MET MG 435

The structure and operating procedures of advertising agencies and corporate advertising departments in relation to marketing. Active student participation in learning how advertising strategies and concepts are developed and executed. Includes readings, development of advertising strategies, screenings, and analysis of contemporary advertising.

FALL 2014 Schedule

Section Instructor Location Schedule Notes
D1 Harding CAS 426 R 6:00 pm-9:00 pm Not for
Business Majors

Note: this course was also offered during Summer Term

Note that this information may change at any time. Please visit the Student Link for the most up-to-date course information.