Consumer Behavior
SMG MK 445
Required for Marketing concentrators. Provides insight into the motivations, influences, and processes underlying consumption behavior. Considers relevant behavioral science theories/frameworks and their usefulness in formulating and evaluating marketing strategies (i.e., segmentation, positioning, product development, pricing, communications).
FALL 2012 Schedule
| Section | Instructor | Location | Schedule | Notes |
|---|---|---|---|---|
| A1 | Chandran | SMG 210 | MW 12:30 pm-2:00 pm | Stamped Approval Class Closed |
FALL 2012 Schedule
| Section | Instructor | Location | Schedule | Notes |
|---|---|---|---|---|
| B1 | Sekhon | SMG 406 | TR 8:00 am-9:30 am | Stamped Approval Class Closed |
SPRG 2013 Schedule
| Section | Instructor | Location | Schedule | Notes |
|---|---|---|---|---|
| A1 | Chandran | SMG 304 | MW 12:30 pm-2:00 pm | Stamped Approval Class Closed |
SPRG 2013 Schedule
| Section | Instructor | Location | Schedule | Notes |
|---|---|---|---|---|
| B1 | Chandran | SMG 210 | MW 2:00 pm-3:30 pm | Stamped Approval Class Closed |
Note that this information may change at any time. Please visit the Student Link for the most up-to-date course information.
