Global Strategic Marketing

GSM MK 853

This course focuses on the key strategic marketing decisions managers must make: deciding whether to market globally; selecting countries in which to market; choosing marketing strategies and tactics for entry and growth; and organizing for and managing the implementation of global marketing strategies.

SPRG 2015 Schedule

Section Instructor Location Schedule Notes
F1 Hambrick SMG 208 W 6:00 pm-9:00 pm

Note that this information may change at any time. Please visit the Student Link for the most up-to-date course information.