courses for fifty years—making him the longest-serving faculty member at the College of Communication. At a November reception in his honor COM announced the new Otto Lerbinger Public Relations Research Fund, which will offer financial support to graduate students, faculty, and alumni working in the field. Donors include alumni Roger Bridgeman (COM’77) of Bridgeman Communications, Sabrina Horn (COM’85) of the Horn Group, and Carol Cone (COM’78) of Cone, Inc. “His impact on my career was monumental,” says Horn. “His ideas challenged me and gave me the greatest skill I could ever hope to gain—he taught me how to think.” More information on the fund is available at www.bu.edu/alumni/com/lerbinger.
—Jessica Ullian |
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