Markets, Public Policy & Law
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GSM PL 700: Introduction to Business Law
This course will survey contemporary issues in selected areas of law and ethics. We will introduce pivotal areas of law, so that students begin to anticipate legal problems, analyze how to avoid them, and realize how legal principles can be employed to add value in their chosen fields. The subjects are torts, contracts, employment law, securities regulation and corporate governance. We expect that this overview of a few disciplines will encourage students to explore other legal topics relevant to their business interests. We will also offer an analytic structure that enables students to identify ethical issues in business, analyze options and make choices consistent with their own values.
GSM PL 727: Organizations, Markets, and Society
Graduate Prerequisites: MG700
Understanding and analyzing the core strategic decisions facing businesses in competitive markets. Students will examine how businesses achieve their fundamental goals given the need to produce goods and services efficiently and a market environment reflecting consumer preferences (demand) and the strategies and strengths of competitors. Students will develop analytic skills necessary for understanding core business models and how different models create value for the business as well as the larger society.
GSM PL 815: Competitive Decision Making
This course explores the strategies of decision-makers in a variety of competitive situations. The main topics include 1) bargaining, negotiation, and arbitration; 2) market competition; 3) competitive bidding; 4) group decisions in organizations; and 5) game theory. In most of these settings, optimal decisions call for cooperation as well as competition. Examples are drawn from a wide variety of managerial settings. [Text, cases and other readings; simulations.]
GSM PL 834: Macroeconomics in the Global Environment
Macroeconomics is the study of the aggregate behavior of global market participants, i.e. consumers, firms, workers, governments, central banks, foreign investors. Decision making by investment bankers, product/sales managers, policy makers, or consumers inevitably rely on an understanding of the main forces driving GDP, inflation, unemployment, interest rates, and exchange rates. Consider these questions: 1. Should new consumer durable products be launched during recessions? 2. Are countries that experience high productivity growth good investment targets? 3. Will interest rates drop if the US government starts buying back its debt? 4. With significant liquidity demands by the US economy from the public sector, the household sector and businesses, what explains the low US interest rates? Are these factors expected to keep interest rates low also in the future? 5. Can the Euro boost productivity in Europe in the medium to long run and what are the competitiveness challenges for US businesses of such changes? 6. What are the economic effects of wars and how should they be financed? These and other issues will come up in the course. The main goal of this course is to provide a coherent framework that you can use to understand economic events as you confront them in your work environment.
GSM PL 837: Strategic Fundraising and Corporate Philanthropy
This course is designed to help students develop a sophisticated understanding of the field of philanthropy and its role in building successful nonprofit organizations. The course is designed for students who want to become effective nonprofit managers and development professionals, securing financial resources for charitable organizations from foundations, corporations, and individuals. It is also designed to help students become thoughtful stewards of philanthropic funds as a foundation trustee or program officer, corporate giving officer, or individual philanthropist. Accordingly, the course will alternately adopt the perspective of the grant-seeker and the grant-maker. This approach will help prepare future leaders in the field, whether providers of funding or applicants for it, to understand the current and historical context of their work and to ask the right questions of prospective funders, prospective grantees, and their own organizations. The course will consider diverse viewpoints on philanthropy and explore some alternatives to traditional grant-making.
GSM PL 850: Social Entrepreneurship
Graduate Prerequisites: AC710/711, OB712/713, MK723/724, FE721/722, OM725/726, QM716/717, IS710/711, FE727/730, SI750/751
The Social Entrepreneurship course is designed to: (1) explore the concepts, practices, opportunities, and challenges of social entrepreneurship; (2) provide frameworks and tools that will help students be more effective in this sector; and (3) provide an opportunity for students to create a business plan for a new social enterprise or an income-generating initiative of a nonprofit organization. In the business plan project, student teams will partner with external organizations. Students will identify and analyze opportunities, resources, and risks and apply skills from marketing, accounting, organizational behavior, strategy and other disciplines. Special emphasis will be placed on aspects of business planning and organizational strategy that are particularly challenging or distinctive in the social sector, including mission definition, leadership, organizational structure, raising capital, and measuring results.
GSM PL 861: Emerging Issues in Business and Law
You ask your outside lawyer or your company's legal department whether you can undertake some activity without violating the law. You are annoyed when you are told "Well, maybe. It depends". You want a yes-or-no answer, not a game of twenty questions. Why can't your lawyers give you a straight answer? Why do they make everything more complicated? What language are they speaking? Most business people ask these questions. If you do business you cannot avoid dealing with lawyers. You can allow your interactions with lawyers to frustrate you, or you can learn how lawyers think so that you can better manage them. Emerging Issues in Business Law introduces graduate business students to fundamentals of legal analysis by focusing on timely legal problems of particular interest to business. Students develop familiarity with substantive legal principles and leave the course with the ability to recognize legal issues, discuss them intelligently, and understand why the lawyers seem incapable of giving a simple answer. The course uses lectures to provide a common foundation of knowledge. It is primarily discussion based, using a question and answer format to engage students in the process of legal analysis.
GSM PL 864: Managing Political, Economic, Social, and Technology and Country Risk
This case-based course introduces students to conceptual tools and frameworks that allow them to think systematically about environmental changes that restructure companies, industries, and countries, preparing them to deal with those changes. The course explores political, economic, technological, and social change, as well as natural disasters and political risk. Students will map the flow of events and experiences that shape political or business leaders' attitudes and will be introduced to the analyses of countries, systems, trends, stakeholders, scenario developments, cross-impact, and payoff assessments. They will assess probable shifts in stakeholder power within the industry or country and suggest potentially successful leadership and change strategies.
GSM PL 870: Government, Society and Sustainable Development
Graduate Prerequisites: OB712/713, AC710/711, QM716/717, MK723/724, FE721/722, FE727/730, IS710/711, OM725/726
Government, Society and Sustainable Development is a broad and far-reaching course in scope and topics. After an introduction to the concepts of the limits-to-growth and global sustainability challenges resulting from population growth, resource scarcity, environmental degradation and climate change students dive deep into the cultural, societal and economic development issues of globalization, study the implications of globalization on the current social and economic development of nations/regions/industries and explore new development models (for-profit and non-profit entrepreneurship) for sustainable development at the international, national, and sub-national levels. The Course has three major themes: ? The first major theme of the course is a series of country cases that explore the cultural, social, political and economic context in which business enterprise has historically been conducted. ? The second major theme of the course overlays the international institutions that emerged from Bretton Woods; the UN, GATT/WTO, the World Bank and the IMF, (the emerging World Environmental Organization, WEO) onto the country cases and explores emerging topics of international Intellectual Property Rights (IPR), Corporate Social Responsibility (CSR) and International Environmental Protection (IEP). ? The third major theme of the course explores the emergence of new models of sustainable development; contrasting bottoms-ups collective action and entrepreneurship against classic aid-based models as a force for change and driver of sustainable development.
GSM PL 882: Public Policy Analysis
Graduate Prerequisites: FE730/PL727
This course explores the economics of the public sector and the impact government policy and programs have on society and business. The course provides students with tools to systematically examine the financing and measure the impact of government policies and regulations. It explores the rationale for government intervention, appropriate levels of intervention and how to measure the effectiveness of policies and regulations. This course is helpful to those who desire a deeper understanding of the central role government plays in the economy and how government impacts the business and nonprofit sectors.
GSM PL 888: Ds:Policy&LAW
SMG LA 245: Introduction to Law
Undergraduate Prerequisites: SMG SM131 or sophomore standing.
Provides a broad overview of the American judicial system and fundamental legal issues. Examines dispute resolution, torts, contracts, criminal law, business organizations, employment law, intellectual property, and international law. The goal is to understand not only the basic rules of law but also the underlying social policies and ethical dilemmas. 4 cr.
SMG LA 346: Law and Ethics
Undergraduate Prerequisites: SMG LA 245; junior standing.
Explores ideas of right and wrong, and how the law interacts with our morality. Examines contemporary social problems, such as whistle-blowing, business liability for crime, same-sex marriage, affirmative action, and bribery, from the perspective of the law. Also focuses on ethical issues facing businesses, such as leadership in a crisis, prosecution of corporations, and current events. Students read Supreme Court decisions, nonfiction accounts of litigation, and case studies, as well as watch films, in an effort to understand the law and analyze our ethical response to contemporary social issues. 4 cr.
SMG LA 349: Intellectual Property, the Internet, and Public Policy
Undergraduate Prerequisites: SMG LA 245; junior standing
Intellectual Property, the Internet, and Public Policy explores the complex relationship between law and the Internet. Course readings introduce students to modes of Internet regulation, the legal framework erected in the U.S. to shield websites from liability for third-party content and conduct, and issues arising from extraterritorial application of geographic-based law. The course then uses legal disputes over intellectual property--primarily copyright, but also trademarks and patents--to illustrate how various stakeholders use lawsuits, legislation, and other modes of regulation to shape public policy and govern human behavior. Through research of specific online companies student teams will study how law affects business decisions, how public policy influences legal doctrines, and how changes in public policy might alter their target business's prospects. The course culminates in team papers and presentations that tie each team's analysis of their target company to the course's major themes.
SMG LA 355: Employment Law and Public Policy
Undergraduate Prerequisites: SMG LA 245.
An in-depth look at the legal issues involved in the employer/employee relationship. Such topics include: discrimination, affirmative action, harassment, the hiring process, employee testing, and terminating employees (for cause, layoffs). Discussions will focus on the duties and rights of both parties through the stages of employment, from hiring and managing your workforce, to benefits, conditions of employment, and downsizing.
SMG LA 360: Real Estate Law
Undergraduate Prerequisites: SMG LA 245.
Real estate can generate spectacular wealth and contribute to unprecedented financial losses. Real estate is an essential component of every business that requires a physical location to operate. Real estate is where we sleep, where we attend school, where we work, where we play, where we go when we are sick -it quite literally is beneath everything we do. Every real estate transaction begins and ends with legal principles. Mastering the basics of property law puts one in a superior position. Knowledge of real estate law is imperative for those who plan to invest in or manage property on a larger scale. This course provides an overview of real estate law for tenants, present and future property owners, developers, investors, and public policy advocates. We examine the nature of real property and property ownership, residential and commercial real estate transactions, and selected issues of real estate development.
SMG LA 430: Entertainment Law
Undergraduate Prerequisites: SMG LA245
(Offered in Los Angeles) Covers the basics of entertainment law, including constitutional, contracts, labor, and employment law and intellectual property rights. Students develop a clear understanding of the applicable laws and how these laws have been applied in the past, how they are applied today, and how they might be amended and applied in the future. Students learn applicable legal concepts, practical insights, and an appreciation of how to deal with lawyers and the law in their entertainment business futures. It is intended to provide a good conceptual understanding of the law and demonstrate its relevance through case study, reading, guest speakers, field trips, and intense discussion. The application of the law to the digital now, the digital future and the Internet now crucial, indeed central, to any discussion of entertainment will be included throughout and be the subject of an entire class toward the end of the course. The law to be explored will be constitutional, copyright, trademark, contracts, labor, employment, and remedies and their application to and use within the entertainment business.
SMG LA 450: Advanced Business Law
Undergraduate Prerequisites: SMG LA 245.
Takes a closer look at the legal issues surrounding businesses, from purchasing contracts, rights and responsibilities for breaches of those contracts, commercial financing, the Uniform Commercial Code, bankruptcy, products liability, real estate and more. The emphasis is on understanding legal issues as a component of good business planning. Group work to draft contracts and leases and negotiate terms.
SMG LA 498: LAW Dir Study
Undergraduate Prerequisites: consent of the instructor and the department chairman
Directed study in Law. 2 or 4 cr. Application available on Undergraduate Program website.
SMG PL 430: The U.S. Healthcare System in Transition
Prereq: SMG SM 299 or SMG SM131 and FE101, SMG LA 245 and junior standing. Open to non-SMG students with junior standing and a minor in business with consent of the instructor. The U.S. healthcare system is undergoing sweeping change as a result of the Patient Protection and Affordable Care Act of 2010. Knowledge of how the reform law is affecting healthcare organizations, health professionals, consumers, and American businesses is essential for everyone, especially those planning careers in management or business. This rigorous Law and Public Policy seminar provides an in-depth look at the economic, political and organizational challenges facing the nation as major reforms are implemented, including the creation of state health insurance marketplaces, the formation of accountable care organizations, and new methods of paying hospitals and physicians. Students read and analyze articles, business cases, issue briefs, and legal opinions from diverse perspectives to learn how the U.S. healthcare system came to be and how it will change in the future.